Unit 16 Powerpoint notes Slide 2 Siemens‚ the leading global engineering and technology services company generates about 40% of the UK’s wind energy and it hosts‚ supports and maintains the BBC’s website including the development of the BBC iPlayer. The company has been operating in the UK since 1843 and employs more than 18‚000 people. Across the world Siemens employs over 427‚000 people. They are a global powerhouse in electronics and electrical engineering‚ and operates in the industry‚ energy
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social life (people whose work takes priority over private life). In this kind‚ those who not contribute are explicitly fired. These organizations are more structured but rarely bastions of loyalty. Siemens as an organization falls under the category of networked organization. In this type of culture Siemens is highly sociable but on lower side of solidarity. It doesn’t give importance to formal structure. They believe that informality can lend flexibility to an organisation and be a healthy way of cutting
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to Ryanair. Many models are available in the analysis of economic entities. The question is: Which model is better suited to a certain situation? In analysing the macro-environment of Ryanair‚ the business model of choice would be the PESTEL model. The PESTEL model consists of six categories namely: political‚ economic‚ social-cultural‚ technological‚ environmental‚ and legal. These categories consider the external environment the firm under analysis‚ addressing the macro-environment of Ryanair
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will take the Siemens AG company. Siemens AG is a global electrical and electronics business with a turnover of £53 billion. The business employs over 450‚000 people. Siemens is multi-national. It operates across 190 separate nation states. Executives in Germany and across the world must make decisions in the best interests of Siemens ’ shareholders. Most multinationals have many capabilities. They must make decisions about where their separate activities should be. For Siemens it is not efficient
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believes in the potential of hearing aid industry in Malaysia. Oticon would like to bring in the Denmark hearing instrument technology to the hearing impaired population in Malaysia. However‚ the hearing aid industry in Malaysia is dominated by Siemens‚ a Germany company over the past decades. Objective Oticon aims to increase its market share in Malaysia from 3% to 20% in one year. Oticon targeted retail sales of RM2‚ 074 000 from its three hearing aid centres (outlets) located in Penang and Kuala
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1 White Goods Industry 3 2 Brands in White Goods Industry 3 3 Marketing Objectives 3 4 The Brands of BSH 3 5 Segmentation & Targeting & Positioning 3 5.1 Segmentation 3 5.2 Target Market 3 5.3 Positioning 3 5.3.1 BOSCH 3 5.3.2 SIEMENS 3 5.3.3 GAGGENAU 3 5.3.4 PROFİLO 3 6 References 3 White Goods Industry The home appliances sector showed a strong recovery in 2010. Driven by increasing consumer confidence and the recovery of real estate construction‚ the market
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the external environment (part 1) What’s going on out there now and in the future? Environmental influences in the broadest sense Macro/general environment: PESTEL Environmental influences related to the dynamics of the industry under question Competitive environment: Porter’s Five Forces (Porter‚ 1980) Example PESTEL The automobile industry Political – Climate change agenda – Fuel prices – Expansion of EU Economic – – – – Changes in disposable income Exchange rates
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behavior? What did Siemens gain by introducing controls to minimize the likelihood of corruption? The case suggests that while it may be tempting in the short run to engage in unethical business practices‚ in the long run it is essentially bad business. Siemens was involved in a large amount of corruption and bribery all over the world. While this did increase their profits‚ it ultimately led to a public image‚ millions of dollars in fines‚ and even jail time for some employees. Siemens had to work hard
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e * Medical Technologies: Industry trends | | | | * Point-of-care testing (POCT) is defined as medical testing at or near the site of patient care. The driving notion behind POCT is to conduct the test conveniently and immediately for the patient. * POCT is accomplished through the use of transportable‚ portable‚ and handheld instruments (for instance‚ blood glucose meter‚ nerve conduction study device) and test kits (such as CRP‚ HBA1C‚ Homocystein‚ HIV salivary assay). Cheaper
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Course: BaMMC 2nd Semester Exam title: Multimodal Discourse Analysis May 25‚ 2011 Character (excluding spaces): 22682 Page 1 of 14 OBLIGATORISK FORSIDE Prescribed front page 12-TIMERS PRØVER U. MUNDTLIGT FORSVAR 12-hour take-home papers without oral defence INSTITUT FOR ERHVERVSKOMMUNIKATION Department of Business Communication EKSAMENSNR. (PÅ STUDERENDE): Student Exam No.: (6 digits at the top left corner of you Student ID-card) HOLD NR.: Class No. Ex.: U02 FAGETS NAVN: Course/Exam
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