Blue Ocean Strategy While traditional approaches to corporate strategy‚ such as those presented by Porter‚ Oster‚ and Duggan emphasize victory through direct competition in existing markets‚ blue ocean strategy stresses the avoidance of conflict as key to long term commercial prosperity. By creating new demand rather than battling for existing market space‚ a firm can position itself for rapid growth‚ profitability‚ and dominant brand equity. While certain organizational traits ease the implementation
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Statement of the purpose of the book: “Blue Ocean Strategy” Blue Ocean Strategy (BOS) is the result of a decade-long study of 150 strategic moves spanning more than 30 industries over 100 years (1880-2000) by authors Kim‚ W. C.‚ Mauborgne‚ R. BOS is the simultaneous pursuit of differentiation and low cost. The aim of BOS is not to out-perform the competition in the existing industry‚ but to create new market space or a blue ocean‚ thereby making the competition irrelevant. BOS offers a set of
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“Tupelo Blues” John Lee Hooker’s “Tupelo Blues” is a reverent‚ emotional song which details the events of a catastrophic flood in Tupelo‚ Mississippi. Rather than simply presenting a dry‚ factual account of the flood‚ however‚ the song evokes a powerful emotional response from the listener. This is done through Hooker’s masterful use of reflective‚ conversation lyrics; a slow‚ steady rhythm; and a simple‚ reflective melody to produce dark imagery in the listener’s imagination. “Tupelo Blues” is an
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Last week lesson‚ we talked about the difference of Red Ocean strategy and Blue Ocean strategy. Red ocean is all about competition‚ companies in Red Ocean have to squeeze profit margin in order to survive in their industries. There is no one market that is never saturated‚ once more and more competitors approach to the market and share the pie of profit; profit margin of each company would goes down. Then‚ company may have to cut cost or lower product selling price to sustain profit‚ besides consumers
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Brandon Smith ENG 2233 A Mrs. Lowe 2 December 2009 Sweet Blues With all the different forms of literature today‚ and allowing for the variety of genres available to today’s readers‚ there are endless possibilities of options regarding a reader’s favorite piece of literature. Many of my favorites can be categorized into the country-western genre; however‚ my taste in literature is not limited to stories of cowboys and Indians. As I have aged‚ I have found that I enjoy reading literature for
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through a country‚ my backpack would contain an American flag‚ a toy Maryland blue crab‚ and my diploma. The American flag represents not only my love for America but also my unique identity as an American. The blue crab symbolizes the unique culture of Maryland and my connection to the state of Maryland. The diploma is a symbol for not only the senior class but also my second family. The American flag‚ the Maryland blue crab‚ and the high school diploma are symbols that represent who I am. I selected
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“Sonny’s Blues” is an emotional story written by an amazing author‚ James Baldwin‚ who has come to be one of my favorite writers. This particular piece talks about the troubles of African American freeing themselves from the mental bondages of their surroundings‚ the ghetto. The title is significant‚ and helped me to understand the underlining meaning of the story. The title can be divided into two main reasons‚ the first‚ “Sonny’s Blues‚ meaning the music he plays. Second is the reference to his
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Blues of Career Building Actually‚ we are surrounded with polluted milieu that compiles of a lot of abortive feelings such as financial scarcity‚ impractical depression and blues of career building. Though financial constraints and depression are the vicissitudes of life‚ but blues of career building matters very much. In fact‚ blues of career affect our entire life. Analytically‚ if we see a person’s career building has been very tough now-a-days. Building a career is difficult
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The story "Sonny’s Blues" by James Baldwin is about two African-American brothers‚ the narrator (a schoolteacher) and Sonny (a jazz pianist)‚ who struggle to understand each other. The narrator is a stable family man with a wife and two sons. He is older than Sonny and has tried‚ all throughout his life‚ to protect him. The story begins as the narrator‚ who has been estranged from Sonny for over a year‚ reads about a drug raid in which Sonny has been arrested. As guilt and sorrow wash over him‚
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The Blue Lagoon Explores the Garden of Eden The Blue Lagoon is often ridculed as a fluff piece of adolescent nudity. However I believe The Blue Lagoon raises interesting questions about human sexuality. How did we discover sex‚ and what about our sexuality is innate? The movie presents the case of an innocent boy and girl from the Victorian Age‚ shipwrecked on a beautiful tropical island. They are soon without any adult guidance whatsover. As children‚ the two are inseparable‚ but the movie presents
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