Dry shampoo Introduction: Dry shampoo is a spray that can be used to “clean” and freshen up the hair when it’s not possible to actually wash it. Dry shampoo works by stripping out all the excess oil–along with leftover sweat and general nastiness–that the hair is producing because you’re not washing it. Dry shampoo can revitalize greasy‚ limp hair if you don’t have time to wash it As research suggests that washing hair too frequently can be really‚ really bad for it–especially using commercial
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OF METU STUDENTS ON SHAMPOO CONSUMPTION The word “shampoo” comes from the Hindu word champo which means “head massage”. In United Kingdom‚ there were special places to get head massage like Turkish baths where even the kings facilitate from. In the 1860s‚ the meaning of the word shifted from the sense of massage to applying soap to the hair. Then later‚ English hairstylers found new way of using soap on the hair‚ boiled down it and added herb in it. By the way‚ today’s shampoo started to compose
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Case Study: Indian Super Shampoo QUESTION 1: What are the category beliefs among non-users of shampoo? (Pages 16 &17 Exhibit 9) Based on analysis of the Indian mass market‚ it was discovered that among non-users of shampoo‚ most users washed their hair infrequently. This is against the backdrop that 48% of respondents wash their hair only once per week while 43% twice. The shampoo category questionnaire revealed that most persons did not use Shampoo to wash their hair‚ but used other products
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Product Introduction: Chik Shampoo: Chik shampoo is a product of a Chennai based FMCG company Cavin Care. According to www.business-standard.com Article Chik mate by Gouri Shukla / Mumbai June 3‚ 2003 “Chik has become the second-largest shampoo brand — after fast-moving consumer goods giant Hindustan Lever Limited’s (HLL) Clinic Plus — in volume terms.” As per www.moneycontrol.com‚ “The shampoo sachet‚ which unlocked instant consumer recognition and cult-brand status for the company‚ today
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GREAT LAKES INSTITUTE OF MANAGEMENT‚ CHENNAI Post Graduate Diploma in Management Batch 2012-14: Chennai Empirical Study Progress Report - I Title of Project: The right Marketing Communication Mix that can help L’Oreal increase its Shampoo Market Share in the rural market. Abstract of the Study (500 words): This paper aims at devising the right kind of Marketing Communication Mix for L’Oreal‚ that can help it to increase its market share in the rural market‚ both effectively and efficiently
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skin care Disposable diapers Product Shampoo Toothbrush Men Grooming Respiratory Health care Hair color 2.0 Situational Analysis SWOT analysis Strengths:- • Established company in India • Various brands are known to people • Strong distribution network • Availability of products in different sizes Weaknesses:- • • • • Less proliferation in rural market Always lagging w.r.t Clinic All Clear increase in usage of shampoo due to increase in awareness increasing real
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MEC30071: Research Analysis-Kyu Chul Kim 1 Research Analysis Handong Global University MEC30071 - Marketing Research Presented to: Stephen D. Strombeck By: Kyu Chul Kim (20700059) June 12‚ 2011 MEC30071: Research Analysis-Kyu Chul Kim 2 Introduction It takes some amount of time looking through the shelf with dozen of shampoo brands displayed in a supermarket. Some people takes a while picking up several shampoos to compare while others choose their shampoos instantly and go. What
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scratch my head that I used to have migraines. Also my fingernail stayed dirty due to excessive scratching. I never thought not taking care of my hair could me so stressful. Over time I’ve a defeated now my hair is silky smooth and very healthy. From shampoo to conditioner‚ butters‚ and pomade; you name it‚ I have. Same as brushes‚ most of the brushes are collector items‚ each one of them serves a different purpose. I’ve never thought I would have a whole bathroom cabinet
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extensive line of shampoo. Exploratory research has been conducted in order to explore and identify the target market for Garnier Fructis Shampoo. Garnier Fructis Shampoo is often perceived as a female product therefore; the product experiences lower awareness amongst male shampoo users. The aim of this report is to analyze this situation and explore solutions to overcome challenges this product may face. Product Analysis Observations About the Product • Shampoo is a hair care product
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10000c ) 10000-15000 d) < 15000 | Personal care | Brand preferred | Quantity | | | | | 15) | Skincare | Soaps : | | | | Fairness creams : | | | | Moisturizers : | | | | Sunscreens : | | 16) | HairCare | Shampoos : | | | | Conditioners : | | | | Hair oil : | | | | Shaving creams : | | 17) | Oralcare | Toothpaste : | | | | Toothbrushes : | | Penetration of Branded Personal Care Products in Rural Areas Retailers: 1 ) Name: 2 )
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