Dell was the first mover with its business-to-customer model and internet sales and services since Dell reinvented the value chain for PC industry. Although China would become the second largest PC market after US‚ Dell’s decision of positioning in this market was very crucial. Direct selling of business-to-customer model through the Internet! Does this create competitive advantage in China like it did in USA and Europe? If not what should Dell do to expand Chinese operations? If so what should Dell
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Response Paper: The Mona LisaRachel McRill The Mona Lisa; also known as La Gioconda or La Joconde‚ is a famous work of art by Leonardo da Vinci. He created this piece by using the sfumato‚ the technique of blurring sharp outlines by blending‚ chiaroscuro‚ contrasting light and shade boldly‚ and atmospheric‚ the perception of depth in nature enhanced by haze‚ perspective. The subject is a young woman sitting with a half-smile on her face. Painted in 1503‚ her name is Lisa Gheradini‚ and she was
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“Occupation: Conductorette” Introduction: To begin my presentation‚ I will tell you what the story‚ “Occupation: Conductorette”‚ is about. This story is about a woman‚ Maya Angelou‚ who decided to get a job. She wanted to become a Conductorette because her mother told her that she couldn´t become one‚ only for being an Afro-American‚ this made her very angry and she begun fighting for becoming a Conductorette. After a lot of persistence she achieved her goal. During my presentation I will develop
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Hilton Hotels: Brand Differentiation through Customer Relationship Management Syndicate 6 Hilton was perhaps the most internationally recognizable name in the lodging industry‚ in large part due to the role that the Hilton family had played throughout its history. It all started in 1919‚ when Conrad Hilton bought his first hotel. Since then‚ we’ve led the industry with our innovative approach to products‚ amenities and service. Today‚ Hilton Hotels & Resorts stands as the stylish‚ forward thinking
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INTRODUCTION MEM Company‚ Inc.‚ started up in 1883 by Mark Edward Mayer‚ produces an extensive range of colognes and toiletries. Sales had decreased over the year and MEM is now looking into several options to improve growth. After much extensive analysis‚ our team had decided to drop the option of launching Cambridge due to the stiff competition from Shulton’s Blue Stratos which has a $12 million marketing budget with a fresh slogan‚ ’Unleash the Spirit’‚ which we believe will differentiate Blue
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the submission. Problem definition‚ objective statement‚ analytical rigour and innovative approach have also been taken into account during evaluation. 2. Maximum team size is limited to two members from the same participation group. 3. Entries (Case analysis including Annexures) should not exceed a limit of 1000 words (excluding cover page). This will be taken into consideration during evaluation. 4. Mention the Team No. in the header – eg. “Team No. 136” in the header‚ such that it appears
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Case Study: The Fashion Channel 1. Define the segmentation scenarios considered by Dana Wheeler and discuss the pros and cons of each scenario. In the HBS Fashion Channel case‚ Dana Wheeler considered 3 different market segmentation scenarios. Various market research firms had divided viewers into 4 distinct groups: “Fashionistas”‚ “Planners and Shoppers”‚ “Situationalists”‚ and “Basics”. These four groups were comprised of a mix of consumers with a plethora of demographics‚ all with specific
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in any database in the OCLS written by either of these individuals. Here is my submission based on the only article by that title I was able to locate from the Harvard Business Review. Article Summary: In the article “It’s not “unprofessional” to gossip at work” published for Idea Watch’s Defend Your Research series for the Harvard Business Review‚ Giuseppe “Joe” Labianca defended the research findings he achieved in a study of a branch of a U.S. company regarding gossip. Labianca conducted
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During the last 24 hours of Rizal’s life‚ he was meeting visitors in his cell in fort Santiago‚ Where he is secretly finishing his farewell poem. He is also destined to die for his beloved country which he called “Pearl of the Orient Seas” in his poem and “Pearl of the Orient” in an article “Unfortunate Philippines” in The Hongkong Telegraph on September 24‚ 1892. The Spanish colonial government accused Rizal of two crimes: (a) the founding of La Liga Filipina‚ an "illegal organization" whose single
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Mr. Ventura was translated from Spanish to English with World Services Spanish interpreter Miguel Blasina. Mr. Gerado Martinez Ventura is employed as a Cook at the Las Casuelas Restaurant and has been with the restaurant for approximately eight years. He had known Ms. Miramontes after she was hired sometime in August 2016 when she worked in the kitchen helping in conducting miscellaneous tasks as a Kitchen Prep Assistant‚ who worked alongside with Kitchen Prep Assistant‚ Mr. Brian Ruvalcaba. The
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