a matter of chance‚ it is a matter of choice. It is not a thing to be waited for. It is a thing to be achieved.” As we all know‚ a magazine mirrors a school-Its aims and objectives. It also highlights events‚ activities and academic prowess and achievements. In this edition‚ we have tried to capture this month’s excitement and activities. I do hope that the magazine encourages many more students to use it as a platform to express their creativity. This issue enhances our knowledge about festivals
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FIND A CAREER IN PETROPHYSICS | GREENPEACE’S AYLIFFE VS. FTI’S BLACKMON | GUIDE TO ABU DHABI The Magazine by and for Young Professionals in Oil and Gas VOL. 9 // ISSUE 2 // 2013 PUBLIC PERCEPTION OUR INDUSTRY An Official Publication of The Society of Petroleum Engineers • www.spe.org Contents 2 3 4 8 Americas Office Office hours: 0730–1700 CST (GMT–5) Monday–Friday 222 Palisades Creek Dr.‚ Richardson‚ TX 75080-2040 USA Tel: +1.972.952.9393 Fax: +1.972.952.9435 Email: spedal@spe
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1. EXECUTIVE SUMMARY Current Look The Car Magazine is one of the largest selling specialist or male interest magazine in South Africa. Approaching 50th Anniversary‚ Car Magazine enjoys and average readership of about nine hundred thousand readers per issue In the fifty years which is a significant mile stone for the local magazine‚ Car Magazine has only had five different editors which is indeed and unusual turnover for the fast moving publishing industry. This signals stability as a positive
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MICA | Semiotic Study of Vampires and Vampire Lore | Individual Assignment for Semiotics | | | | Submitted by: Payel Basu Roll No: 113B A semiotic study of vampires and vampire lore‚ with an eye on the different cultural implications that arise through the ages. | ------------------------------------------------- A semiotic study of vampires and vampire lore. The field of semiotics exists because of the realization that society has a desire to create and produce signs
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global product launch Tim Jones‚ Priyanka Kanse‚ Ben Shaw‚ John Jones‚ Ed Booty and Irina Pessin Institute of Practitioners in Advertising Entrant‚ IPA Effectiveness Awards‚ 2012 Axe / Lynx: Inspiration from above - A fresh approach to a global product launch Tim Jones‚ Priyanka Kanse‚ Ben Shaw‚ John Jones‚ Ed Booty and Irina Pessin Institute of Practitioners in Advertising Entrant‚ IPA Effectiveness Awards‚ 2012 Axe / Lynx: Inspiration from above product launch A fresh approach to a global
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Polysemy in Advertising Su Mei Koh 344185 INTRODUCTION The world of advertising is continually evolving‚ as consumer culture shifts to incorporate cultural ideologies that have become increasingly progressive over time. A growing body of research
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Advertising in sport everywhere you look Pure and simple. My brother loves the game of hockey. He doesn’t care about all the media and advertising surrounding the game‚ he just simply loves the sport. Tonight he’s going to a New Jersey Devils hockey game purely for the love of the game. He’s going to wear his Reebok‚ New Jersey Devils jersey and go to the Prudential Center to see the game. The Prudential Center is located near the new Red Bull Park and not far from the Izod Center‚ which until
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These scenes from the advertising world‚ and like most of the advertising‚ they sell more specific than our products. Indeed‚ sell their needs and desires. In hidden behind advertising information are about each of us want to be successful‚ physically attractive‚ even sexy. Advertisements depict gender image advertising that the male consumers of news is to buy a particular product and obtain "sweet little thing"‚ and it was related to the news and women to buy products is our little things (collective
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Firstly‚ the trailer for Avengers: Age of Ultron made use of the bait and switch ad technique. Bait and switch is an effective advertising technique in which an appealing deal is offered but is then changed when direct inquiries are made‚ as the item that is offered in the ad may not the actual product (Root III‚2016). For example‚ the trailer deliberately misled the audience by introducing the antagonist‚ Ultron‚ as a disproportionately terrifying entity. Besides‚ music plays a major role in emphasizing
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Key characteristics : Business Magazine‚ provide the most authoritative source of news‚ comment‚ analysis on business‚ and the economy in a style and context of relevance to a wide cross section of business readers. It is acknowledged as one of respected‚ admired and reliable magazine . And it has been at the forefront of forecasting and analysing events and trends‚ reporting on business‚ industry and the financial markets‚ celebrating entrepreneurship‚ promoting a variety of viewpoints‚ while
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