e-Promotional strategies in the selected Retail Outlets_____________ e-PROMOTIONAL STRATEGIES IN SELECT RETAIL OUTLETS IN BANGALORE A DISSERTATION SUBMITTED IN PARTIAL FULFILMENT OF THE REQUIREMENT FOR THE AWARD OF MBA DEGREE OF BANGALORE UNIVERSITY BY Gaurav Sharma (Reg no: 05XQCM6025) Under the guidance and supervision Of Dr. K.V.Prabhakar Senior Professor M P Birla Institute of Management Bangalore M P BIRLA INSTITUTE OF MANAGEMENT (Associate Bharatiya Vidya Bhavan) BANGALORE MAY 2007
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How successful is Katy Perry for your chosen industry (Music)? Objectively Katy Perry success is indisputable‚ in terms of financial success Perry has thrived‚ selling over 11 million albums‚ her song ‘California Gurls’ selling 4‚4 million online downloads and her album ‘Teenage Dream’ generating 5 n1 hit singles. Just these numbers show her global success and market appeal to a whole variation of audiences. She promotes and markets a variety of other products including pop chips‚ Sims 3 and
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Pharmacy Undergraduate Students: Career Choices & Expectations Across A Four-Year Degree Programme Keith Wilson‚ Jill Jesson‚ Chris Langley‚ Katie Hatfield and Laura Clarke. Aston University August 2006 Page 2 The research on which this report is based was commissioned by the Pharmacy Practice Research Trust funded with a grant from the Royal Pharmaceutical Society of Great Britain. The research was undertaken by a team of researchers at Aston University. The views expressed
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Comprehensive Problem 1: Service Industry Note: This problem has a value of 10% of the final grade. Objectives: Demonstrate application of accounting concepts pertaining to a service company‚ including the following: selection of business form‚ journalization and posting of daily transactions‚ creation of unadjusted trial balance‚ adjustment of the accounts to properly report changes in balances‚ creation of financial statements‚ completion of the closing process with appropriate closing
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Great by Choice Jim Collins Why do some companies thrive in uncertainty‚ even chaos‚ and others do not? Based on nine years of research‚ buttressed by rigorous analysis and infused with engaging stories‚ Collins and his colleague‚ Morten Hansen‚ enumerate the principles for building a truly great enterprise in unpredictable‚ tumultuous‚ and fast-moving times. Great by Choice distinguishes itself from Collins’s prior work by its focus not just on performance‚ but also on the type of unstable
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to achieve theoretical knowledge about business administration and practical knowledge. I got the opportunity to do my internship program from Grameenphone Ltd therefore I have decided to do an internship report on “Product and service marketing strategy of cellphone industry: Study on Grameenphone." Internship program is basically a three month duration program where I worked under the Internet and broadband commercial division. OBJECTIVES OF THE INTERNSHIP PROGRAM The main objectives are
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Quality Management in Services Drago Constantin Vasile The Bucharest Academy of Economic Studies‚ Romania E-mail: dragoscv@gmail.com Abstract The actors on the today business stage have no more well-defined roles with clear and rigid borders between them. Hospitality industry in particular is a good example how it has been blurred the roles that customers play in dealing with service providers. The study reveals that customers can influence the quality of hospitality service through performing
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12/17/2010 MSc OR/BAC | Courier Services | Managing Business Operations | SERVICE OPERATIONS MANAGEMENT - group 5 | Contents Service Definition 2 Intangibility 2 Heterogeneity 2 Inseparability 2 Perishability 2 Service Classification 3 The Volume Measure (Silvestro) 3 Other Service Classification Models 4 Service Design 5 What is the philosophy behind the service design? 5 What to deliver to courier service customers? 6 How to deliver? 7 The blueprint diagram 7 Customer actions
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The current issue and full text archive of this journal is available at www.emeraldinsight.com/0960-4529.htm The impact of ISO 9001 effectiveness on the performance of service companies Evangelos L. Psomas Department of Business Administration of Food and Agricultural Enterprises‚ University of Western Greece‚ Agrinio‚ Greece The impact of ISO 9001 effectiveness 149 Received 7 May 2012 Revised 17 October 2012 Accepted 29 November 2012 Angelos Pantouvakis Department of Maritime Studies
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introduced Location Based Social Networking Service (LBSNS) basic information included Location Based Social Networking Service (LBSNS) definition classification application industry chain structure industry overview; international market analysis‚ China domestic market analysis‚ Macroeconomic environment and economic situation analysis and influence‚ Location Based Social Networking Service (LBSNS) industry policy and plan‚ Location Based Social Networking Service (LBSNS) product specification‚ manufacturing
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