1 Q 6. Case Study: You are engaged to carry out a market survey on behalf of a leading Newspaper that is keen to increase its circulation in Bangalore City‚ in order to ascertain reader habits and interests. Develop a title for the study; define the research problem and the objectives or questions to be answered by the study. Ans.: Title: Newspaper reading choices Research problem: A research problem is the situation that causes the researcher to feel apprehensive‚ confused and ill at ease
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Newspapers convergence to Internet Intro to Mass Communication 17 April 2013 Newspapers are one of the oldest form of mass communication‚ dating all the way back to the 17th century. It is one of the mediums that has allowed the community and our society to gain access to informative and entertaining information. However‚ with the ever increasing development of the technological broadband‚ newspapers as a main source of circulating news have changed. Since the birth of the internet‚ access to
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going to talk about Newspapers. Initially‚ when we hear ‘Newspapers’‚ you envision stuffy politicians on the front page‚ juicy reports of the latest scandal or even a grisly murder case. That‚ is what the Newspaper has become. From being the one source of true information being passed around as common knowledge‚ it has become a kind of daily entertainment. Mum may read about some old actress‚ while Dad mutters about how the country is down in the dumps. I think that Newspapers are a thing of the past
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From a sociological mind‚ there are four main perspective that the people of society fall into. There are the functionalist‚ who thrive to see the productivity of everything‚ the conflict theorist who believe the system is always against them and there will always be a hierarchy‚ the feminist who believe in the patriarchy‚ and the interactionist who think our communication is the thing that holds us all together. These four perspectives have very different believes when it comes to one of the most
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4.4.2.1. Grammar and Syntax Distinct grammatical and syntactic structures are essential features in newspaper language and differentiate the language of quality press and popular press newspapers. In fact‚ tabloidization involves a “movement away from longer‚ complex‚ analytical writing” in connection with the style of newspaper language (Bird 2009: 41). Firstly‚ the article from 1966 consists of 26 sentences and‚ thus‚ has an approximate average of 3 sentences per 100 words. Furthermore‚ it contains
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off campus so we both have the same landlord. The other day‚ he asked me to go to the landlord’s office with him because he was having an issue with his apartment. As I watched his interaction with the landlord and when I reflexed on it from a sociological standpoint‚ I found it to be very interesting. My friend and I are very close friends and I know my friend very well. As soon as we walked into the landlord’s office‚ I noticed that his entire demeanor changed. He went from relaxed and slouching
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Student’s Name: Instructor’s Name: Course Code: Date of Submission: The main sociological perspectives on education fall agreeably into the functional‚ conflict theory and a symbolic interaction approaches (Ballantine .W & Hammack . M77). Functional hypothesis stresses the purpose that education serves in gratifying a community’s various wants. Conceivably the most imperative function of education is socialization. If kids need to learn the customs‚ morals‚ and skills they require to
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Write a letter within 120 words to the editor of a newspaper complaining about the high prices of everyday necessities. [Points: prices of almost all articles of daily use rising high – poor and middle class people suffer much – the Govt. to take steps to check rise in prices] Ans.: To‚ The Editor‚ ‘Letters to the editor column’ The Statesman‚ Kolkata-700001 Dear Sir‚ I would like to draw the attention of the concerned authority to the problem detailed below through the widely read ‘Letters
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media Mass media play a very important role in our everyday life. They serve to inform people of different events that take place or may happen. Also they entertain people or even help to make their life better. But the most important thing that newspapers‚ radio or TV bring to people is information. The process of sharing information in the modern world is extremely intense. In all countries is becoming more complex social cultural phenomenon that applies to various activities and is inseparable
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HAVE YOU READ A NEWSPAPER? ABSTRACT Have you ever wondered; why we find the lead story in the farthest upper-right hand column? Like most people‚ we try to keep up with the news by watching it on television. That is how 65% of us get 100% of our news – from the 24-odd-minute television news broadcast. What television news bring is primarily a front-page headline service only. To get all one needs to know‚ one has to amplify these headlines with a complete account of the news from a well-edited
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