TOP 50 COMMERCE COLLEGES IN INDIA |Rank’ 09 |College’s Name |Website | |1 |Shri Ram College of Commerce‚ Delhi |www.srcc.edu | |2 |St. Xavier’s College‚ Kolkata |www.sxccal.edu
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8th October 2013 Coca – Cola Singapore ‚ 457 ‚ Jalan Ahmad Ibrahim ‚ Singapore ‚ 639933 . Thompson - Nicholas Smith 80‚ Jalan Jingga ‚ Taman Pelangi Indah ‚ 8070‚ Johor Bahru ‚ Johor. Dear Mr Bernard‚ Thank you for your application for a position in sales and marketing with Coca – Cola Singapore . I am Jennifer Ong Hui Xin‚ the human resource manager for Coca – Cola Singapore . I have received your application for the job together with your portfolio and your resume . We deeply
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marketers‚ feel that the image of a particular channel in which they sell product does not matter- all that matters is that the right customers shop there and the product is displayed in the right way. Others maintain that channel images- such as retail store- can be critical and must be consistent with the image of the product. Take a position and justify: Whether channel images do not really affect the brand images of the products they sell versus channel images must be consistent with the brand image
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Promoting Products When a company is promoting products to their promotion mix‚ there are five tools used‚ advertising‚ personal selling‚ sales promotion‚ public relations‚ and direct marketing. If I were an owner of a convention center‚ I would use advertising‚ public relations‚ and direct marketing. I would utilize these three tools because they are the most beneficial when dealing with a convention center. Advertising is always one of the best ways a company can reach
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Project Report on Advertising Effectiveness Project Report Advertising/Advertisement Effectiveness‚ What is Advertising‚ promotion of ideas‚ Basic Features of Advertising‚ goods advertised‚ Functions of Advertising‚ new product features‚ Promotion of sales‚ new product awareness‚ Consumer advertising‚ Comparative advertising Role of Advertising Effectiveness on Consumers‚ Most popular slogan‚ Sales of Coca Cola Cold drinks‚ Brands of Pepsi‚ Sales of Pepsi Cold drinks‚ effective media of advertisement
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Case Study The Leisure Products (LP) Company manufactures lawn and patio furniture. Most of its output is sold to do- it- yourself warehouse stores (e. g.‚ Lowes Home Improvement) and to retail hardware and department store chains (e. g.‚ True Value and JCPenney)‚ who then distribute the products under their respective brand names. LP is not involved in direct retail sales. Last year the firm had sales of $ 35 million. One of LPs divisions manufactures folding (aluminum and vinyl) chairs. Sales
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Excecutive Summary 1.0 Introduction FRANKROJEIAN Snack House start-up a small bakery that rent in 1.1 The Company FRANKROJEIAN Snack House is a Partnership business‚ this will be under supevision of the five partners as the owner of the business. The business wiill be renting a space at the Sienna building Alunan Avenue near government offices‚ schools and private sectors. 1.2 The Products and Servies FRANKROJEIAN Snack House offers the following food and beverages to customers • Cakes • Pastries
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Climate Change Adaptation and Mitigation in the Tourism Sector: Frameworks‚ Tools and Practices Topics for case studies or concept papers. TOPIC 1 (5-7 case studies or concept papers) Engaging stakeholders in an adaptation process The case of (country name) A preliminary plan for (country name) If you choose a case study‚ please explain the process that your country/institution/organization has followed in order to build a local‚ national or regional partnership responsible
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3 2. What Makes a Brand Great 4 3. Brand as a Business Asset 6 III. Global brand 1. Globalization and Brand 7 2. Brand Building Focus on the Brand Identity 7 IV. Building Brand with Brand Advertising 1. Building Brand – The Role of Sponsorship 10 2. Building Brand – The Role of Web 13 3. Building Brand – The Role of Media Advertising 14 V. Conclusion 15 VI. List of References 16 I. Introduction Since the early time
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Zong‚ Stellar Starbucks Product Mix Starbucks is a good-known brand in the world that offering good coffee‚ but it has composite groups of products that makes available to customers. Starbucks only sold coffee beans at beginning of time. After that‚ they offer brewed coffee and espresso beverages‚ Frappuccino‚ and Latte. As the organization growing‚ they start to offer ice cream‚ bottled Frappuccino coffee‚ Tazo Tea‚ Ethos Water‚ and food. Now Starbucks also offer coffee makers‚ Starbucks cards
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