Business Culture & Strategy 1. External environment EXTERNAL MACRO POLITICAL ENVIRONMENT “Tied House’ system had been broken - the number of pubs which a brewer could operate has been limited” - Companies have been forced to choose between brewing and retailing‚ which resulted in selling brewing operations or chains of public houses and hotels. ECONOMIC ENVIRONMENT “Supermarkets began selling drinks at loss-leader prices” -Supermarkets become competitors to
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your slides prior to the day. You may want to look at using a SWOT or PEST analysis. A SWOT analysis requires you to consider strengths‚ weaknesses‚ opportunities and threats. A PEST looks at external issues such as political‚ economical‚ social and technological factors. We have detailed a number of pointers that may be of help to you. You should consider short term and long term recommendations leading on from your analysis‚ taking into consideration any wider implications. The critique should
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they are important‚ how they connect to each other Diamond-E model: key variables‚ connections among variables‚ principal logic‚ examples External analysis what it is‚ how to conduct one‚ general vs. specific environments‚ benefits and challenges of conducting one PEST factors: elements‚ impact on business‚ questions to answer from PEST analysis Porter’s five forces model: explanation of each force’s impact on industry profitability‚ methods of reducing the impact of each force‚ strategic questions
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.......................3 II. Introduction ...............................................................................3 III. Analysis of Business Environment 1. PEST analysis ..............................................................................3-4 2. SWOT analysis .............................................................................4-6 IV. Analysis of Business Management 1. Financial problems .........................................................................6 2. Operation
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that was blood pressure measuring instrument. But due to no proper logistics systems and weak channels of distribution. SWOT ANALYSIS • STRENGTH • • New product. Time saving. • WEAKNESS • • Absence of channel of distribution. No logistics system. SWOT ANALSIS • OPPORTUNITIES • Company may take help of agencies. • THREATS • Unaware of new product to public. PEST
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order to have an idea of W hotels‚ let see Starwood’s key figures: * Revenue in 2008: $5.91 Billion * Net income: $329 Million * Employees: 145 000 We will now see W hotels’ SWOT analysis and a PEST analysis also‚ in order to know a little bit more about this enormous company… SWOT Analysis Strengths Luxury brand positioning: W Hotels Worldwide’s strategy focuses on the development of lifestyle brands at a leisure price point supported by innovative marketing that makes an emotional
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creativity in identifying and developing options‚ for which the 1. Brainstorming technique is particularly useful. See also the free SWOT analysis template and examples‚ and 2. PEST analysis template‚ which help decision-making and problem-solving. 3. SWOT analysis helps assess the strength of a company‚ a business proposition or idea; PEST analysis helps to assess the potential and suitability of a market. Good decision-making requires a mixture of skills: creative development and identification
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highest standard and offers the best experience for young children. Importantly it is a useful tool for you and any assistants or staff to evaluate the impact of what you do on children’s welfare‚ learning and development.” (Ofsted 2009‚ pg.13) PEST ANALYSIS POLITICAL Politically unsettled Arab spring Benevolent dictatorship No pressure groups Frequent change of legislation but no clear guidelines No official body or organization to refer to Government policies are not consistent
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7.1.SWOT analysis Gathering information from the previous analysis and using the SWOT analysis model from Svend Hollensen’s Marketing Management – A Relationship Approach (2003)‚ we were able to find the strengths‚ weaknesses‚ opportunities and threats of LEGOLAND® Billund. For the strengths and weaknesses we used the internal analysis which was presented previously in the project‚ because they reflect the internal situation of LEGOLAND® and for the opportunities and threats we used the external
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The analysis of the global environment of a company is called global environmental analysis. This analysis is part of a company’s analysis-system‚ which also comprises various other analyses‚ like the industry analysis‚ the market analysis and the analyses of companies‚ clients and competitors. This system can be divided into a macro and micro level. Except for the global environmental analysis‚ all other analyses can be found on the micro level. Though‚ the global environmental analysis describes
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