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    Automobile Industry‚ India Automobile Industry Following India’s growing openness‚ the arrival of new and existing models‚ easy availability of finance at relatively low rate of interest and price discounts offered by the dealers and manufacturers all have stirred the demand for vehicles and a strong growth of the Indian automobile industry. The data obtained from ministry of commerce and industry‚ shows high growth obtained since 2001- 02 in automobile production continuing in the first

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    Anandan‚ Nandhini and Muthuselvan (2000) in their study‚ entitled “Automobile Sector-Shifting Gears to Strategic Alliances”‚ outline the broad perspective of strategic alliance and their role in globalization. Strategies of firms in the automobile sector in the Indian scenario‚ common pit falls in strategic alliances and how this may be avoided are all highlighted. Four types of strategic alliance such as managerial dimension‚ co-operation and competition and conflict were classified taking the

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    Suzuki Motor Corporation (7269) - Financial and Strategic SWOT Analysis Review Phone: +44 20 8123 2220 Fax: +44 207 900 3970 office@marketpublishers.com http://marketpublishers.com Phone: +44 20 8123 2220 http://marketpublishers.com Suzuki Motor Corporation (7269) - Financial and Strategic SWOT Analysis Review Date: Pages: Price: ID: Summary Suzuki Motor Corporation (Suzuki Motors) is an automobile company. It undertakes the designing and manufacturing of passenger cars‚ commercial vehicles

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    Marketing Strategies of Indian Automobile Companies: A Case Study of Maruti Suzuki India Limited Dr.M.A.Lokhande1‚ Vishal Sunil Rana2 1 Prof & Head‚ Dept of Commerce‚ Dr.Babasaheb Ambedkar Marathwada University‚ Aurangabad‚ (M.S) Asst Prof & Head‚ Dept of Business Administration‚ S.S.B.T’s College of Engg & Tech.‚ Jalgaon (M.S) Emails: 1murlidhar_lokhande@yahoo.com‚ 2vishal.rana1980@yahoo.com 2 1 Corresponding Author Abstract— In today’s competitive era the word ‘Strategy’ is very

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    INTRODUCTION TO MARUTI SUZUKI Maruti Suzuki India Limited‚ commonly referred to as Maruti and formerly known as Maruti Udyog Limited‚ is an automobile manufacturer in India. It is a subsidiary of Japanese automobile and motorcycle manufacturer Suzuki. As of November 2012‚ it had a market share of 37% of the Indian passenger car market. Maruti Suzuki manufactures and sells a complete range of cars from the entry level Esteem and Alto‚ to hatchback Ritz‚ A-Star‚ Swift‚ Wagon R‚ Zen and sedans DZire

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    Factors Affecting Demand

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    price. It can be seen in the case of cars also. Petrol cars are cheapest among all other fuel cars available because its engine is simplest. After it comes CNG‚ LPG‚ Diesel and then Electric cars respectively. Let us take an eg. Of MARUTI SUZUKI LTD.‚ its cheapest petrol car is Maruti 800 is Rs. 201822.92 (ex showroom price Ludhiana‚ non metallic). Although production of this car has been stopped. The next cheapest car next to maruti 800 is Alto which costs Rs. 237877.05 (ex showroom price

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    Maruti Suzuki- “Count on us“ Introduction :- Maruti Suzuki India Limited (maruti suzuki)‚ commonly referred to as Maruti and formerly known as Maruti Udyog Limited‚ is an automobile manufacturer in India. It is a subsidiary of Japanese automobile and motorcycle manufacturer Suzuki. As of November 2012‚ it had a market share of 37% of the Indian passenger car market. Maruti Suzuki manufactures and sells a complete range of cars from the entry level Alto‚ to hatchback Ritz‚ A-Star‚ Swift

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    INTRODUCTION: The most successful means for creating and retaining customers is brand.  And your brand has three primary elements for differentiating itself from the pack:  what you do‚ how you do it‚ and for whom. Even a seemingly small change to one of these elements will change the brand—potentially in blockbuster ways. Till the 1980s‚ the automobile industry in India was in line with the overall policy of State intervention in the economy. Vehicle production was closely regulated by an industrial

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    Information Systems Maruti Suzuki 1. What were the business challenges facing Maruti Suzuki management prior to adopting the Oracle suite ? Because of the fact that Indian automobile industry market is the faster growing in the world‚ Maruti Suzuki has to cope with a growing demand‚ an extent of the company which is the leader on the Indian automobile market. Indeed‚ Maruti Suzuki needed an efficient technological tool which inter-connects the different sectors of the company‚ and permit

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    Consumer Behavior

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    people choose different brands and what are the features they look for while purchasing a car‚ in context to Maruti Suzuki. In order to make a dent into the query a study was undertaken in India among the car owners. Objectives of the study are: 1) To determine the factors influencing the choice for a Maruti Suzuki cars. 2) To know about consumers’ expectations from Maruti Suzuki

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