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    Case Questions

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    Shiva did not like computers. A skilled accountant‚ she was shocked when her boss required her to use accounting software to transfer all the data from books and journals to the companies’ computer program. She used to do all calculation and recording information using paper and a pen. Shiva trusted the manual method; however she was suffering from spending hours to do her tasks. She knew that accounting process is an integral part of her company‚ thus she was not sure how reliable computer’s software

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    Apple Assignment 2007/2008 _________________________ Historically‚ what were Apple’s major competitive advantages? • Industrial design/Hardware design. • Apples focus and vision. • Integrated approach with software‚ hardware and service. • Patents covering technology‚ “look and feel”‚ interfaces and methods. • Strong legal team to enforce the above. • Dedicated market shares. • Ease of use. • Strong brand. • Brand loyalty. • Marketing. • Steve Jobs. Analyse the structure of

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    Growth of Sony in Malaysia

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    SONY EMCS Supply Chain Management Group Members: Name | Metric No. | | | | | Loh Choong Young | 809366 | | | SONY The growth of Sony in Malaysia has been leaps and bounds over the past 30 years. From being merely a sales company‚ Sony now expanded their business horizon to marketing‚ manufacturing‚ engineering as well as entertainment industry in movie and music distribution. Aiming to be the No. 1 Preferred Brand in Malaysia‚ Sony (Malaysia) SdnBhd established on 21st January 1998 from

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    Competitive advantage Sony

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    Purpose of research 4 3 Research question 4 4 Proposed literature 4 5 Methods and techniques 5 6 Analysis 6 7 Conclusion and advice to the management 7 8 References 9 APPENDIX A: Conceptual Model of Customer Experience Creation 11 APPENDIX B: OPERATIONALIZATION TABLE 12 APPENDIX C: METHOD 16 APPENDIX D: QUESTIONNAIRE 17 APPENDIX E: CONSTRUCTS AND THEIR CORRESPONDING STATEMENTS 23 APPENDIX F: AVERAGE SCORE QUESTIONS – SOCIAL ENVIRONMENT 24 APPENDIX G: AVERAGE SCORE QUESTIONS – SERVICE INTERFACE 24 APPENDIX

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    Study Questions

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    Baxter Video Products’s sales are expected to increase by 20% from $5 million in 2010 to $6 million in 2011. Its assets totaled $3 million at the end of 2010. Baxter is already at full capacity‚ so its assets must grow at the same rate as projected sales. At the end of 2010‚ current liabilities were $1 million‚ consisting of $250‚000 of accounts payable‚ $500‚000 of notes payable‚ and $250‚000 of accruals. The after tax profit margin is forecasted to be 5%‚ and the forecasted payout ratio is 70%

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    study questions

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    Wachowicz Corporation issued 15-year‚ noncallable‚ 7.5% annual coupon bonds at their par value of $1‚000 one year ago. Today‚ the market interest rate on these bonds is 5.5%. What is the current price of the bonds‚ given that they now have 14 years to maturity? $1‚077.01 $1‚104.62 $1‚132.95 $1‚162.00 $1‚191.79 Moerdyk Corporation’s bonds have a 10-year maturity‚ a 6.25% semiannual coupon‚ and a par value of $1‚000. The going interest rate (rd) is 4.75%‚ based on semiannual compounding

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    Case 5: Sony Shockwave In Search of the Next Hit Product Questions 1. Discuss the importance of product innovation to the future success of Sony in regard to the changing marketing environment environment. 2. Conduct a SWOT analysis on Sony. 3. What are the strategic options available to Sony‚ in y ‚ the wake of “Sony Shock”? Furthermore‚ recommend a course of action for Sony. Q1. Importance of Product Innovation to Sony s Sony’s Future Success Product innovation enables Sony to: •

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    Customer Care of Sony

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    Evaluation 8 As far the situation for Sony is not positive one. Because of this‚ Sony Corporation should precede future development in customer relationship. The sales experience continuous depression those years. More and more staffs were laid out. That is the last thing that the corporation could do to maintain current operation. 8 3. How. 8 The marketing approaches for Sony Corporation are shown below. The Sony Corporation set the customer in specific organization. Sony Photograph club offers the access

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    Sony Playstation 3

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    Buying behaviour sony playstation 3 9 AIDA 9 Attention 10 The decision making process 10 Environmental influences 11 The Abell-Model: Sony Playstation 3 12 Marketing segmentation 14 Demographical segmentation 14 Psychological segmentation 15 Recommendation 16 Appendix 17 Executive Summary “To become a leading global provider of networked consumer electronics‚ entertainment and services.” That’s the mission of Sony‚ producer of the Sony Playstation. Sony‚ information and

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    1. What are the core business processes1 (i.e. high level; major business and financial services) performed at Bank of America as part of its product and service offerings? Core Bank of America Business Process: Activities within the Core Process people management recruiting performance management staff development payroll benefits administration financial management general ledger accounts payable accounts receivable reporting and compliance cash management asset management supply-chain management

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