The extended marketing mix (7Ps) The marketing mix is the combination of marketing activities that an organisation engages in so as to best meet the needs of its targeted market. Traditionally the marketing mix consisted of just 4 Ps. For example‚ a motor vehicle manufacturer like Audi: * Produces products that are of the highest quality and fit for the needs of different groups of consumers‚ * Offers a range of cars at value for money prices‚ depending on the market segmented they
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organization’s meetings (Betancourt et al.‚ 2002). Having interpreter services available and developing health information for patients that is directed to language and cultural norms of specific cultural groups are also ways to become more culturally competent (Betancourt et al.‚ 2002). Communities/organizations can also provide cross-cultural training as a better way of becoming more culturally competent (Betancourt et al.‚ 2002).
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suffer from fears‚ phobias‚ or allergies. Be that as it may‚ service dogs are enhancing lives of children with disabilities by always being at their side. It is important to understand the social and cultural effects of service dogs‚ which helps lead us to
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Love Game Have you ever been an option to someone you considered your choice? Are you tired of acting like a fool to someone that really matters to you? Would you still allow yourself to be in this kind of situation? In life‚ we are expected to play our own game. There are always winners and losers‚ but sometimes there are also cheaters. A player is one concrete example of this certain type. Traditionally‚ a player is “a person who plays a game” (Merriam-Webster‚ 2012). However‚ the meaning of
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Anthropology as a Western Discipline Ambrose Bierce‚ the esteemed American satirist of the early 1900’s‚ defined in his Devil’s Dictionary the word “Aboriginies” as “n. Persons of little worth found cumbering the soil of a newly discovered country. They soon cease to cumber; they fertilize” (1). The overtly “western” view aptly captured by Bierce in his description exemplifies the field of anthropology and the methods it employed for quite some time—starting from the period of Antiquity until
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Some people aren’t familiar with the term “Cultural Appropriation” which can be why the issue is so often overlooked. Usually‚ this occurs with people appropriating eastern cultures and religions. Although cultural appropriation can sound like a simple concept at first such as Chinese food adapting into American culture‚ it’s not that simple. Cultural appropriation can make people stereotype one another and it tends to taint religious and cultural symbols‚ which often leads to cause people of the
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spurred as many different nicknames as the 1920’s has. The ‘20’s were a decade subject to lots of change‚ and therefore lots of social and cultural rebellion. Not only were Women’s Rights addressed‚ but the consumer industry and mass culture was born. Many new attitudes and morals were also adopted. However‚ while I believe this period to be the epitome of social and cultural rebellion‚ others may argue that any changes were only superficial. To begin with‚ Women’s Rights were finally addressed
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Hot b. Being at a high temperature. 3. Causing a burning sensation‚ as in the mouth; spicy: hot peppers; a hot curry. a. Marked by intensity of emotion; ardent or fiery: a hot temper. b. Having or displaying great enthusiasm; eager: hot for travel. a. Informal Arousing intense interest‚ excitement‚ or controversy: a hot new book; a hot topic. c. Violent; raging: a hot battle. 7. Slang Sexually excited or exciting. a. Most recent; new or fresh: a hot news item; the hot fashions for fall.
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The cultural identity of an individual is identified to alter owing to an intercultural encounter of an individual relating to the culture of another country. The cultural identity of the person is taken to remain latent and only becomes salient on one’s repatriation to one’s home country. Different types of identity shifts are observed related to the cultural encounter faced by individuals on repatriation like subtractive‚ additive‚ affirmative and also intercultural. Subtractive cultural identity
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Guns and America Imagine America without the artifacts that reflect and influence our culture. Society would lack the entities that have made America what it is today. In recent years‚ one could make the argument that cultural artifacts have negatively and positively influenced society. Through mediums of survival‚ crime and controversy‚ guns have had a substantial impact on American culture. Guns have had an apparent connection to the legal system that reflects and influences American culture
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