OPPORTUNITIES & CHALLENGES IN MARKETING ACTIVITIES OF MODERN RETAIL STORE Submitted By: Dipika Raheja Roll No. 4 Exec. PGDM (2012-13) AGENDA 1. Retail 2. Traditional Retail v/s Modern Retail 3. Marketing Strategy & Implementation in a Retail Store a. Meaning and concepts of marketing b. Integrated Marketing Communication of retail c. Opportunities in marketing activities of Modern Retail 4. Challenges in marketing activities of Modern
Premium Marketing Retailing
Employee Assistance Program Plan Proposal - Healthier Habits 1. Cause and extent of the targeted health issue Overweight and Obesity is an issue of serious concern for Australia’s economy and workforce. In 2008‚ the Department of Human Services reported that rates of overweight and/or obesity were predicted to reach 83% of males and 75% of females aged 20 and over by 2025. Here in Queensland‚ a shocking 65% of adults are already overweight or obese. It is an issue that results in an increasingly
Premium Health care Health Medicine
DESTINATION AUDIT Overview of the Place The Philippine Marine Corps named Boracay de Cavite as Marine Barracks Gregorio Lim. Ternateños (local people) refer to it simply as "Marine Base”. Most people call it Boracay de Cavite‚ a small cove located inside Gregorio Lim Marine Base in Calumpang Ternate‚ Cavite. It is officially named Katungkulan Beach Resort‚ which means “duty” in English. This beach has gray-ish sand the sea water is not blue‚ but it is clean. One of the most remarkable features
Premium Philippines Tourism Seaside resort
Introduction The Quality Models group is a privately owned‚ international company that supplies a wide range of high quality products through a multitude of processes from “mold building‚ injection molding‚ urethane molding‚ thermoforming and secondary assembly ‚ to class ‘A’ painting” (qmigroup.com).QM consists of 5 North American facilities‚ three of which are located right here in Windsor‚ Ontario. We are The “A” Team and we have been invited to inspect one of the QM facilities located
Premium Occupational safety and health Management Ergonomics
continue to raise it is important to improve the energy efficiency of our restaurants. Lighting and electronic signage are the most important components of the restaurants and are the big users of energy in the store. Over the past few years‚ they have been improving their energy efficiency by shifted all new and remodeled restaurants to high efficiency lighting and made LED exterior signage optional in 2008 and then they are began to transition to LED lighting for sandwich units. Subway is in the
Premium Recycling Energy conservation Subway
PolyTaste 2008: Service Audit Robert Hartman May‚ 2008 1 Agenda • • • • • • • What is a Service Audit? Dimensions of Service Guest Touch Points Event Environment Moments of Truth Observable Standards Audit Results 2 1 What is a Service Audit? • A Formal Study of Actual Service Performance – Based on Observable Standards – Performed by Disinterested Observers – Qualitative • Gathers Impressions • Characterizes Guest Experience – Quantitative • Gathers Data • Reports Operations
Premium Audit
Conclusion……………………………………...Page 11 Bibliography…………………………………….Page 13 List of Figures Figure 1………………………………………….Half Bridge Construction Figure 2………………………………………….Project Map/Sections Figure 3………………………………………….Bottomless Culvert Figure 4………………………………………….Signage Figure 5………………………………………….Trails List of Tables Table 1………………………………………..….Scored Evaluation Table 2…………………………………………...Value Added Improvements Sea to Sky Highway Improvement Project Introduction This report examines‚ from a construction management
Premium Project management Construction
Restaurant Menu Software ‘eMenu’ Ready to Wave Goodbye to Traditional Paper Menus It’s time to replace traditional paper menus with eMenu‚ which is the modernized restaurant menu software that incorporates advanced features to offer a great dining experience. No more delays in ordering with the latest interactive restaurant menu technology. “Restaurants using the eMenu system have experienced an increase in customer satisfaction and loyalty‚ customer spending‚ and restaurant revenue by at
Free Restaurant Menu Food
Study Guide Five main categories of players and Role of the players • (Media) Marketing‚ Advertising‚ Showing the destination to others‚ Reporting‚ Forming opinions among the visitors and locals‚ Educate visitors about destination • Local community residents Especially in developing countries: locals are actively involved in the provision of tourism and also its planning and management. It provides a voice for those directly affected by tourism; make use of local knowledge to ensure
Premium Management Decision making Project management
and internationally. • Link Burleigh Heads with Kirra‚ Coolangatta and Duranbah to form a beach/surfing Mecca. Look towards innovative signage and other communication to reinforce a strong sense of arrival at each of these beaches. • Promotion of the existing walkway around the Burleigh Headland as a tourist experience‚ and introduce further interpretative signage and guides to enhance the visitor and local resident’s appreciation of the environmental value and Indigenous significance of this
Premium Debut albums Planning