Professor Dr. Sjoerd Beugelsdijk Case 6.2 Sony: Managing the International R&D Network [pic] December 2‚ 2009 Group #22 Jaime Ríos Balandrano s1797077 CHAPTER SIX – SONY 1. How did Sony internationalize its R&D activities? What were the initial motivations for Sony to establish technology centres abroad? How would Kuemmerle categorize the R&D centres at Sony? Sony’s internationalization was in a slow-cautious way. Sony first tried to learn about a market before
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CORE COMPETENCIES OF BUSINESS STRATEGY Core competence an important business capability that gives it a competitive advantage‚ core product made from a business’s core competencies‚ but not for final consumer or ‘end’ user. To be of commercial and profitable benefit to a business‚ a core competence should: • provide recognizable benefits to consumers • not be easy for other firms to copy‚ e.g. a patented design • be applicable to a range of different products and markets. According to Hamel
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Although Bim trains its new employees about how to contribute to the company’s cost-oriented approach such as turning lights off when they leave‚ Bim gets many complaints about insufficient knowledge of its employees on products such as their ingredients‚ locations in the store. This insufficiency and weakness may be linked to the low training of employees about the company’s product portfolio. The other and probably the most important weakness of Bim is the association of Bim brand name as poor
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CORE COMPETENCIES AND FUNCTIONAL STRATEGIES Core competencies are organizational strengths or abilities‚ developed over a long period of time‚ that customers find valuable and competitors find difficult or even impossible to copy. Honda‚ for example‚ is recog¬nized for having core competencies in the engineering and manufacture of small gas- powered engines. Those core competencies have helped Honda conquer numerous mar¬kets‚ including the markets for motorcycles‚ cars‚ lawnmowers‚ jet skis‚ and
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11 core competencies in nursing 1. safe and quality nursing care 2. management of resources and environment’s 3. health education 4. legal responsibility 5. ethic/moral responsibility 6. personal and professional development 7. quality improvement 8. research 9. record management 10. communication 11. collaboration and teamwork CONCEPTS UNDERLYING CORE COMPETENCIES I. PATIENT CARE COMPETENCIES 1. Safe and Quality Nursing Care Core Competency 1: Demonstrates knowledge base on the health /illness
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discuss some of the cultural meaning for sony possessed by consumers in india country. Discuss how these cultural meaning were developed and & how they influence consumers behaviours. What is the role of marketing strategies in creating and maintaining these cultural meaning? 2.1 Identify and discuss some of the cultural meaning for sony crazed by consumers in india. * Sony has marketed their self as a quality product manufacturer in India. * Sony has a vision to develop a new latest
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be the success organisation due to its Mac computers and other products are profitable. But there is only temporary issues for Apple to claim its market lead position in the PC industry. Apple success analysis with Porter’s strategies and Core Capabilities Goal and structure of this report In this report‚ a review of the current situation of personal computer industry and Apple’s PC Business and discuss: Review the of Apple by giving a brief introduction of the organisation and history of the
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between capabilities and resources by defining capabilities as “a special type of resource‚ specifically an organizationally embedded non-transferable firm-specific resource whose purpose is to improve the productivity of the other resources possessed by the firm” [4](p389). “[R]esources are stocks of available factors that are owned or controlled by the organization‚ and capabilities are an organization’s capacity to deploy resources”:[3] p. 35. Essentially‚ it is the bundling of the resources that
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TVs and much more devices. One of Netflix’s core competencies is content delivered to your home. Their change in business model from DVDs only to DVDs and streaming reflected this competency and allowed them to access the streaming video market. Content delivery to the home and thru streaming online allowed them to put Blockbuster out of business and many other companies in the market. The latest business decision‚ then‚ actually breaks their core competency in half. The decision splits down a method
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Sony: Managing the international R&D network 1. How did Sony internationalize its R&D activities? What were the initial motivations for Sony to establish technology centres abroad? How would Kuemmerle categorize the R&D centres at Sony? Sony started to internationalize its activities in the 1950s‚ but in an incremental and cautious way. Because they thought‚ that “you must first learn about the market‚ learn how to sell it‚ and build up your corporate confidence before you commit yourself. And
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