Abstract: This case (www.mariott.com) discusses the customer-focused e-business strategy of Marriott International (Marriott)‚ a world leader in the hospitality industry. It examines the way in which Marriott focused on providing better customer service by using IT proactively and through the facilities on offer through its website. The case describes in detail the e-business strategy of Marriott that aimed at transforming it from a property-centric to customer-centric company. The benefits
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These are observations and individual comprehension and explanations of the four Vedas. The Vedas‚ including the Brahmanas and the Upanishads‚ are regarded as shruti‚”what has been heard’. The practical compendium of Hinduism is contained in the Smriti‚ or “what is remembered‚” the Mahabharata and the Ramayana. (Noss‚ D.‚ & Grangaard‚ B.
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Bend it like Beckham is a film that was written‚ directed‚ and produced by Gurinder Chadha‚ a British film maker who was grew up in India. The film focuses on the main character’s desire to play football and the conflict she faces due to her obligations to her traditional Sikh family. The character‚ Jess Bhamra‚ must make the decision to pursue football or follow her parent’s wishes and complete school and marry and Indian man. As Jess struggles to find her own identity without losing her family
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Palace of Illusions by Chitra Bannerjee Divakaruni is a beautiful book which gives a woman’s perspective on a story that deals mainly with male characters i.e. the great epic‚ Mahabharata. The book has been written from Draupadi’s‚ who was the wife of the 5 Pandava heroes in this epic‚ point of view. It throws light on her innermost thoughts and feelings‚ traced right from her childhood to her demise in the lap of the Himalayan mountains. It talks about her feelings about the strange in which
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The basic scriptures of Hinduism‚ referred as Shastras‚ are a collection of spiritual laws discovered by sages at different points in history. The Two types of sacred writings‚ Shruti (heard) and Smriti (memorized) comprise the Hindu scriptures. The sacred writings were passed on from generation to generation orally for centuries before they were written down in the Sanskrit language dating far back as 6‚500 BC. The major and most popular Hindu texts
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law abiding and that crime was very rare. Most historians including A.L. Basham and recent writers like Abraham Eraly have treated such rosy accounts with suspicion merely because prescriptions in legal literature‚ largely comprising of the Smritis‚ reflected a more insecure and harsher society. This could either show that these foreign travellers were all fanciful in their writings on ancient India or that these ‘sacred’ texts played a very minimal role in governing the Hindu way of life. Apart
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Dr. Bhim Rao Ambedkar was a great modern social thinker‚ a born fighter‚ a famous advocate and a humanist. Dr. Ambedkar took a leading role in promoting the welfare of the dalits and in elevating their status. He took many steps to reform the ways of the dalits. He fought against many of the injustices done to the untouchables by establishing a political party and a couple of organisations for the untouchables. He had made a detailed study of the problem of untouchability‚ its origin‚ development
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Where do Hindus worship? Hindus commonly conduct pujas in shrines in three different environments: in temples‚ in the home‚ and in outdoor public spaces. It is equally common for any of the deities to be worshiped in any of these three types of shrines. Hindus believe that if proper care is not taken of a temple’s images‚ the deity will abandon the temple. Hence priests reside at the temple and take care of the gods’ needs. Priests perform puja at sunrise‚ noon‚ sunset‚ and midnight. For a layperson
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of Pages : 12 QUESTION 1 COMMUNICATION IS ESSENTIAL IN TODAY GLOBAL BUSINESS WORLD Communication is the basis of business therefore it is essential for us to learn a culture or cultures to help overcome miscommunication and misrepresentation. Smriti Chand points out that effective communication is a basic prerequisite for the attainment of organizational goals‚ no organization‚ no group can exist without communication (CHAND n.d.). Co-ordination of work is impossible and the organization will
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mention several women sages and seers‚ notably Gargi and Maitreyi.[19] According to studies‚ women enjoyed equal status and rights during the early Vedic period.[22] However in approximately 500 B.C.‚ the status of women began to decline with the Smritis (esp. Manusmriti)‚ and with the Islamic invasion of Babur and the Mughal empire and Christianity later curtailing women’s freedom and rights.[7][dead link] Although reform movements such as Jainism allowed women to be admitted to religious orders
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