Summary Soft drinks off-trade value sales continued to record further growth in 2013 in India mainly due to growth in juices‚ and bottled water. Categories such as carbonates‚ and sports and energy drinks faced significant pressure due to growing health concerns but the strong grip of brands especially for carbonated drinks helped soft drinks to continue growth momentum during the review period. Soft Drinks in India report offers a comprehensive guide to the size and shape of the market at a national
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general about soft skills‚ examples of soft skills that are needed for university students and its importance. “What are soft skills?” According to the oxford online dictionary soft skills are “personal attributes that enable someone to interact effectively and harmoniously with other people” . It is mainly the ability of a person to think critically and make decisions independently‚ soft skills usually used much of Emotional Intelligence (EQ)‚ from the thinking skills prongs other soft skills that
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------------------------------------------------- Introduction The 50-bn-rupee soft drink industry is growing now at 6 to 7% annually. In India‚ Coke and Pepsi have a combined market share of around 95% directly or through franchisees. Campa Cola has a 1% share‚ and the rest is divided among local players. Industry watchers say‚ fake products also account for a good share of the balance. There are about 110 soft drink producing units (60% being owned by Indian bottlers) in the country‚ employing
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markets [as in this example]‚ intermingled among numerous currencies‚ participating governments must have some way of protecting their investments and/or transactions. This paper seeks to discuss through examples‚ the impact of the use of hard and soft currencies in aiding in the protection of those investments and/or transactions. Hard Currency According to Investopedia‚ "hard currency" is defined as "a currency‚ usually from a highly industrialized country‚ that is widely accepted around the
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Helping Students Cultivate Soft Skills By Aricia E. LaFrance Schools do a good job of teaching reading‚ writing‚ science‚ math and other "hard" skills that are both essential and valuable to performing well on the job. They also help students acquire the practical skills needed to find jobs. Schools also provide assistance for students in learning how to write a resume‚ how to interview for jobs and may even provide internships so students can learn more about various fields of work. However‚ with
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Executive Summary The soft drink industry is a highly competitive business fighting for market space in which there are dominant companies controlling the business. Coca-Cola and Pepsi Co. are the two largest companies that set the standards for nearly everything in the industry. These two companies compete heavily with each other in terms of advertising to gain market share‚ which smaller companies are left with attempting to be very creative and finding niche markets to attract customers. They
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Managing People at Work- Hard or Soft HRM Report The following report will present the hard and soft HRM practices performed by the primary stakeholders of the UK based retail store‚ RetailCom and its frontline manager. Hard and Soft HRM practices focus upon the interdependent organisational issues of a business and its management. Human resource management is a unitarist approach which is used to emphasise the connection between an individual and its organisation. To assess this‚ we must distinguish
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Soft drinks in India – Huge Potential Ahead According to the ‘Product Insights: Soft Drinks in India’ report‚ The global soft drinks market grew at a compound annual growth rate (CAGR) of 3.45% from 2005 to 2009 and was valued at $494.5 billion in 2009. New product launches in the global soft drinks market increased by 8.59% in 2009. The US was the top country by retail sales as well as by number of new product launches‚ followed by Japan which ranked second in both categories. Globally‚ India ranked
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CASE 1 - DEMAND ESTIMATION and ELASTICITY: Soft Drinks in the U.S. Demand can be estimated with experimental data‚ time-series data‚ or cross-section data. In this case‚ cross-section data appear in the Excel file. Soft drink consumption in cans per capita per year is related to six-pack price‚ income per capita‚ and mean temperature across the 48 contiguous states in the United States. QUESTIONS 1. Given the data‚ please construct (a) a multiple linear regression equation and (b) a log-linear
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specific attributes (e.g.‚ try to avoid broad terms like ’quality ’)‚ selected on the basis of your depth interviews (attributes that are frequently mentioned by your respondents). Since there are two brands altogether (e.g.‚ two different brands of soft drinks)‚ you need (a) 10 items to measure bi (these items are brand specific); and (b) 5 items to measure ei (these items are not brand specific). Important: When choosing the main brand (that is‚ the brand you are consulting
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