Advertisement Analysis Name of Product – Bose Noise Reduction Headphones What is the product? – Headphones Advertisement Appeal – Adults and teenagers (male and female) Intended Audience – Adults and teenagers (male and female) How do you know? – Mainly adults and teenagers would be interested in such a high quality pair of headphones. This ad wouldn’t really appeal to children as the idea of the man paddling into the large waterfall would seem scary to many young kids. Also‚ kids wouldn’t
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Ad Analysis VODAFONE Origination of Vodafone In 2007‚ Vodafone acquired Hutchinson Essar and became known as Vodafone Essar. Later that same year‚ the branding became known as Vodafone. Vodafone is the second largest mobile telecommunications company in the world with networks in over 30 countries. They have partner networks in 40 additional countries. In India‚ Vodafone is the third largest mobile network operator behind Airtel and Reliance Communication. It is location
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people understand the circumstance of being in magazines. Whenever someone is getting their picture done‚ they are a completely different person after the process. Advertisement companies change their pictures so that it would be more appealing. Advertisement companies are also paid to sell owners products by sexualizing men and women. Their goals are to attract both audiences‚ even if that means having their models naked. When approaching an audience‚ the ads differ‚ they reach their audiences by displaying
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Introduce your Study For this assignment I decided to go with the magazine‚ “Men’s Health Stronger & Lean”. As the title of the magazine describes the target audience of the magazine are Men. I went for the magazine for two reasons. The first being that the Men’s Health magazine was in my car from when I got the mail and the second reason is that for most women a strong healthy man is almost primate. It goes back to the time when people were hunter gathers and a strong man means a good life. If
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cure yet‚ but there are many organizations helping to fund research for the cure of Autism. The ad reveals a young girl dressing up in front of her mother with many different accessories of clothing on. Written on the ad is a comparision which is the" odds of a child becoming a fashion designer: 1 in 7‚000; Odds of a child being diagnosed with autism: 1 in 110." The organization Autism Speaks is using the ad to show their audience that autism is becoming more common in children. They want people to be
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definitely not 30 years. Therefore‚ I would say there is creative idea in the campaign‚ though it’s not that strong. Execution: First‚ the visual effect of the drawing is vivid. Second‚ it uses humor‚ an attribute contributing to above average ads as indicated in Ogilvy book. 2. COORS LIGHT - BARBECUE Target audience: The commercial is targeted summer beer drinkers‚ especially young consumers‚ when temperatures rise and summer approaches. Consumer insight: The underlying consumer
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BONDS - TV Commercial 1. Product name/ brand Mr George Allan Bond established Bonds in 1915‚ he was an ambitious American businessman that arrived to Australia in the early 1900’s and followed his dreams. Bonds first began with importing hosiery. Once the company had relocated to Redfern in the western suburbs of Sydney in 1917‚ Bonds was on the way and had started manufacturing singlets‚ hosiery‚ gloves‚ socks‚ underwear‚ sportswear‚ baby wear and sleepwear‚ both for men
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COCA-COLA Believe in Happier Tomorrow This new ad commercial launched in December 2011 by Coca-Cola was christened as "Believe in happier tomorrow". The Beverage giant continued with the same message of “Open Happiness” unlike its rival Pepsi who keeps changing their theme (From Youngistan to Wow). This ad‚ as stated earlier‚ is more or less on the same lines with its Diwali Counterpart where the main theme was to spread happiness and feeling of togetherness. It was fashioned to spawn the
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These ads are designed not only to get their product noticed in the marketplace‚ but to also surpass other cosmetics line. Neutrogena ads capture both men and women attention by showing them how you would look if you used Neutrogena. The Neutrogena ads uses logos‚ ethos‚ and pathos effectively to get the audience to buy Neutrogena products. The Neutrogena ad from July 2015 includes the beautiful Kerry Washington in a white background showing her stylish hair and make-up skills. In the ad Kerry
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Magazine Evaluation I was asked to design and make a magazine‚ which includes the following: ✓ Front cover ✓ Contents page ✓ Editor’s letter ✓ Double page spread article First I had to do some research which mostly I done by looking at magazines such as ‘HELLO’ ‘OK’ ‘TOP GEAR’ as I was looking through the magazines I was comparing the layouts of the magazines. I also did some internet research looking at what type of articles which would go in a magazine and also
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