due to poor management and due to adoption of unprofitable business models. Multi Brand Strategy refers to a marketing strategy under which two or more than two similar products of a firm are marketed under Different Brand names. In most of the cases‚ these products are competing ones and are marketed under the Brand Names which are completely unrelated. Several companies take up this Multi Brand Strategy‚ as the strategy offers some advantages. First of all‚ by adopting Multi Brand Strategy
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WEIGHTED AVERAGE COST OF CAPITAL 1. Calculate the current cost of capital of Secure and Safe on a weighted average basis Capital structure Type Details $50‚000‚000 bonds 5.5% coupon $20‚000‚000 preferred stock Par value $50 per share Dividend $2.75 per share p.a $25‚000‚000 book value of common stock Cost of capital is 12% Firm’s marginal tax rate is 30%. Cost of debt (issuance of bonds) According to the book Finance for Managers (2015)‚ we get the real cost of debt by taking out the tax liability
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Capital Budgeting Mini Case There are many different methods business owners use to efficiently analyze business investment. One of these effective methods is the calculation of the net present value or NPV. The second most effective method would be the calculations of the internal rate of return or IRR. There are also other useful methods as well‚ for example‚ the payback rule and the profitability index. Many business owners use the above procedures to help them in their decision making of acquiring
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To what extent did Japanese nationalism lead to the bombing of Pearl Harbour in 1941? Japanese nationalism had a significant impact in the decision to bomb Pearl Harbour in 1941‚ due to the tensions it caused towards the U.S. However‚ this was not only the contributing factor‚ others including American actions which restricted and aggravated Japan and Japanese foreign relations and policies all contributed to the 1941 bombing of Pearl Harbour. At the turn of the 20th Century Japan was beginning
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concept in past years (Geoffrey R.‚ 1997). Why the brand is significant? And what make the brands so attractive and successful? This article will explore the role of the brand and critically analyse the advantages and disadvantages of branding. 2. Brands and Branding Some analysts see brand as the promise of something. That something is intangible‚ but it could be a guarantee of quality‚ a sense of prestige‚ or of heritage. Everything the customer experiences in the process of evaluation‚ trial
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INTRODUCTION ’Trust only movement. Life happens at the level of events‚ not of words. Trust movement.’ -Alfred Adler It’s a matter of curiosity that the quote accurately describes the fundamental truth of life. MOVEMENT! The healthy existence of a cell depends on the movement of molecules in and out of the cell. For this transport across the cell‚ specialized structures are present on the surface of cell membrane called Transporters. Transporters are involved in a mode of transport called
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Case 1 (Providian Trust) / Analysis write-up/discussion questions. (1) What key issues and challenges led to the initiation of the Access Plus project? Please think about the external vs. internal and business vs. technological aspects of the issues and challenges. From an internal point of view‚ Providian Trust board members felt that the trust’s information system was outdated and therefore the day-to-day activities‚ which could be done more efficiently with a new software and process‚ were
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BSP2005 Group Case Study ING Insurance Asia/Pacific Introduction ING group is a global financial institution of Dutch origin‚ currently one of the 20 largest financial institutions globally. Currently‚ ING’s business is organized into six product lines in the Banking and Insurance industry; they are retail banking‚ wholesale banking and ING direct in the banking sector and insurance Europe‚ insurance Americas and insurance Asia/Pacific in the insurance industry (ING‚ 2012). The
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Providian Trust Case Study Executive Summary: Providian Trust is a company which is rich in tradition‚ experience‚ and a high level of customer service‚ but was void of technology‚ information management‚ and therefore also void of an IT competitive advantage. Providian Trust was in major need of reengineering and simply implementing a new software system (Access Plus) was not going to give the company a competitive advantage. The company was going to need a dramatic redesign of business processes
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during the depression‚ Cathay Pacific tried to kept its profit by cutting expenditure and selling assets. We cannot judge the performance through a sole number. Fewer assets means less capacity or smaller scale‚ however‚ fewer assets also results in less cost and efficient operating. 4. Total Liability | 2009 | 2008 | 2007 | 2006 | 2005 | Liability | (8495) | (9781) | (8580) | (7357) | (5513) | Total liability includes: Long-term liabilities; Related pledged security deposits; Net long-term liabilities;
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