DIAGNOSTIC MARKETING EN ANGLAIS: FOUNDATION MARKETING What is marketing? A business philosophy that regards customer satisfaction as the key to successful trading & advocates the use of management practices that help identify & respond to customer needs. Customer satisfaction: want to see people happy again. If they are not satisfied‚ loose clients. Management practices: there is planning‚ methodology. Everything is planned. It takes a long time to come with a marketing project. So we manage
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Poka-yoke (ポカヨケ?) [poka yoke] is a Japanese term that means "mistake-proofing". A poka-yoke is any mechanism in a lean manufacturing process that helps an equipment operator avoid (yokeru) mistakes (poka). Its purpose is to eliminate product defects by preventing‚ correcting‚ or drawing attention to human errors as they occur.[1] The concept was formalised‚ and the term adopted‚ by Shigeo Shingo as part of the Toyota Production System.[2][3] It was originally described as baka-yoke‚ but as this means
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The Singularity of China • No historic point of departure: The myth of the Yellow Emperor. L’empereur jaune ou Huang Diest est un souverain mythqiue de la Chine‚ considéré comme père de la civilisation chinoise. • First historical record dates back to 2000 BC.: The Shang Dynasty. La 2ème dynastie à avoir dominé le pays. • The Long Cycles: “The Empire‚ long divided‚ must unite; long united must divide” The Romance of the Three Kingdoms. An important
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MBA Program LIST OF MEETINGS‚ READINGS AND CASES Study.net: http://www.study.net/r_mat.asp?crs_id=30033488 March 25 Culture Readings DT: Chapters 1 through 3 Osland‚ J. S.‚ & Bird‚ A. 2000. Beyond sophisticated stereotyping: Cultural sensemaking in context. The Academy of Management Executive‚ 14(1): 6579. http://proxy.lib.sfu.ca/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=bth&AN=2909840&site=bsilive&scope=site March 26 Communications and Negotiations Readings: DT: Chapters
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Task 2: Evaluating Competitor’s Stock AirJet Best Parts‚ Inc. is concerned regarding recent changes in its stock prices for the company and would like to determine the stock prices for key competitors. Key competitors include Raytheon‚ Boeing‚ Lockheed Martin‚ and the Northrop Grumman Corporation. 1. Using the dividend growth model and assuming a dividend growth rate of 5%‚ what is the rate of return for one of three key competitors? Use Yahoo Finance to obtain the latest dividend amount and
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Journal of Nuclear Materials 366 (2007) 266–271 www.elsevier.com/locate/jnucmat Characterization of nanocrystalline (Th1ÀxCex)Oy powders synthesized by co-precipitation process q ¨ O. Yildiz Kocaeli University‚ Faculty of Engineering‚ Department of Metallurgical and Materials Engineering‚ Veziroglu Yerleskesi‚ 41040 Kocaeli‚ Turkey Received 21 July 2006; accepted 23 January 2007 Abstract Nanocrystalline thoria–ceria (Th1ÀxCex)Oy powders in a ratio of x = 0.05À0.5 mol% were prepared
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ACCT504 Professor Morrison Target vs. Walmart ACCT504 Professor Morrison Measuring Ability to Pay Current Liabilities: Target and Walmart’s current ratio have a .03 different meaning that both comapnies have a high chance of paying off their debts if they need arises. Measuring Turnover: Walmart has the advantage for the inventory turnover and accounts receivable turnover ratios. Walmart turns over their inventory 10.1 times to Target’s 6.1 times and Walmart turns over their accounts
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e The fall of the Roman Empire can be linked to climate change‚ this has not only shaped the way that Rome is today‚ but how the rest of Europe was formed as well. Researchers have discovered that the pattern in tree rings have shown that there were dry and varying conditions during the turmoil of the Roman Empire’s decline. The increased climate variability occurred during the fall of the empire. There are many reasons as to why the climate and the fall correlate; dry weather made it harder for
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Ferdinand Marcos-3rd republic pres. This nation can be great again? Cultural superiority-refers to an attitude that ones’s culture is superior… The reason why pres.FranklinRoosevelt declared war against Japan b’coz the American fleet in pearl harbor was attacked by the Japenese forces Emilio Aguinaldo-the President of the 1st Phil.Republic Puppet-is defined as a representational figure or object which is manipul America-is the one who created the Phil. Civil Affairs Unit Hukbo ng Bayan sa Hapon-is
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The focus of Case 4 is how poor communication can effect an organization. Communication is essential to the survival of any organization. A lack of effective communication will result in little to no coordination and cooperation‚ resulting in decreased performance. In assessing Strayhorn’s communication effectiveness‚ one can see the negative impacts EI experienced because of his approach. Two of the biggest factors dampened by his style were morale and productivity. In addition‚ failure to address
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