Morrissey Forgings‚ Inc. This heavily disguised case is set in the "mature" woodstoves business in 1986. It is not based on The Vermont Castings Company. The issue is product line strategy based on product line profitability. In early 1986‚ Tim Morrissey was reviewing the disappointing 1985 results of operations for his company (see Exhibit 1). The business had been founded in 1938 by Tim’s grandfather as a modernization of an older iron forge company which Tim’s great-great-grandfather had
Premium Sales Marketing Selling
1.) What do you think about Hagedorn’s approach to controlling employee health care cost? Do you agree with it? Why or why not? Mr. Hagedorn’s approach to control employee health care cost is through providing a wellness facility program for their employees and also creating rules concerning on health and monetary punishments to those who don’t want to follow these rules. From the 20% of the company’s net profits for the health care and health risk assessments‚ the goal is to limit health care insurance
Premium Health care Health insurance Health
marketing will happen online as the younger generation takes over the majority of the market and baby boomers retire. That means restaurants that get ahead of the curve today stand to obtain rewards in both the short and long term. Base on the case‚ Benihana’s relationship with the customer is: Discrete transactions and no formal relationship between Benihana and its customers. It’s not continuous because does not operate 24/7 like radio or police protection). Customization and Judgment in
Free Food Restaurant Value added
dilemma about the above mentioned topic is about to motivate or force the employees and worker to work and perform their responsibilities in the inclement weather. If we look at the case study of module 6 about the Franklin Equipment‚ Ltd and its prospect project in the Abu-Zhabi‚ it is the country that is located in the dessert region; therefore‚ the unbearable extraordinary temperature will be key and utmost barrier to meet the project deadlines. This ethical dilemma is the big challenge for the project
Premium Project management
increased rate of unemployed and job dissatisfaction. As imply‚ many people engaged in direct selling because direct selling have the vast opportunities available to young and old alike to earn additional income to supplement their lifestyle‚ and in this case‚ their golden years. The context of this study will define what sales agent is‚ how they perform; what are the importance of rewards to the effectiveness performance of sales agents in selling products and how does distributors motivate their salespeople/sales
Premium Sales Marketing Selling
Case Brief LAW/531 October 26‚ 2011 Facts In the case Zehmer v. Lucy‚ Zehmer created an agreement that Lucy would sell his farm for 50‚000 dollars. While at the bar drinking Zehmer had his wife sign the contract. Lucy tried to close the deal with a five dollar deposit and Zehmer refused it stating the contract was a joke. Lucy is suing Zehmer for breach of contract. Issues Is the contract between Zehmer and Lucy valid
Premium Contract
HKU833 STEPHEN KO AIRASIA: FLYING LOW-COST WITH HIGH HOPES AirAsia started out as a Malaysian government-controlled‚ full-service regional airline that offered slightly lower fares than its number-one competitor‚ Malaysia Airlines (“MAS”). In December 2001‚ private entrepreneur Tony Fernandes took over the debt-ridden airline for the symbolic sum of US$0.26. Despite the air-travel downturn following the 11 September 2001 terrorist attacks‚ Fernandes believed that the timing for entering
Premium Airline Low-cost carrier Kuala Lumpur International Airport
Executive Summary In the Super Project case‚ Crosby set out to argue that the current methodologies being utilized by General Foods Corporation to determine which capital investments to pursue did not always fit the bill. Crosby advocated using alternative methods for evaluation of Super including: 1) Incremental Basis‚ 2) Facilities Used Basis‚ and 3) Fully Allocated Basis. He provided the Corporate Budgets and Analysis management team with documentation that articulated each of the methods he
Premium Investment Net present value Evaluation
walk a fine line between creating a new‚ vibrant image for Carvel and alienating longtime‚ loyal customers. Currently‚ Carvel Corporation’s mission statement is ‘Working together‚ we will make Carvel the leading choice for unique‚ quality frozen desserts by consistently exceeding customer expectations’. In 1994‚ Steve Fellingham
Premium Ice cream
Case Study One: People management at Seaside hotel Seaside Hotel is an independently-owned‚ three-star hotel situated in Newquay in Cornwall. It has 108 rooms and permanently employs 30 full-time staff and approximately 40 part-time employees. During the period of peak demand between May to August‚ the hotel virtually doubles its labour force with casual and temporary labour. Cornwall presents a challenging environment for any business‚ particularly those that serve the tourism market. Business
Premium Employment Minimum wage Hotel