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    Inter-Cultural Management Group Business Report Culture Clash Crimps Sony CEO Executive Summary This report shall analyse the importance of cultural adaptation and cooperation in multinational companies. Focussing on the Sony Corporation of Japan and the appointment of a western corporate executive officer (CEO) we shall dissect selected cultural aspects to ensure that when implementing such a strategy there is maximum efficiency. As there are numerous management styles that derive

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    Page COMPANY BACKGROUND 2 SWOT ANALYSIS 3 STRENGTHS 3 WEAKNESSES 4 OPPORTUNITIES 6 THREATS 7 Threat of Competitor 7 Threat of Buyer 7 Threat of Suppliers 7 Threat of Substitutes 8 Threat of New Entrance 8 Other threats 8 PROBLEMS / ISSUES 9 Lose of Market Share 9 Unethical Business Strategy 9 Product Disadvantage/Defect 10 Expensive Product‚ High

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    Running head: SITUATION ANALYSIS AND PROBLEM STATEMENT: GLOBAL COMMUNICATIONS Situation Analysis and Problem Statement: Global Communications University of Phoenix Situation Analysis and Problem Statement There are different ways to approach defining the problems facing an organization; the focus needs to be on defining the problem correctly. Thus far in our teachings we have examined the foundations of Problem Based Learning‚ the 9-Step Problem-Solving Model and Situation Analysis and Problem

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    Silo Culture at Sony Inc.

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    Silo mentality is an attitude found in some organizations that occurs when several departments or groups do not want to share information or knowledge with other individuals in the same company. A silo mentality reduces efficiency and can be a contributing factor to a failing corporate culture. Managers of successful firms spend a lot of their time trying to ensure that information flows freely between departments to ensure that all aspects of the company are functioning effectively. Contemporary

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    Laptop Computer vs. Desktop Computer A laptop is a computer which is designed to be portable. Usually this entails making sacrifices in terms of performance and utility. Laptops are intended for people who travel a lot and need a computer which can go with them. A desktop computer is meant to be stationary. This usually results in a lower price and better options for upgrading. Desktops are intended for permanent workstations and generally have more power and storage capacity than laptops.

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    Brand Rejuvenation - A case study of Sony After a long time‚ a brand other than Apple is creating a global buzz about the impending launch of one its product. Sony with the launch of PlayStation 3 seems to have stuck a chord with consumers once again after a long hiatus. It was high time that one of the world’s iconic brands started reclaiming its rightful position as the leader of the consumer electronics market. Even though PlayStation 3 seems to have brought back some energy and zest for the

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    i Case Study: One Laptop Per Child [from: Keegan‚ Warren J.‚ and Mark C. Green‚ Global Marketing (Sixth Edition)‚ New Jersey: Pearson Education‚ Inc.‚Prentice Hall‚ 2011] |[pic] | | | | | As director of the prestigious Media Lab at the Massachusetts Institute of Technology (MIT)‚ Nicolas Negroponte had a unique opportunity to immerse himself in cutting-edge

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    Contents About Sony Ericsson About the report Financial results 1 2 3 4 5 6 7 8 10 12 14 16 18 19 20 21 Corporate A word from our President and Chief Executive Officer Governance People Vision in sustainability GreenHeart™ Contents The Life cycle approach Life cycle analysis Carbon footprint Recycling Substance control Supply chain Factory Health Community engagement 2011 Sustainability Report | Contents About Sony Ericsson Sony Ericsson is a 50:50 joint venture between Sony Corporation

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    3. An Analysis of the Situation of Afghan Refugees in Iran Abas Abdie Introduction The influx of 25 to 30% of the Afghan population to Iran and Pakistan over the years has made an in-depth study of their situation necessary. The importance of such a study becomes evident when we take into consideration that there is a basic difference between Afghan refugees in Iran‚ refugees in Pakistan and refugees in other parts of the world. Any kind of planning for the reception

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    ROURKELA INSTITUTE OF MANAGEMENT STUDIES DISSERTATION REPORT ON “COMSUMER BUYER BEHAVIOUR OF SONY PRODUCTS IN BHILAI‚ CHHATTISGARH” Submitted for the Partial Fulfillment of the Requirement for the Degree of Master of Business Administration (M.B.A)‚ Rourkela Under the Guidance of Prof. Ashutosha Mishra (Faculty Member‚ RIMS) Submitted By SAGAR KUMAR REGD. NO.-0706260163 MBA-IV (2007-09) Submitted To MAHESWARI SALES (Exclusive Show Room)

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