summary will show the aspects of a public relations campaign for Ridoran’s. Such as how it will affect ethical‚ technological and global issues‚ a crisis management plan‚ budget and strategies to have a successful campaign. After implementing this PR campaign Ridoran’s Manufacturing is ensured a successful outcome. Ethical Since a public relations practitioner work is capable of influencing others‚ ethics plays a critical role between the public and the public relations practitioner. Losing the public’s
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techniques. I have read and understood Tutorial Letter CMNALLE/301 regarding technical and presentation requirements‚ referencing techniques and plagiarism. MH Conradie Student number: 49237160 7 July 2014 Witness: Carmel Lerner MH CONRADIE PUBLIC RELATIONS PRO371Q ASSIGNMENT 2 UNIQUE NUMBER: 829342 Contents 1 INTRODUCTION .......................................................................................................................... 1 2 ENVIRONMENTAL SCANNING ...................
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TITLE: LITERATURE AND JOURNALISM TASK: Difference between Literature and Journalism PRESENTED BY: JULIE E. OGONYA REG. NO.: PG/MA/063/2009 PRESENTED TO: DR‚ KITCHE MAGAK DATE: NOVEMBER‚ 2009. MASENO INTRODUCTION Literature and journalism are two genres that are interrelated and intertwined because literature borrows heavily from journalism and journalism borrows heavily from literature as well. Sometimes it gets problematic distinguishing literature from journalism‚ more so with the emergence
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Public relations have always realized the importance of communication with its target audiences. Without it‚ an organization runs the risk of inconsistent public opinion from both its internal and external publics. Effective external communication is a vital part of an organizations public relations strategy. An organization may have several objectives in mind when it communicates with its external publics. Some of these include: Providing information to consumers about the organizations products
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EMBEDDED JOURNALISM 1. In the realm of media-military relations‚ Operation Iraqi Freedom (OIF) has become synonymous with the concept of ‘embedding’. The Pentagon defines ‘embed’ “as a media representative remaining with a unit on an extended basis”[i] and OIF represents the single greatest instance of embedding. The Pentagon offered 920 embed spots‚ and‚ from 775 acceptances‚ eventually managed about 600 positions from more than 250 national and international media agencies[ii]. The British Ministry
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Managing a Crisis Using Public Relations Managing a Crisis Using Public Relations Proactive planning is the concept of planning AHEAD of the actual event‚ to be prepared for it‚ whatever happens. Being proactive is the opposite of reactive‚ which is waiting for failure. Proactive is the changing of parts before they fail. By being proactive you avoid being over-run by the event‚ and have plans and procedures in place to cope with it. Emergency organizations‚ like the police have plans for
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Chapter 1 INTRODUCTION 1. Background Teenagers on adolescence stage have major development task‚ as a full time students they need to study‚ they spend up to seven hours in school‚ which is why academic achievement is important thing in order to make teenagers feel successful. In learning process‚ there are several stages we will find. First the information we receive will be call as an input that comes to our brain then there are further processing called mental processor then the result
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Parachute journalism is an often derogatory term used to describe the practice of thrusting journalists into an area to report on a story about which the reporter has little knowledge or experience. The lack of knowledge and tight deadlines often result in inaccurate or distorted news reports‚ especially during breaking news. As opposed to expert foreign correspondents who might live in the locale‚ news organizations will sometimes send (metaphorically by "parachute") either general assignment
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ESSAY Can public relations be ethically moral? Should we be involved in them if we want to be moral individuals? But what is ethical‚ moral and what is already unethical‚ immoral? Where are the frontiers? And who define them? The Internet Encyclopedia of Philosophy explains: “The field of ethics‚ also called moral philosophy‚ involves systematizing‚ defending‚ and recommending concepts of right and wrong behavior” (http://www.iep.utm.edu/e/ethics.htm). All definitions of ethics usually share
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organization is notorious for its guerilla public relations techniques‚ it remains the strongest voice for animal rights in the entire world. Their use of public relations has been described in many different ways: intense‚ over the top‚ ridiculous‚ hilarious‚ militant‚ and genius. For this reason‚ one must delve deeper into PETA and its use of public relations. One can do this by identifying PETA and its history‚ what PETA is currently doing in regards to public relations‚ looking at the strengths and weaknesses
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