Luxottica Group is the world’s leading designer‚ manufacturer‚ and distributor of luxurious and designer eyeglass frames and sunglasses. In 1995‚ Lenscrafters became part of the Luxottica Group. Lenscrafters is now the leading optical retail brand in North America. Lenscrafters pride themselves on offering a wide selection of high-fashion frames and great customer service. Lenscrafters is considered a specialty store within the optical retail market. Lenscrafters product mix consists of eyeglass
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able to go through it quickly with no problems. 2. WOW factor‚ when the website does not look generic similar to every other website. The website should intrigue you to want to navigate through it. You might like the idea of the website or fresh design. 3. White space‚ the website should not be filled with just words and pictures all over it. It should have more white space which makes the website clearer and easier to read. 4. Navigation‚ with this you should be able to understand the website
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Lecture1 : Review: Last week we talked about interpersonal communications. Gofman’s argument that people put on a front or a face. Comm is dramaturgical. Different circumstances call for different aspects of yourself to be brought into the public sphere. We all know that everybody is putting up a front and acting. It is in the acting that society comes together and is able to live together. Gofman is continuation of Katz two step flow‚ role of opinion leaders‚ and importance of people in comm
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am set in pursuing a career in Game Design. I will accomplish this by first attending Santa Ana College‚ then transferring to the University of Advancing Technology. I believe than my excellent work ethic‚ dedication‚ and just being a gamer myself will lead me to my goal‚ my dream of becoming a Game Designer. I am proud of everything that is in my portfolio that I have completed‚ but I am especially proud of my Speech medals‚ and all my Art of Graphic Design projects. The Speech medallions are
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Some Virtues of Design By Gui Bonsiepe An Unfashionable term I chose to focus on the issue of virtues of design when I was reading - once again - the Six Memos for the Next Millennium by Italo Calvino. As is known‚ he finished only five out of a plan of six memos before he died. In this remarkable small volume he speaks about the values he would like to see maintained and brought into the next millennium as far as literature is concerned. These shared values he calls virtues. Taking his approach
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see in animated or live action films‚ and technical illustrations and visualization graphics with reconfigurable and scalable precise detail. Electronic art media also allows for art to be interactive art and virtual art in ways not possible with traditional art media. Examples include electronic forms of traditional methods such as: Graphic art software for illustration and animation 3D computer graphics for sculpture and 3D animation Word processors and desktop publishing software for writing
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Students will be instructed in techniques of PostScript drawing‚ photo illustration and 2D design. Emphasis will be on developing technique‚ style and accuracy with design principles. Course Objectives Students should thoroughly understand the material in Photoshop‚ so that they can use it as a tool for creating artwork and solving specific art and design problems. In addition‚ some of the basic art and design principles will be covered. Basic fundamentals of the computer will also be introduced
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ASSIGNMENT– CMWD6103 MAY SEMESTER 2013 WEB DESIGN AND TECHNOLOGIES – CMWD6103 ASSIGNMENT (100%) INTRODUCTION This assignment aims to provide students with an introduction to the fundamental conceptual and practical skills necessary to design‚ develop and publish websites. The assignment consists of three (3) tasks. The details of the tasks are explained below: TASK I: Web Research (20 marks) Choose two methods of web interactivity: HTML‚ CSS‚ JayaScript‚ Java applets‚ Flash or Ajax. Write
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How to measure brand image: a reasoned review Luca Cian‚ Ross Business School‚ University of Michigan‚ USA* The aim of this paper is to review the most important tools and methods used to analyse and measure the brand image. Both traditional and innovative measurements have been considered‚ including attitude scales‚ Q-Sort‚ Natural Grouping‚ Kelly Repertory Grid‚ Laddering‚ Benefit Chain‚ Projective Techniques‚ Brand Personality‚ and Brand Narration. Considering the number of tools presented‚
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Advertising: the basics A good advertisement should have: * a well-targeted headline * clear design * well-written text - known as ’copy’ The advert must be tailored to the type of print media and the potential reader’s interests and habits. For example‚ if you sell gardening equipment‚ you might write a longer advert for a gardening magazine - where you can assume that the reader is already interested in the subject and so is more likely to read all the text. Likewise‚ you might
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