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    Smart Phones and Society

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    English 101 21 February 2014 Destruction of History‚ Thru Technology. Do smart phones hinder interaction with family? When is the right time to put down these electronics‚ and communicate with our loved ones? In earlier years stories were passed thru generations giving us amazing pieces of literature‚ such as Beowulf‚ The Iliad‚ and The Odyssey. Now days we cannot even put the phones down at the dinner table to tell our families how are days were. The trend of how American people communicate seems

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    Smart Vs Stupid

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    In just a matter of seconds‚ most people can memorize the contents from a television advertisement or the Internet. Just after watching an advertisement for a few seconds‚ a child can probably recite half of the whole script. Media has a way of getting to our minds within a few seconds of a glance. With its never-ending reach to billions of people‚ it is really necessary for social media to be beneficial for the population. Nicholas Carr’s “Is Google Making Us Stupid” and Johnson’s “Watching TV Makes

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    ?The Consequences of Being Smart The good and bad sides of intellect and knowledge have baffled people for centuries. From the beginning of time‚ man has struggled to draw the line between knowledge and science‚ and religion‚ and have fought countless battles over it. However‚ this is no one-sided matter. The benefits and consequences of intelligence and knowledge are determined only by how it is being used. In the novel Frankenstein‚ or the Modern Prometheus‚ this conflict of interests tore and

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    annoying‚ or they’re geniuses;there’s no in between. If you hear the word “dumb” I promise you that the first thing that will pop into your head is the word “blonde.” Although this stereotype is mostly true‚ there are exceptions. Some examples of smart blondes are Jennifer Aniston‚ Ellen DeGeneres‚ Princess Diana‚ and even Carly from my math class. But just when you’re about to disprove the stereotype‚ you remember that there’s people in this world like Jessica Simpson and Paris Hilton. The stereotype

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    used by Cadbury’s Cadburys use both primary and secondary data in there market research. The primary data they use consists of online questionnaires‚ surveys and social networking sites to collect relevant data. For example‚ asking the age of customers so that Cadburys can categorise there buyers and see what the customer needs are. For this they also use market segmentation. Cadburys also use secondary data‚ such as internet‚ reports on Cadbury and magazine articles. Cadburys also use their Face

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    A STUDY ON THE SALES PROMOTION STRATERGY OF CADBURY A PROJECT REPORT SUBMITTED IN PARTIAL FULFILLMENT OF THE REQUIREMENTS FOR THE AWARD OF THE DEGREE OF BACHELOR OF MANAGEMENT STUDIES SUBMITTED TO DON BOSCO COLLEGE‚ KURLA SUBMITTED BY MONESH DUMBRE [University Roll No. ] PROJECT GUIDE PROF. PUNIT D’SOUZA SUBMITTED TO UNIVERSITY OF MUMBAI ACADEMIC YEAR 2014-15 A STUDY ON THE SALES PROMOTION STRATERGY OF CADBURY A PROJECT REPORT SUBMITTED IN PARTIAL FULFILLMENT OF THE

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    towards Nestle and Cadbury chocolates. Sub Objectives of the study are: * To know about the customer satisfaction level associated with the product and the customer preference level. * To increase customer satisfaction and recapture the market share by fulfilling the customer needs. * To study the factors affecting the consumption pattern. QUESTIONNAIRE 1) Which brand of chocolate do you prefer? Cadbury Nestle 2) Which sub-brand you have purchased? Cadbury Nestle

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    My Smart Goal

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    My first SMART goal was‚ “By the end of the course‚ I will have worked efficiently with my team and with my own individual work in order to receive an A in the course”. Although I will not receive an A in the class‚ I am proud of the progress I have made in the class. I was able to receive a 91% on the midterm which has allowed me to skip taking the final. I am very proud of the grade I received because it reflects the amount of effort I have placed into the class thus far. I have made mistakes

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    confectionary market till around 2008 was dominated by 9 multinationals namely Cadbury‚ Ferrero‚ Hershey‚ Kraft‚ Leaf‚ Mars‚ Nestle‚ Warner-Lambert‚ Wrigley 2009 data Company | | Net Sales in billions | | Number of employees | | Number of factories around the world | MARS Inc | | $16.50 | | 65000 | | 1353 | Nestle | | $11.39 | | 283000 | | 4563 | Ferrero Group | | $8.99 | | 21600 | | 18 | Cadbury | | $8.81 | | 47000 | | 64 | Kraft foods | | $8.83 | | 98000 | |

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    STP ANALYSYS Product: Cadbury Bournville Segmentation Cadbury has segmented the market based on following parameters: DEMOGRAPHIC: Age: Under 6 years ‚6-11 years‚ 12-19 years‚ 20-34 years‚ 35-49 years‚50-60 years‚60+ PSYCHOGRAPHIC: Socio-economic classification: A1‚A2‚B1‚B2‚C‚D‚E1‚E2 Targeting Bournville is targeting not all customers. This brand is for those who love chocolates. The brand is aiming the 20-30 yr old SEC A segment. This is a chocolate that one will indulge when they feel

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