Course Management Principles Instructor: Kathy Tarrant Date: June 24‚ 2010 Case Study Elements 1. The primary case participants are owner Joel St. Marseille and his mother full time manager Connie St. Marseille. 2. The organization is Skadurz Pro which is a store that sells skateboard and snowboard equipment as well as clothing‚ shoes and accessories. 3. The problems facing this organization are the retirement of Connie‚ the stores full time manager‚ as well as the stores two current locations
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main players (name and position)? The main players are owner Joel St. Marseille and his mother‚ fulltime manager‚ Connie St. Marseille. 2. In what business or businesses and industry or industries is the company operating? The business is Skadurz Pro‚ which is a store that sells skateboard and snowboard equipment as well as clothing‚ shoes‚ and accessories. The industry is sporting goods. 3. What are the issues and problems facing the company? (Sort them by importance and urgency . ) The
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SWOT Analysis Organization: Skadurz Pro Operational Objectives: SWOT Analysis of Skadurz Pro| INTERNAL Strengths St. Marseille recognized the underserved market for modern skateboarders. Used Connies retail business license to start a test business. Connie has experience in running a business. St. Marseille is experienced in skateboards and snowboards because of his passion for the sport. St. Marseille kept the business small to keep customer service high and to be able to react quicker
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campaign was going to do‚ we drew conclusions using the SWOT analysis model. SWOT analysis is a powerful tool that looks into a business Strengths‚ Weaknesses‚ Opportunities‚ and external Threats. A huge strength of our campaign was the sole objective of our campaign‚ to help a charity in need. By having all of our profits go to the Houston Humane Society‚ people could tell we were just doing this for a greater cause. Another strength with the Pro Pet Rescue campaign was our marketing opportunities.
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Bass Pro Shops Outdoor World is a private retailer company that sells not only outdoor goods merchandise but also an adventurous experience to attract their customers. Bass Pro Shops provide amusements facilities and workshops for their customers to demonstrate a practical outdoor activity. Bass Pro Shops have successfully established a “destination development” system‚ which combines their merchandise with an engaging entertainment and gain revenue for approximately $1.9 billion from over 100 million
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SWOT analysis From Wikipedia‚ the free encyclopedia Jump to: navigation‚ search A SWOT Analysis is a strategic planning tool used to evaluate the Strengths‚ Weaknesses‚ Opportunities‚ and Threats involved in a project or in a business venture or in any other situation of an organization or individual requiring a decision in pursuit of an objective. It involves monitoring the marketing environment internal and external to the organization or individual. The technique is credited to Albert Humphrey
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Presentation Transcript KFC: KFC Case study of KFC BACKGROUND OF KENTUCKY FRIED CHICKENS(KFC): BACKGROUND OF KENTUCKY FRIED CHICKENS(KFC ) KFC is based in Louisville‚ Kentucky‚ and is the world’s most popular chicken restaurant. Founded by Colonel Harland Sanders in the early 1930s by cooking & serving food for hungry travellers. In 1952 Sanders started franchising his chicken business & named it as KENTUCKY FRIED CHICKEN. KFC is the world’s largest restaurant company in terms of system
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Week 3 Assignments Legend: Means part completed Means NEED to complete Call tech support for help Submit a copy of your Career Plan. • Team Exercise Organizational Planning / SWOT Analysis PepsiCo •Identify the company’s internal and external stakeholders. PepsiCo’s internal stakeholders are any employees‚ board members‚ and any volunteers. This would encompass every employee from the delivery driver‚ to the CEO and Board Member- Indra Nooyi
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SWOT This is used to help focus activities into areas of strength and where the greatest opportunities lie. This is used to identify the dangers that take the form of weaknesses and both internal and external threats. The four attributes of SWOT analysis: Strengths - What are the advantages? What is currently done well? (e.g. key area of best-performing activities of your company) Weaknesses - What could be improved? What is done badly? (e.g. key area where you are performing poorly) Opportunities
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Anheuser-Busch InBev SWOT Analysis To be the Best Beer Company in a Better World SWOT Analysis of AB InBev I have the assignment to make the SWOT analysis of a company. So first I will explain what a SWOT analysis is‚ second I will give some background information about the company and last I will make the SWOT analysis about the company. SWOT Analysis A SWOT Analysis‚ also called a SWOT Matrix‚ is a method to make a structured planning to evaluate the Strenghts‚ Weaknesses
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