Shouldice hospital was founded by Dr Earle Shouldice after World War II in Canada. The hospital performs external hernia surgery exclusively. External hernia surgery is considered simple surgery and is easily mastered by new surgeons. The service they offer is competitively priced‚ well below the average of $3000. Patients from the US typically can cover airfare and the operation for about $1500. The service is quite popular‚ at the time of the case the backlog was 1200 patients. The Shouldice
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Shouldice hospital is located in Toronto. Éäñýèçêå áðü ôïí Dr. Earle Shouldice ï ïðïßïò êáôÜ ôçí äéÜñêåéá ôïõ 2 ðáãêüóìéï ìåôÜ áðü ìåëÝôç áíáêÜëõøå íÝá ôå÷íéêÞ ãéá íá ãéáôñåýåé hernias êáé ôáõôü÷ñïíá íá Ý÷ïõí ïé áóèåíåßò fast recovery. ¹ôáí êáëýôåñç ôå÷íéêÞ áðü üëåò ôéò Üëëåò åðåéäÞ: a) high quality(÷áìçëü ðïóïóôü åðáíåìöÜíéóçò 0.8%) b)fast recovery 4-7 days c)low cost Target market: people with external type of abdominal hernias 82%Ýêáíáí ãéá ðñþôç öïñÜ êáé ôï 18% åß÷áí îáíáêÜíåé óå Üëëï íïóïêïìåßï
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Group #8 Assignment #1: Shouldice Hospital case 1. How does the hospital’s operations strategy support its business strategy? 2. How well is the hospital currently utilizing its beds? 3. Evaluate the effects of the following two alternatives on the utilization of the bed capacity. a) a. Adding operations on Saturday (assuming that 30 operations would still be performed each day). b) b. Increasing the number of beds by 50 percent (assuming that the hospital would increase the
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Shouldice Hospital Limited 1. How well is the hospital currently utilizing its beds? Shouldice Hospital is currently utilizing its beds quite well. Under the Shouldice method‚ they are operating with 90 beds‚ admitting 30 patients per day‚ and not accepting any new patients on Saturdays. Each patient admitted generally stays in the hospital for 3 days and is discharged on the fourth morning. By examining Exhibit 4.7‚ it is apparent that the hospital’s capacity utilization is roughly 71.43%
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How does Shouldice offer a superior value proposition relative to its customers‚ remain successful‚ and balance low cost with high quality? Data Summary Benefits purchased by the consumer: Shouldice Value Proposition • Early ambulation following surgery o Use of local anesthetic o Nature of procedure • Design of facility o 130 acres o 17‚000 square feet o 89 beds • Dr. Casim Degani‚ internationally recognized authority • Specialized procedure • Patients administered anesthetic
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) How well is the hospital currently utilizing its bed? 90 beds x 7 days/ week = 630 beds available in a week 30 patients x 3 days x 5 days per week = 450 beds utilized 450 beds utilized / 630 availble beds = 71.43% The hospital is currently utilizing 71.43% of their beds‚ this is actually an ideal operating point. To increase its rate of utilization might decrease the service quality. 2.) Develop a similar table
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Operations Management Shouldice Hospital January‚ 2013 Table of Contents Executive Summary ....................................................................................................................3 Scope .................................................................................................................................................. 3 Analysis ......................................................................................................................
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on the above criteria‚ the following options can be generated. I. The hospital can continue with the current scale of operations i.e. Maintaining Status Quo II. The hospital can plan to scale up the level of operations. This can be done in 3 different ways A. Start operating on Saturdays which increases the capacity by 20% B. Expand the hospital building by adding one more floor C. Open new hospital in the USA‚ and thereby expanding operations to new geographical locations
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SHOULDICE HOSPITAL LIMITED The problem under analysis is how to best increase the hospital’s capacity to serve more patients while at the same time maintaining control over quality of service delivered as well as sustaining existing high levels of employee and patient (customer) satisfaction. SWOT analysis Strengths  Unique and defined Surgical procedure (could not be varied)  Facility that encourages movement  Up to date equipment  Less time taken (time
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The Shouldice Hospital has been very successful during the past years and has grown to become the “world’s leading centre of excellence for hernia repair”. Based on research‚ • Shouldice has expanded their room capacity to 89 beds with 5 specialized operating rooms and a staff of about 150 people (nurses‚ doctors‚ administrative) that collaborate together to provide a higher quality health care service to the patient. • The innovative method used for sedating a patient with a sleeping pill
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