Revision of DTM for chapter 1 & 2 Function of physical distribution management and distribution channels 1) Definition of physical distribution management – Used in manufacturing and commerce to describe the broad range of activities concerned w/ the efficient movement of finished products from end of production line to consumer. * Emphasizes the flow of materials from the point of manufacture industrial user * Implies the control of the flow End consumers Products supply > Warehousing
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A Study on Distribution Management of Hindustan Unilever Limited Submitted To Prof. S Govindrajan By PRADEEP NARAIN SANJEEV KUMAR JHA SATADRU BAGCHI SOUMITRA DHALI g08075 g08086 g08088 g08090 g08095 TARUN KUMAR SAHA 2 Content Page 3 4 5 12 14 16 18 26 33 1. Introduction – Hindustan Unilever Limited 2. Distribution Network of HUL
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we will provide attractive schemes and high margins to intermediaries. As our product is non-perishable‚ So no specific or special storage facility is required. We have our own warehouses which can deliver within a day. We will follow a mix distribution channel. We “Msonice Bags” are looking for starting our business in Ahmedabad and are looking for intermediaries for the same. For this we have made a few criteria that the intermediaries must fulfil to the maximum possible level. The list
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ID Number: 52113609 Professor Lailani L. Alcantara June 24‚ 2014 Case Study Analysis “Can This Brand Be Saved” Introduction La shampoo introduced in 1975. It is a high quality and more expensive product than its competitors. La Shampoo had “a stylist image” which targeted at women between the age of 15 and 30. La Shampoo has the same marketing strategy and same slogan over year. La Shampoo’s basic products and package had been modified several time but its look remained unchanged. Additionally
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Chapter 3: The Legal Aspects of Purchasing A need is requested by a specific department and the purchasing person satisfies the need. The potential source is evaluated in terms of quality‚ price‚ and delivery performance. The purchasing manager makes the purchase and the treasurer of the company sends the check after an invoice is received. However‚ the seller must know that the decision maker has given the purchasing manager the authority to make the purchase. This transaction is legally binding
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A study of Distribution Channel of Hindustan Unilever Limited By Anubhav Jaiswal 2011195 Introduction HUL works to create a better future every day and helps people feel good‚ look good and get more out of life with brands and services that are good for them and good for others. With over 35 brands spanning 20 distinct categories such as soaps‚ detergents‚ shampoos‚ skin care‚ toothpastes‚ deodorants‚ cosmetics‚ tea‚ coffee‚ packaged foods‚ ice cream‚ and water purifiers‚ the Company is
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PRELIMINARY EXAM IN CHANNEL MANAGEMENT CHANNEL MANAGEMENT HISTORY OF PROCTER & GAMBLE: Procter & Gamble Co.‚ also known as P&G‚ is an American multinational consumer goods company headquartered in downtown Cincinnati‚ Ohio‚ United States. Its products include pet foods‚ cleaning agents‚ and personal care products. Prior to the sale of Pringles to the Kellogg Company‚ its product line included foods and beverages.[2] In 2012‚ P&G recorded $83.68 billion in
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RETAIL HEARTBEAT Pulse Report: Channel blurring In a fiercely competitive environment‚ retailers can win market share by better addressing shoppers’ and consumers’ evolving needs. Faced with budget constraints and higher food and fuel prices‚ many shoppers are trimming basket size to save money while making more frequent trips to nearby drug‚ dollar and grocery stores‚ according to new analysis from SymphonyIRI Group. In turn‚ drug and dollar retailers have boosted their food and beverage offerings
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A population of measurements is approximately normally distributed with mean of 25 and a variance of 9. Find the probability that a measurement selected at random will be between 19 and 31. Solution: The values 19 and 31 must be transformed into the corresponding z values and then the area between the two z values found. Using the transformation formula from X to z (where µ = 25 and σ √9 = 3)‚ we have z19 = (19 – 25) / 3 = -2 and z31 = (31 - 25) / 3 = +2 From the area between z =±2 is 2(0
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Case Study: Indian Super Shampoo QUESTION 1: What are the category beliefs among non-users of shampoo? (Pages 16 &17 Exhibit 9) Based on analysis of the Indian mass market‚ it was discovered that among non-users of shampoo‚ most users washed their hair infrequently. This is against the backdrop that 48% of respondents wash their hair only once per week while 43% twice. The shampoo category questionnaire revealed that most persons did not use Shampoo to wash their hair‚ but used other products
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