Product Management Report on Surf Excel – Group 2 Group Members: Mustafa Ilyas Bhotwawala Anmol Patel Kunal Besra Dhaval Nimkar Kritagya Seth Simrat Pal Singh Product Strategy: Hindustan Unilever has always had a big share in Indian market was washing detergents with other products like RIN‚ and Wheel. Surf excel detergent has always been innovative with always being the first ones to introduce new products to satisfy different customers. Example: Surf excel Matic‚ Surf
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customer visits and market orientation assessments. At the product level This is done by analyzing how a product/service should be adapted to the market. The value proposition of the product is decide and stated through positioning as to what benefits it provides to the customer. The product hierarchy also helps to position the product with respect to competition. At the executional level Done through integration of the 4 P’s – product‚ price‚ promotion and place. This requires consumer research
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r The Pursuit of Single-Parenting How many single parents do you know? Single parenting has been apart of me throughout my entire life. Being raised in a single parent home by my mom at the age of seventeen was a difficult stressor‚ but the sacrifices my mother made is what makes me a grateful‚ prudent person today. Perspectively‚ a single parent household is no longer a nontraditional family in today’s society‚ although this trend has spreaded rapidly in its culture. The family structure
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to single mothers who depend on the welfare system. Pushing the mentality that individuals should work more‚ but still implementing fear that if they work pass a certain amount of time welfare would have been relinquished. Welfare would introduce a new act called Temporary Assistance for Needy Families (TANF). TANF would be the work regulator that kept single mothers on following the working regiment on not doing to much money (Lee 2009). Jason DeParle’s article provides the case of a single mother
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Single-Sex Schools: More Beneficial than a Parent May Think Single-sex education‚ also known as single-gender education‚ is the practice of conducting education where male and females students attend separate classes or in separate buildings or schools. It has been a topic of debate especially for parents who have to think about where to send their children to school. There are many reasons and evidence to suggest that single sex schools are more beneficial. They provide students
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Single-sex schools should be promoted in Malaysia‚ do you agree or disagree? Whether high school or college‚ single-gender schools are generally considered the cream of the crop. Parents believe that if they take their children to all-boys or all-girls schools they will receive a better education that is more targeted toward their child’s gender‚ without the distractions of the opposite sex. There are others on the other hand who believe that students in these types of schools do not necessarily
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Case 7-4 Aloha Products Question 1: Evaluate the current control systems for the manufacturing‚ marketing‚ and purchasing departments of Aloha Products From the case we can see that Aloha products has a centralized control system. What this means is that the main office or headquarters handled the purchasing‚ marketing and sales activities of each of the three plants. The problem with this was that the individual plant managers had no control over any of the major activities in their respective
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and even our personal cheerleaders. As if this all is not enough‚ imagine being a mother with no other support. Single mothers have to be both parental figures for their children. However‚ single moms are breaking the stereotype of being on welfare‚ taking advantage of child support money‚ screwing up their kids‚ being deadbeat‚ weak‚ and unable to support their kids on their own. Single moms are mothers who take care of their child on their own for several various reasons. On top of that many mothers
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Randa ElFouly The Danger of a Single Story - A speech that was said by Chimamanda Adichie that inspired me to write this report. Chimamanda Adichie began talking about this thing she liked to call “a single story.” The Danger of a Single Story is about having a one sided perspective on different cultures and countries. She explains that she originally had a single story of writing because as a kid‚ all she had read were children’s books from America or England and all the characters in these
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have or which social status we belong to because we all came to life by birth and we are all going to leave by death. In the speech “The danger of a single story” the Nigerian storyteller Chiamamanda Ngozi Adichie is trying to demonstrate the audience that a single story cannot characterize a place or person because it creates stereotypes and racism. Single stories have always characterized my life since I was a kid. I remember my parents telling me anecdotes about African children who were dying because
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