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    often defined as having an excessive amount of fat that affects one’s health. In the 1950’s‚ the history of fast food started to boom and as cities and countries started expanding‚ populations began to increase. Long ago‚ tourist cities became more popular and news was spread around to find cheap inexpensive food. In 1916‚ the first hamburger joint was opened up in Wichita‚ Kansas known as White Castle. As the fast food industry started to become more popular‚ waitresses started delivering food to cars

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    Market Segments

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    Apple is marketing to people who have a few characteristics. 1) Middle/Upper income folks who are willing to pay a bit more for a better user experience. paying 500 more for a computer is not a huge deal if you have a decent income. 2) People who like to have fun with technology. No other platform offers as many entry level tools (the whole iLife bunch and more). This includes people who like to shoot a lot of digital photos or video. It’s the whole digital hub concept. People are starting

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    Mcdonalds

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    1. McDonald Product : value-priced ‚ fast-serviced meal 2.Mc Donald Price: my guess is Value-pricing (offering just the right combination of quality and good service at a fair price) 3. Place: Strategic location of most McDonald fast-food outlet is found in populated and easily accessible areas (e.g. retail areas‚ airports‚ busy street) or most certainly locating closely where its top 3 competitors are also doing business e.g.; Burger King‚ Subway etc.. 4. Promotion: McDonald has engaged

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    Segment Reproting

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    (AS) 17 Segment Reporting Contents OBJECTIVE SCOPE DEFINITIONS IDENTIFYING REPORTABLE SEGMENTS Primary and Secondary Segment Reporting Formats Business and Geographical Segments Reportable Segments SEGMENT ACCOUNTING POLICIES DISCLOSURE Primary Reporting Format Secondary Segment Information Illustrative Segment Disclosures Other Disclosures ILLUSTRATIONS Paragraphs 1-4 5-18 19-32 19-23 24-26 27-32 33-37 38-59 39-46 47-51 52 53-59 214 AS 17 (issued 2000) Accounting Standard (AS) 17 Segment Reporting

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    man with a dream when he purchased McDonald’s hamburgers from Richard and Maurice McDonald for just 2.7 million dollars in 1961. There have been many ups and downs for the world’s largest fast food chain‚ but never the less it still remains the king of fast food with over 31‚000 restaurants in 118 different countries. In the film “super-size me” the show that the McDonald’s spokesperson and mascot “Ronald McDonald was more recognized around the world than Jesus Christ! That is just mindboggling that

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    Mcdonalds

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    McDonald’s 1) What process strategy (from the four process strategies) is being applied at McDonald’s? The 4 process strategies are: Process focus Repetitive focus Product focus Mass customization The process strategy being applied at McDonalds is a REPETITIVE FOCUS‚ although some argue that they also implement mass customization too. With over 95 billion customers served‚ McDonalds was focused in repetition with its facilities often organized by assembly or production lines; characterized

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    Segment Reporting

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    principles for reporting financial information by segments. The disclosure of this information will: (a) help users of the financial statements to better understand the entity’s past performance and to identify the resources allocated to support the major activities of the entity; and (b) enhance the transparency of financial reporting and enable the entity to better discharge its accountability obligations. Definition of a Segment A segment is a distinguishable activity or group of activities

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    Mcdonald V Mcdonald

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    ------------------------------------------------- CASE ANALYSIS REX V MCDONALD AND MCDONALD St Qd [1904] 151 ------------------------------------------------- INTRODUCTION In order for criminal liability to be placed‚ an accused must not only commit a specific act but also a breach of a duty concerned1. This concept was brought to the forefront in the case of R v McDonald and McDonald St R Qd [1904] 151. The Supreme Court of QLD2 was called to consider the case of Angus and Flora McDonald‚ appealing against joint charges of

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    Mcdonalds

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    Mc Donald’s Products and Services. McDonalds is the world’s leading food service retailer with more than 30‚000 restaurants in 118 countries serving 46 million customers each day. McDonalds is one of the world’s most well-known and valuable brands and holds a leading share in the globally branded quick service restaurant segment of the informal eating-out market in virtually every country in which they do business. Serves the world some of its favorite foods - World Famous French Fries‚ Big Mac

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    Mcdonalds

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    Fast Food Companies‚ such as McDonald’s‚ are becoming more unethical with their business practices. It is logical for businesses to make profit there should be some accountability as to the morality of such practices. Our research question states is McDonalds holding up to business ethics? Business ethics focuses on what constitutes right or wrong behavior in the business world and how moral and ethical principles are applied by business persons to situations that arise in their daily activities

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