emphasises adoption of a cross-functional perspective so that everyone within the organisation can have some impact on the organisation’s success in both the profitability and at the consumer level. (Zikmund / D’Amico 2002) Peters and Waterman’s In Search of Excellence: lessons from America’s Best Run Companies does adhere to the marketing concept albeit not directly. They strongly support the idea that an organisation is only as good as the people who work within that organisation. Although there
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Life was consumed by constant orders‚ labor‚ malnutrition‚ disease‚ and murder in the concentration camps. Yet somehow the human psyche in many individuals was able to endure throughout these imprisonments. Men and women were almost completely dehumanized during this genocide‚ but their psyche survived it. People had to find little things to keep themselves content and to nurture their psyche. “Humor was another of the soul’s weapons in the fight for self-preservation” (63). Humor allows a person
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the rules of computer database searching. Much database searching is based on the principles of Boolean logic. Boolean logic refers to the logical relationship among search terms‚ and is named for the British-born Irish mathematician George Boole. On Internet search engines‚ the options for constructing logical relationships among search terms often modify the traditional practice of Boolean searching. This will be covered in the section below‚ Boolean Searching on the Internet. Boolean logic consists
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Web Search Engines Typically‚ Web search engines work by sending out a spider to fetch as many documents as possible. Another program‚ called an indexer‚ then reads these documents and creates an index based on the words contained in each document. Each search engine uses a proprietary algorithm to create its indices such that‚ ideally‚ only meaningful results are returned for each query. Sites that let you search multiple indexes simultaneously include: • Yahoo (http://www.yahoo.com) • search
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report we have chosen to analysis the innovation that is the ‘Google Search Engine’. We have chosen to base our report on the Google search engine; a revolutionary innovation that has transformed the way in which the internet is used. 1.1 Introduction Google began life as a research project between two Stanford University graduate students‚ Larry Page and Sergey Brin in January‚ 1996. They hypothesized that developing a search engine that analysed the relationships between websites would be more
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ON ’EFFECTS OF SEARCH ENGINE ADVERTISING’ INTRODUCTION Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERP) through optimization and advertising. SEM may use search engine optimization (SEO)‚ that adjusts or rewrites website content to achieve a higher ranking in search engine results
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In Search of April Raintree The book of Beatrice Culleton Mosioner titled In Search of April Raintree‚ is about the trials and sufferings of two sisters growing up in the foster home. Beatrice writes about the two young Métis sisters and the struggles about their lives. She tells us about the social system‚ stereotypes‚ drug‚ alcohol abuse and the girl’s on-going battle to fit in with society to become “normal”. As they grew up through many hardships trying to uncover their unique identity
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conduct legal searches and seizures. An illegal search or seizure violates a person’s rights and may lead to adverse consequences for the officer who engaged in the illegality. This paper covers a simulated case of Minnesota vs. Ronald Riff. The prosecution witness sheets are used to gathering information for Officer Shield to obtain a warrant to search the home of Ronald Riff‚ a suspect in the burglary of Marquette’s Market. Search and Seizure Hypothetical Our constitution is not
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Search and Seizure‚ Arrest and Interrogation Search and Seizure The Fourth Amendment protects the right of people to be secure in their persons‚ houses‚ appears‚ and effects‚ against unreasonable searches and seizures‚ shall not be violated‚ and no warrants shall issue‚ but upon probable cause‚ supported by oath or affirmation‚ and particularly describing the place to be searched‚ and the persons or things to be seized. The Fourth amendment is a critical aspect to policing due to the fact that
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Evaluating of “In Search of Excellence ” 1. In my opinion research which was made by Tom Peters and Robert Waterman upon which was written book Search of excellence was not objective. Main reasons why I claim this research was not objective is that Peters and Waterman: - Found 72 firms which appeared to be excellent. There is no mention about method which was used in selection of these firms and there are not determined criteria. I would suggest that they should set up some general criteria and
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