reflecting the conditions under which it came out and giving the effect on the products . 2. SEMIOTICS vs. PRODUCT SEMANTICS In order to understand how to apply all the artistic devices‚ designers should learn some rules‚ which will help them to easily see and understand the social needs. This is a special study of design from the linguistic viewpoint and it is called product semantics. Let us say some words about semiotics. In order to understand the means of communication in design‚ one should
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‘Language acts as a badge of identity.’ Discuss‚ referring to at least three of the subsystems. Language is used every day to communicate with one another but beneath that conversation lies another message. The speaker’s use of language gives listeners insight as to who they are‚ like a badge of identity on their chest. Australian English’s unique phonology and lexicon is recognised globally and distinguishes it from other accents‚ giving the speaker a clear national identity. Ethno-lects are
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1. Intonation: approaches‚ definitions‚ functions Intonation is a language universal. There are no languages which are spoken without any change of prosodic parameters but intonation functions in various languages in a different way. There are two main approaches to the problem of intonation in Great Britain. One is known as a contour analysis and the other may be called grammatical. The first is represented by a large group of phoneticians: H. Sweet‚ D. Jones‚ G. Palmer‚ L. Armstrong‚ I. Ward
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Distinction between paradigmatic sense relations and syntagmatic sense relations Sense relation Sense relation is “a semantic relation between units of meaning” (Cruse‚ 2011). In other words‚ it enables us to know the relationship between words and expressions of a language. Sense relation also reveals the “regularizing and structuring tendencies” (Cruse‚ 2011) in the creation of vocabulary items of a language as they are not formed arbitrarily. Such patterns in the formation of words give
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The Meaning of Kinship Terms’ ANTHONY I . C. WALLACE ANI) JOHN A T K I N S ; Eastern Pennsylvania Psychiatric Institute and University of Pennsylvania INTRODUCTION H E meaning of kinship terms in foreign languages (or in English‚ for that matter) has traditionally been rendered by English-speaking ethnologists by a simple and direct procedure: each term is matched with a primitive English term (e.g.‚ “mother”)‚ with a relative product of two or more primitive English terms (e.g.‚ “mother’s
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Discourse Analysis Critical Discourse Analysis on Iwan Fals Song Lyric “Asik Nggak Asik” focusing on Semantic‚ Lexical Cohesion and Ideology By: Heri Winarko (2011120052) Indri Astuti (2011120014) Muhammad Ainul Muiz (2011120061) Syaifurohman (2011120059) Section C ENGLISH LANGUAGE TEACHING DEPARTMENT FACULTY OF EDUCATION USBI THE SAMPOERNA UNIVERSITY JAKARTA 2014 Abstract Song‚ despite as a tool to entertain the audience and also as a tool to express the writer’s feelings. In the lyric of some
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You are just going to encounter a piece of prose as you browse through the next few lines. Yes‚ prose is any written matter that is expressed in ordinary language as opposed to poetry that uses rhymes‚ meters‚ and imagery to convey ideas and emotions. Derived from the Latin word ‘prôsa’‚ prose literally transforms into ‘straight-forward’. Hence‚ you would always find prose articles to be descriptive‚ narrative‚ or explanatory. Any spoken and writing language that is expressed in a sentence without
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in English. |№ 6 Polysemy in English. |№ 7 Homonymy in English. Polysemy vs| |linguistics. Lexical units. |English lexicon. |meaning and motivation. |Word-meaning is liable to change in |1. The semantic structure of the |homonymy | |Lexicology (from Gr lexis ‘word’ and|The term “etymology” comes from |Types of word meaning |the course of the historical |word does not present an indivisible|Homonyms
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counterparts. Additionally‚ there are multiple source of translation ambiguity including within language semantic ambiguity and near synonymy‚ the present study examines the extent to which word context and translation dominance reduce the difficulties associated with translation ambiguity ‚ using the primed stemming from the two source ‚ especially translation ambiguity derived from semantic ambiguity ( meaning translation ambiguity ) and translation ambiguity derived from near synonymy ( synonym
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THE SEMANTIC ANALYSIS OF THE LANGUAGE OF ADVERTISING IN AIRASIA ADVERTISEMENT 1.1 Background of Study Advertising has become a powerful element within the media empire. People are exposed to many forms of advertising every day‚ either consciously or subconsciously. There are strong prejudices about advertising‚ however‚ it must be admitted that it is economically necessary and beneficial. Advertising is so effective means of communication that it attracts attention. According to the
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