ERG Smart Cards: Crafting Strategy for a New Horizon CASE BACKGROUND In 1978‚ Associated Electronic Services Ltd (AES)‚ a Perth-based engineering company‚ began developing an automated fare collection (AFC) system. In 1984 AES won a contract for an AFC system in Toronto‚ Canada. That same year Energy Research Group (ERG) was listed on the stock exchange. ERG was a venture capital-backed company‚ researching various technologies including an electronic sign board and a manufacturing process for
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What do you understand by the term "the social construction of childhood"? To understand the term ’the social construction of childhood’ we must look at how society sees children through the different era’s‚ and how race‚ culture and class can produce different outcomes to how children are portrayed and developed in society. Social construction refers to ’a social mechanism‚ phenomenon‚ or category created and developed by society; a perception of an individual‚ group‚ or idea that is ’constructed’
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Definition of ’Market Segmentation’ A marketing term referring to the aggregating of prospective buyers into groups (segments) that have common needs and will respond similarly to a marketing action. Market segmentation enables companies to target different categories of consumers who perceive the full value of certain products and services differently from one another. Generally three criteria can be used to identify different market segments: 1) Homogeneity (common needs within segment) 2) Distinction
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Four bases of segmentation Geographic Collecting and analysing information according to the location of the customer or other data source. Geographic segmentation is often used in marketing‚ since companies selling products and services would like to know where their products are being sold in order to increase advertising and sales efforts there. A local shop such as a local takeaway use geographic segmentation by targeting customers within a 10 mile radius‚ they can do this by posting leaflets
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Street Smart versus Book Smart In his article "Hidden Intellectualism‚" Gerald Graff criticizes those that do not put value into "street smarts." Graff says that knowledge goes far beyond academic learning and continues into our everyday living. He states‚ "The need to prove I was smart and the fear of a beating if I proved it too well." Meaning that if the subjects he enjoyed the most became his main interest he would soon have to face ridicule for wanting to be himself (Graff). Graff’s theory
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Stacey Robinette Professor Mary Downing Gardner English 111 17‚ January 2013 My Online Assessment When taking the Smarter Measure assessment I was surprised at what my strengths and weaknesses were. My strongest section was internet competency. Reading recall was the section that was the weakest. I never thought these two would be accurate. I am thirty eight years old‚ and when I attended high school computers had really just entered the world of technology. Over the years computers have really
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POEMS‚ SHORT STORYS AND DRAMA NOTES (SPM) POEMS: IN THE MIDST OF HARDSHIP (LATIFF MOHIDIN) MEANING (OVERALL) STANZA 1:- They returned home at dawn and headed for the stove. Their clothes were soaking wet and tattered. Their bodies were covered with scratches and wounds. Yet‚ they did not display any signs of being worried. STANZA 2:- They were out in the flood the whole day and night. They were surrounded by dead animals and parts of trees that had been destroyed by the flood. They searched
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Purpose: motivate people to learn about future possibilities. Today‚ DNA is a very important part of our lives. DNA technology which means Deoxyribonucleic Acid is the famous technique that using in various medical fields. It gave the history of cells on the chromosomes in our body. Every cell has a unique DNA form. For example‚ chloroplasts in plant‚ and mitochondria in plants cells and animals cells. The scientists do a lot of research to development DNA technology in future. DNA
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Report Smart Steering Support Prepared By: Nipun Lavoie February 24‚ 2011 Industrial Engineering 417: Operations Research II TABLE OF CONTENTS 1. Problem Statement ……………………………………….3 - 7 2. Assumptions ……………………………………………...8 3. Definitions ………………………………………..............9 4. Decision Tree (Manual)…………………………………..10 5. Decision Tree (WinQSB) ………………………………...11 6. Decision Tree Analysis …………………………………
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Response to Literary Text Grade 11 / Of Mice and Men 500 words Please include your name‚ grade‚ school name‚ and a title. 25 points total Prompt: Several of the characters in Of Mice and Men display physical and mental impairments. Identify and describe these characters. How do these impairments influence or reflect these characters’ roles in the novel? For example‚ Crooks and Candy are hunch-backed and lame‚ Curley’s hand is crushed‚ etc. Prewriting: (worth 5 points of your essay grade):
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