[pic] Major Research Project On “An Analysis of Marketing & Competitive strategies adopted by Hindustan Unilever Limited in Rural Area” For the partial fulfillment of the requirement for the degree of MBA (Full Time) Batch 2010-12 Submitted By: Guided By SUMIT WASNIK Prof. S.P. TRIPATHI MBA (Full Time) 4th SEM. ( IBMR) Roll
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“SUCCESS MANTRAS FOR RURAL MARKETING IN INDIA” Submitted to : Submitted By: Prof. Shipra Chaddha Name- Vakul Singh Gupta FPG0810/184 Indian Business Academy What makes Indian Rural Market so attractive
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Myriam Riedel‚ brand leader Out Of Home Company Context • On any given day‚ two billion people use Unilever products to look good‚ feel good and get more out of life. Our portfolio ranges from nutritionally balanced foods to indulgent ice creams‚ affordable soaps‚ luxurious shampoos and everyday household care products. We produce world-leading brands including Lipton‚ Dove‚ Carte d’Or‚ Skip • Unilever is the leader in the ice cream category on the In Home and Out Of Home business with brands like
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UNILEVER Everyday 150 million people buy a unilever product to feed themselves or clean themselves or their homes. Employing over 206‚000 people in over 100 countries and 2000 alone in uk achieving an annual sales of about 900 million pounds in UK‚ unilever today is one of the largest international company today. Like many companies even unilever has faced its ups and downs. it was established in the 1885 and faced many difficulties until the end of second world war‚ even though in spread in fragments
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Development of Rural Women through Entrepreneurship Key Words: - Entrepreneur‚ Entrepreneurship‚ Industrialization ‚ unemployment Abstract: - Empowerment of women has emerged as an important issue in recent times. The economic empowerment of women is being regarded these days as a Sine-quo-non of progress for a country; hence‚ the issue of economic empowerment of women is of paramount importance to political thinkers
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Author:- Pragya * Professional Information:- Student * Theme:- Women and Men: Issue of Gender Discrimination * The Title of the Manuscript:- GENDER FAVOURTISM IN WAGES IN RURAL INDIA Payment of Wages in India has been protected by various legislations. However‚ the gender disparity with regard to wages has not yet been bridged. Gender discrimination with regard to wages is an acknowledged fact in India. The details by NSSO reflect this favourtism clearly where‚ on an average
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------------------------------------------------- MARKETING: Group 1 ------------------------------------------------- Case: Chandon‚ Pierre (2004). Unilever in Brazil: Marketing Strategies for Low-income Consumers (Question 1 a & b) a) Discuss whether marketing and branding can create value for poor consumers. Marketing is the performance of activities that seek to accomplish organisations objectives by anticipating customer or client needs and directing a flow of need satisfying
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Within Unilever‚ Simatic IT Interspec is used to manage all Production Item specifications from Ingredient and Packaging Materials that are received‚ to Finished Products. Simatic IT Interspec is currently in use in both its Foods and Home and Personal Care businesses across a variety of geographies. For example it is operational across the Foods Division’s European business in a variety of countries and companies‚ and in the Home and Personal Care (HPC) Division North American businesses. Plans
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A TERM PAPER ON A Detailed study On “THE CHANGING ROLE OF WOMEN ENTERPRENEURES IN JODHPUR” Submitted in partial fulfillment for the award of Degree of Master of Business Administration Of Department of Management Studies Jai Narain Vyas University‚ Jodhpur (2009-2011) [pic] Under the supervision of: Submitted by: Dr. Ashwini Agarwal Richa Srivastav Dept. Of
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medical practitioners in rural India is fundamental to achieving universal health care in the country The Planning Commission’s draft 12th Plan for health has attracted much debate and controversy. Critics have been quick to direct their attention at two issues in it — the proposed increase in government health spending from one per cent to 1.58 per cent of GDP‚ and the “managed care model.” The spending increase was rightly felt to be grossly inadequate to move India towards achieving universal
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