different marketing strategies and consumer buying habits and reasoning. The report will focus on consumers aged 18—24 years old. It will also include recommendations to help cK Jeans achieve a higher level of sales. We have conducted mystery shopping trips to cK Jeans stores‚ as well as A|X stores. Personal surveys were also conducted with 30 respondents within the abovementioned age group to understand their purchase attitudes and behaviour. Attention is drawn to differences between the two
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Yorktown Technologies was founded in November 2001 by Alan Blake and Richard Crockett. The company was to specialize in the concept of producing ornamental fish that expressed fluorescence throughout their bodies. The genetic modification that was needed to produce these fluorescent fish had previously been developed by Dr. Pruchansky‚ a university geneticist‚ for research purposes. Because of this development‚ Blake and Crockett were not able to patent this idea therefore they changed their business
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Segments in the Indian Retail Industry | | |[pic][pic| |] | The retailing sector of India can be split into two segments. They are the informal and the formal retailing sector. The informal retailing sector is comprised of small retailers. For this sector‚ it is very difficult to implement the tax laws. There is widespread tax evasion. It is also cumbersome
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its households. The Indian consumer is reportedly the largest spender in Singapore and London. It is‚ therefore‚ strange that there have‚ so far‚ been few efforts to present the product in the right kind of environment in India. Indeed‚ the right shopping experience does induce Indian consumers to spend more. This is evident from the experiences of retail-outlets like Shoppers’ Stop‚ Music World‚ Food World‚ Crosswords‚ The Home Store‚ Ebony‚ Bigjo’s‚ Saboos‚ Standard‚ Vijay Store and Janaki Das &
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Table of Contents 1. Executive Summery…………………………………………………………..……..3 2. India Retail Scenario……………………………………………………….………..5 3. Company Profile …………………………………………………………………...14 4. Future Group Manifesto …………………………………………………………...16 5. Hierarchy of Pantaloon (Future Group)…………………………………………….18 6. Findings………………………………………………………………..……………19 7. Retail Scenario of Kolkata………...………………………………………………..20 Executive Summary Retailing is emerging as a sunrise industry in India and is presently the largest
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Victoria’s Secret has become a renowned brand across all different demographics. Their stores brought in $4‚981 million dollars in sales just in the year 2013. The target market consists of middle-aged women from 20 to 40 years old‚ as well as men shopping for these women. The sub-brand PINK has expanded this target market to specifically attract college women. It is not surprising that a Victoria’s Secret retail store is located in State College‚ Pennsylvania‚ a place revolved around the Pennsylvania
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Central‚ a chain of seamless malls. In the value segment‚ its marquee brand‚ Big Bazaar is a hypermarket format that combines the look‚ touch and feel of Indian bazaars with the choice and convenience of modern retail. The group’s speciality retail formats include supermarket chain – Food Bazaar‚ sportswear retailer - Planet Sports‚ electronics retailer - eZone‚ home improvement chain - Home Town and rural retail chain‚ Aadhaar‚ among others. It also operates popular shopping portal -www.futurebazaar
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Retail Development Comes To Hattiesburg‚ Mississippi Hattiesburg-a small town full made up of university students mostly has been losing its customers to nearby large towns and cities such as Mobile‚ New Orleans and Biloxi. However‚ the new mall Turtle Creek Mall is expected to lure back the crowd inside the town. This huge center has many big-box retailers such as Bed‚ Bath and Beyond‚ Old Navy etc. it is expected that the new retail facilities will increase retail square footage by 30 percent. Also
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and Rajaji Road‚ two of the most important roads in Calicut city. Also‚ the building in which it is located is the Focus Mall‚ which is one of the two biggest malls in the city. The presence of a number of other retail outlets can be both an advantage and a disadvantage to the Focus Hypermarket‚ but we believe that because it’s the only one of its kind (hypermarket) inside the mall‚ it is an advantage to be in the presence of other retailers and restaurants because the footfalls will increase. The income
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Melissa Adamski SOC 101-C MWF 10-10:50 Do Nothing: The Beginner’s Mind This assignment was extremely difficult. It is not easy to be in a public place and keep a completely clear mind. I chose the Hadley Mall. On Monday 1/16/15‚ I went to the mall. I found a spot in the middle of the food court and sat down. It took a while to “do nothing.” As I sat there blankly and not really paying attention to anything in particular‚ all I saw was people walking around or sitting down and eating lunch. It felt
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