Celebrities are used in advertising around the world. The right celebrity‚ used in the right way‚ can undoubtedly be a powerful brand asset. But using a celebrity is no guarantee of effective advertising; overall‚ there’s very little difference between the performance of ads with celebrities versus those without. And there are pitfalls to using celebrities. To gauge whether a celebrity is right for your brand‚ you need to establish whether they are known‚ whether they are liked‚ and what they stand
Premium
Celebrity spokesperson (through endorsement advertising) Ufone always hire endorsers in groups which are celebrity and non celebrity * Faisal Qureshi * Adeel Hashmi * Mikaal Zulfiqar * Waseem Akram * Ali Gul Pir (singer) * Meera * Jia Ali * Veena malik Events (through sponsorship) * Ufone Sponsors LUMS Special Olympics 2012 Ufone in collaboration with LUMS Community Service Society and Special Olympics recently held Special Olympics 2012 in LUMS. The aim was
Premium Advertising Olympic Games Pakistan
Topic: Barbie is a bad role model for young children. Specific purpose: To persuade my COMM 110 class that Barbie has a negative influence on young children. Central idea: Barbie is a bad role model for young children‚ because of Barbie’s unrealistic body proportions and unattainable lifestyle. Young girls become aware of their physical appearance and become insecure‚ and this can lead to long term effects. INTRODUCTION Attention-getter: According to an article by Sloan Crosley‚ the
Premium Barbie Eating disorders
Do you think celebrity activism is a positive or negative thing? That’s the question. To me‚ I think celebrity activism has a very positive effect on society and should become more popular. More celebrities should become activists because activists have a long successful history‚ celebrity activism helps draw attention to all different kinds of issues & activism gives celebrities an opportunity to use their wealth for the good of something greater than themselves. Celebrity activism really helps
Premium Activism Celebrity Awareness
The role of professional athletes as role models for the youth is a debatable topic. Should they be the people your children look up to and try to be like? Or are they just popular people who have let fame get to their head and influence them to make poor choices? While there are many people who believe that they should be responsible for setting good examples for the millions of children in the world‚ there are equally as many that believe they should not be put under that kind of pressure on top
Premium Professional sports Amateur sports Timbaland
Audrey Szabo CWV-101 Christian Worldview 1/11/15 Andre Mooney Role Model Review Essay – Eleanor Roosevelt Eleanor Roosevelt (born Anna Eleanor Roosevelt) was born on October 11‚ 1884. She was born into a very wealthy New York City family. Despite her parents’ marriage problems and her father’s alcoholism‚ Eleanor was raised in a very strict Protestant home (God and Mrs. Roosevelt‚ 2010). Her parents died before she was ten and her Grandmother raised her. It was not until her marriage to Franklin
Premium Franklin D. Roosevelt Family Eleanor Roosevelt
Kids should look up to them and see who they want to be one day. I have to say‚ as an older athlete‚ when a little kid that is just starting out on their journey in the sports world and they come up to you and say‚ “I can’t wait to be like you!” It’s the best feeling you can get. John Wooden can exemplify what should be done very well‚ “Athletes should be good role models‚ but not heroes. A role model is someone those who love you would want you to be
Premium English-language films Professional sports Sociology
In today’s world‚ sport stars and other athletes are looked up to by all ages. Everyoneloves them. They look great in the eyes of the everyday public. They appear ontelevision‚ they perform like rock stars‚ and do this with the entire world watching. Nowonder we make heroes out of our favorites. They are seen‚ as heroes because they can dothings that most of us can’t. They hit fastballs at 95 mph‚ leap at balls in mid air‚ ordefy gravity and throw down a dunk. Their words are repeated and broadcasted
Premium High school
We Can‚ But Should We? Chamberlain College of Nursing NR361 Information Systems in Healthcare Kathleen Fabian‚ Professor Fall B 2010 Radio frequency identification‚ also known as RFID‚ is a breakthrough in technology and could just be the next big step in surveillance. Yet‚ how far is one willing to go to be sure that all of their past history is accurate? This sounds a little like George Orwell’s 1984; a chip inserted into one’s skin‚ embedded with data that can be transferred to a reading
Premium
Presley was only one of the big names of the 1950s‚ though probably one of the most recognizable. In the ‘50s television was gaining popularity and sitting down to watch T.V. was a family bonding experience. Celebrities were put on a very high pedestal‚ even more so than today’s celebrities. People like James Dean‚ Marilyn Monroe‚ and John Wayne were treated like royalty. In the 1950s musicians‚ movie stars‚ and T.V. stars were some of the most important people in America. Musicians in the ‘50s
Premium Elvis Presley Johnny Cash Rock and roll