Chapter 1 1. The scientist usually considered the first to see microorganisms‚ which he called "animalcules"‚ was A) Redi B) van Leeuwenhoek C) Pasteur D) Tyndall 2. The idea of Spontaneous Generation postulated that A) organisms could evolve into the next generation of organisms B) organisms could spontaneously combust C) organisms could spontaneously arise from other living organisms D) living organisms could spontaneously arise from non-living material 3. The work of Tyndall
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as a methodology in 1970’s to counter the traditional methodology of Social sciences. The basic objection of him was that through the traditional methodology it is not possible to know the concrete reality of small scale life. The small scale life refers to the Anthropological‚ Cultural‚ Sociological‚ Political‚ Economic and all other inclusive characteristic features of a society or individual or any productive unit or life System. The originators of micro History thought that it is
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profits bring with them resources that were less profitably used in other industries. Both processes increase allocative efficiency. In the long run‚ the market price of a product will equal the minimum average total cost of production. Thus‚ long run economic profits are zero. 7. The basic model of pure competition reviewed in this chapter finds that in the long run all firms in a purely competitive industry will earn normal profits. If all firms
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Macro and Micro environment: How external factor can influence marketing decisions. Introduction While the managers making efforts to take advantages of their competitors on the on the inside business structure such as to cut the cost down by simplifying the staff group‚ the macro and micro factors are escaping detection. Unlike internal environment‚ the macro and micro environments of a business are not changed by the behavior of its own whilst it is hard for most firms to be ready for reaction
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Outcome 2.1 Show macro and micro environmental factors which Influence marketing decisions -Gatorade is not PepsiCo official product in Vietnam but it isn’t produced in Vietnam ‚ it was imported from foreign country so the price of the product is higher and isn’t really suitable for Vietnam average income. There are two main environment elements which affect the price of the Gatorade: Micro environment -Competitors: There are many other products to choose in the soft drink market include
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CHAPTER 3: THE MACRO ENVIRONMENT MGMT 488 – STRATEGY AND POLICY OVERVIEW The macro environmental analysis is the first step in creating the Environmental Analysis. The macro environment examines the general business climate as it relates to the organization‚ but has nothing to do with the organization itself. The macro environment is primarily concerned with major issues and upcoming changes in the environment. The acronym for the macro analysis is “STEEP.” The five areas of interest are Socio-cultural
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Emile Durkheim’s concept of anomie‚ or a feeling of normlessness (Cullen text‚ Part V). Robert Merton suggests that every society has a specific set of norms and goals for success‚ and that crime occurs due to the gap‚ imbalance‚ and disjunction between aspiration for these goals and the means to achieve them. Success is often fairly uniform across the classes‚ but legitimate means to achieve success is less likely among the lower class (Lecture). Robert Merton suggests that this strain is the reason
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6. What is the difference between micromarketing and macromarketing? What subjects‚ or areas of interest‚ should be included in macromarketing? Is it a promising area for theory development in marketing? why or why not? Bullet Points: 1. Definition of micromarketing 2. Definition of macromarketing 3. Relationship or differences 4. Subjects in macromarketing 5. Special Features of marketing theory 6. Which is better? Why? 1. micromarketing Micro refers to the marketing activities of
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The recession is an economic factor effecting the hotel industry. The recession has a large impact on the hotel industry as this means fewer people have disposable income; therefore staying in hotels for leisure purposes are becoming less popular. Lewis. J Uncontrollable variables that affect the hospitality industry. Available from: http://smallbusiness.chron.com/uncontrollable-variables-affect-hospitality-industry-38795.html [Accessed 09 October 2013] Another economic factor to effect the
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Instructor Guo Ji Public email bnuwec@gmail.com‚ PIN interbusiness Contact Information guoji@bnu.edu.cn Course Prerequisites Micro and Macro Course Description This course is an introduction to international business with an emphasis on the contemporary issues of China. The basic content of the course includes (1) an overview of the means of conducting international business‚ with an emphasis on what makes international different from domestic (2) the effects of the social systems within countries
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