"Servicescape in airlines" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 10 of 50 - About 500 Essays
  • Powerful Essays

    Southwest Airlines

    • 4119 Words
    • 17 Pages

    Southwest Airlines Over 35 years ago‚ Rollin King and Herb Kelleher decided to create a different type of airline. They began with the simple notion: If you get your passengers to their destinations when they want to get there‚ on time and at the lowest possible fares‚ and make darn sure they have a good time doing it‚ people will fly your airline. They were right (Southwest Airlines‚ 2004)! What began as a small Texas airline has grown to become one of the largest airlines in the United States

    Premium Southwest Airlines Airline

    • 4119 Words
    • 17 Pages
    Powerful Essays
  • Powerful Essays

    Turkish Airlines

    • 3577 Words
    • 15 Pages

    invest the money wisely. II. Company’s Background: Turkish Airlines is a government company that was established on May 20‚ 1933 as Devlet Hava Yollari (DHY) (State Airlines Administration) and it is a department of Turkey’s Ministry of Defence. Its fleet have been made up of a

    Premium Marketing Lufthansa Marketing plan

    • 3577 Words
    • 15 Pages
    Powerful Essays
  • Satisfactory Essays

    Singapore Airlines

    • 330 Words
    • 2 Pages

    inflight services. This company is none other than Singapore airlines. The company was founded on 1st may 1947 and was known as Malayan Airways Limited which in 1972 split into Singapore airlines and Malaysian airline system. After this Singapore airlines went on to expand with newer aircrafts and airbuses. It went on to become worlds most awarded airline. With flights over 62 destinations in 35 countries over 6 continents. 0The airline is known for its excellent customer service‚ inflight service

    Premium Flight attendant Singapore Airlines

    • 330 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Singapore Airline

    • 988 Words
    • 4 Pages

    Singapore Airline Strenght: Premium product and brand SIA has been at or near the top in premium product rankings since the years. Although the gap has been closing‚ but its leading premium product remains an important differentiator . Meanwhile‚ SIA brands product still remain one of the best known and popularity.  Airlines around the world use SIA as the benchmark for product and brand; there cannot be a higher compliment. The logo of Singapore Airline is special.It is a bird‚ inspired by a silver

    Premium Singapore Airlines Singapore Changi Airport Singapore

    • 988 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    Southwest Airlines

    • 2395 Words
    • 10 Pages

    Case Study Southwest Airlines Course: Services Marketing 3rd Term Southwest Airlines (SWA) began services in 1971. In 1972‚ court order no charter flight beyond Texas in order to make up for the lost revenue they were forced to sell aircrafts and keep just the ones needed to continue business and operate scheduled services. Schedule could be kept if the turning time of a plain was low enough (10 minutes). Nevertheless‚ Dallas-based SWA achieved 40 consecutive years of profitability and an

    Premium Airline Southwest Airlines Low-cost carrier

    • 2395 Words
    • 10 Pages
    Powerful Essays
  • Powerful Essays

    Southwest Airlines

    • 2732 Words
    • 11 Pages

    This paper evaluates the key financial challenges facing organizations in Risk Management‚ Managing International Acquisitions‚ and Managing Working Capital simulations. Secondly‚ an evaluation of Southwest Airlines (SWA) management of working capital and the optimal financial strategies employed is presented. Also evaluated are the potential improvements in financial performance along with long-term and short-term strategies. Lastly‚ considered in this paper is whether a merger or acquisition

    Premium Southwest Airlines Airline Pan American World Airways

    • 2732 Words
    • 11 Pages
    Powerful Essays
  • Best Essays

    Alaska Airlines

    • 4475 Words
    • 18 Pages

    Alaska Airlines Strategic Management Model Linda Gay Cahill Table of Contents: Strategic Profile Company Introduction 3 Strategic Analysis PEST Analysis (Political‚ economic‚ social & technological factors) 4 Resource-Based View 6 Value Chain Analysis 8 SWOT Analysis 11 Strategy recommendations 13 References 14 Company Introduction Alaska Airlines is the ninth–largest U.S. airline based on passenger traffic and is the dominant

    Premium Airline Southwest Airlines Delta Air Lines

    • 4475 Words
    • 18 Pages
    Best Essays
  • Better Essays

    Malaysian Airlines

    • 2631 Words
    • 11 Pages

    Malaysia Airline System (MAS) is one of the Government Linked Companies in Malaysia. For the past three years‚ MAS has been undergone dramatic changes that turnaround the position of the company inside the competitive and ever challenging airline industry. From its lowest and disastrous experience in 2005 to achieving success within 2 years as well as bracing the impact of global economic crisis in past two years. The purpose of this report is to analyze MAS key competitive position and its strategic

    Premium Malaysia Airlines Airline Kuala Lumpur

    • 2631 Words
    • 11 Pages
    Better Essays
  • Better Essays

    Turkish Airlines

    • 2049 Words
    • 9 Pages

    Turkish Airline Industry Overview June 12‚ 2011·by AC· in Aviation. · Today‚ I would like to provide brief information regarding the marketing and survival strategies of the airline industry‚ both locally and internationally. I should probably stress that the airline industry is too global to be considered as only domestically so a marketing analysis ignoring the international market situations would be off balance and superficial. The airline industry in Turkey was first constructed as a monopolistic

    Premium Airline Avianca Low-cost carrier

    • 2049 Words
    • 9 Pages
    Better Essays
  • Good Essays

    United Airlines

    • 544 Words
    • 3 Pages

    When comparing the airlines‚ three factors must be considered. The financial state of the company now‚ the business structure now‚ and the future outlook of the airline. The airline that clearly demonstrated balance when compared with its competitors is United Airlines. While it is not the best at every category‚ it is competitive in areas such as profit margin and debt-equity ratio. United also was very dominant in most of ratios that didn’t concern itself with covering liabilities. United stands

    Premium Airline Low-cost carrier Southwest Airlines

    • 544 Words
    • 3 Pages
    Good Essays
Page 1 7 8 9 10 11 12 13 14 50