------------------------------------------------- Individual Assignment : ------------------------------------------------- Management Information System – Electronic Business and Electronic Commerce Course Facilitator : Mr. James Situmorang Due Date : Wednesday‚ June 27th 2012 “I hereby declare that the attached assignment is our own work and understand that if I am suspected of plagiarism‚ cheating or any form of Academic Misconduct‚ our work will be referred to the Board of Examiners‚ which
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E-business (or electronic business) is defined as “the term used to describe using the internet to operate your business.” E-business is one of the fastest growing sectors and provides entrepreneurs with excellent opportunities to enter the market with a start-up company. One such companies being Zappos.com. Zappos‚ as well as similar sites such as Amazon are examples of e-businesses that created a new business model within a new environment‚ using the internet as a market place and giving way to
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E-business/ e-commerce mid-term individual project Business model of online flower store which works both with b2c and b2b clients. Lecturer Carlota Carucci Executed by Ksenia Zhmotova Online flower shop Fioridellatoscana.it sells and ships flowers in Toscana region. Brief history: The flower store which is called “Fiori della Toscana”and situated at the country side of Florence was established in 2000 year. It provides b2b service: sales flowers to flower shops in Florence and other cities
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‘Business Model Contents: Pages I. Introduction II. Business Models i. Definition ii. Types of Business Models iii. Theories on models III. Conclusion IV. References I. Introduction: In this report‚ a critical evaluation the role of business models in
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Customer Value Proposition in Value Markets Business houses that are our customers are under constant pressure to cut down their cost. With this concern at the back of their mind‚ out of the sales pitch‚ they mainly concentrate on the price quoted to them. In such cases‚ the supplier needs to demonstrate the core value offerings/ benefits with extra vigor to persuade the customer to make the purchase. Marketing managers tend to neglect the real contribution of value propositions to superior business
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of Euromarketing‚ 18:115–132‚ 2009 Copyright c Taylor & Francis Group‚ LLC ISSN: 1049-6483 print / 1528-6967 online DOI: 10.1080/10496480903022253 Customer-Based Brand Equity for Global Brands: A Multinational Approach Eda Atilgan Serkan Akinci Safak Aksoy Erdener Kaynak ABSTRACT. Focusing on the dimensions and measurement‚ this study is based on the concept of brand equity for global brands with empirical evidence from three economically and culturally dissimilar countries—USA‚ Turkey‚ and
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R K E T I N G S C I E N C E I N S T I T U T E Building Customer-Based Brand Equity: A Blueprint for Creating Strong Brands Kevin Lane Keller WORKING W O R K I N PAPER G • REPORT P A NO. P E 01-107 R • 2001 S E R I E S M A R K E T I N G S C I E N C E I N S T I T U T E Building
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E-BUSINESS MODELS As defined by Canzer‚ a consumer – to – consumer ( C2C) business model is one in which firms facilitate the exchange of data directly between its users over the internet. It does not use the peer - to – peer ( P2P) software which allows direct access to the individual’s computer files but instead provides a platform to load text‚ images‚ music / video files‚ etc for sharing among users. This platform for sharing and interaction has a commercial dimension with the aid of advertising
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Contents Current Scenario of the Indian IT Industry3 Challenges and opportunities3 Emerging Business Model in Indian IT Industry3 Tata Consultancy Services Limited5 Brief History5 Financial Data5 Business by Topography and Sectors5 Growth Strategy6 Chief clients list6 Infosys Limited7 Brief History7 Financial Data7 Business by topography and sectors7 Growth Strategy7 Infosys 1.08 Infosys 2.08 Infosys 3.08 Chief Clients8 Wipro Limited9 Brief History9 Financial
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Abstract Ecommerce provides customers with the convenience to buy the products they need instantly from the convenience of their offices‚ homes and anywhere provided they can access a computer connected to the internet. Business competitive edge improves because they can trade on the global market place. It also gives businesses recurring revenues based on recommending products to customers‚ through goods previously brought by customers. This is what is called up selling and cross selling. However
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