entertainer for society but also as a trendsetter of any aspects such as the fashion style‚ hobby‚ and the language style. The later aspect is the interesting one that we want to analyze in our mini research. The influence of figure public language style toward society is could studied in Critical Discourse Analysis (commonly abbreviated to CDA). Fairclough‚ the founder of CDA‚ explains that CDA is a theory of language in relation to power and ideology (1995:1). This is a theory enabling us to discover
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five types of transitions that a person can experience. The transitions include developmental‚ health illness‚ organizational‚ situational‚ and multiple (Situational Transitions Class Notes‚ 2012). A situational transition in particular is when a person experiences a reshaping in their lifestyle (Hampton‚ 2010). That being said‚ immigration is considered to be a situational transition. Today in western cultures‚ immigration is commonly seen. Although many of us may not realize‚ immigrating is difficult
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Background BMW was founded in 1913‚ and established as we know it now a day’s BMW AG in 1917. In the beginning BMW produced aircraft motors but after the Second World War they been forced to cease the production of aircrafts‚ they shift to the production of motorcycles in 1923‚ and following in 1929 the production of automobiles. The first car that BMW produce successfully was the Dixi. The logo was first used in advertisement in 1929. A huge crisis hit BMW in 1959 there were on a financial difficulty
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Jude Garate Mr. Kerns‚ Period 3 10/24/13 Ann Cooper TED Talk EPL Essay Ann Cooper recently went to a convention in Los Angeles to discuss the issue of school lunches and their lack of nutritional value. Throughout her speech‚ she used the three rhetorical appeals repeatedly in order to persuade the listeners on why we need to do something about the food we’re feeding our children at school. Before Ann digressed into the conversation‚ she established her own personal credibility by making
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Executive Summary BMW Group Canada is looking to revive the Individual Collection (IC) program to distinguish BMW from the competitor high end vehicle customization marketing options. In order to successfully revive the Individual Collection program at BMW‚ changes need to take place at the head office level to create awareness and importance on this program to increase sales and excitement companywide. Re-launching the Individual Collection program at BMW would increase sales by
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SITUATION ANALYSIS Introduction Over the years‚ women have used different forms of feminine protection during their menstrual period such as menstrual aprons‚ knitted pads‚ and even rags. In the Philipppines‚ women used a cotton cloth called the pasadora. Eventually‚ the disposable pad was born‚ the first ones appearing to have been first commercially available from around 1895 through Curads and Hartmann’s. Disposable pads started with nurses using their wood pulp bandages to catch their menstrual
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A. Company Analysis Company Information (source Apple’s latest annual report on their web site) Apple Computer‚ Inc. was incorporated in 1977. Products include personal computers and related software‚ services‚ peripherals‚ and networking solutions; line of portable digital music players along with related accessories and services; personal communication devices; online sale of third-party audio and video products. Products sold worldwide through online stores‚ retail stores‚ and
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What is your mission statement? BMW Group’s worldwide mission statement is: "The mission statement up to the year 2020 is clearly defined: the BMW Group is the world’s leading provider of premium products and premium services for individual mobility." Mission Statement This statement is retireved from the annual report 2008: "Today‚ the BMW Group is one of the ten largest car manufacturers in the world and possesses‚ with its BMW‚ MINI and Rolls-Royce brands‚ three of the strongest premium
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The BMW Group will expand production capacity at its US plant in Spartanburg from some 150‚000 to 240‚000 units by 2012. Plans for the expansion are already underway. Capacity at the Oxford MINI plant is to be increased to 260‚000 units per annum—without making further investments in infrastructure. The BMW Group will take the first step towards expanding its capacity in China by raising it from 30‚000 to 44‚000 units a year. Furthermore‚ the company will work on strategically increasing purchasing
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BMW Latin America BMW Supports Model Launch‚ Develops Prospects with Cloud-Based Social Marketing When BMW Latin America had to promote the launch of two new model lines‚ it wanted to kick off an interactive marketing campaign through the Facebook social network that would support the launch and collect audience data. BMW used Windows Azure to support a solution that integrated the Facebook promotion with its internal Microsoft Dynamics CRM environment‚ engaged 90‚000 consumers‚ and converted 900
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