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    Case 1 Atlantic Corporation Maastricht University School of Business and Economics Corporate Governance and Restructuring 1. Is the acquisition of Royal’s linerboard mill and box plants a sound strategic move? Consider the short- as well as long-term outlook for linerboard prices and the profitability of the linerboard industry. Furthermore‚ what basis‚ if any‚ is there for expecting AtlanticRoyal’s combined linerboard and box mill operations to do better/worse than the industry overall?

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    Teradyne Corporation Case

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    Managing Complex Project Assignment (Fall 2013) *** Teradyne Corporation: The Jaguar project *** By SIMONE GUPTA (Submission Date) November 15th 2014 1. Compare and contrast Teradyne’s traditional project execution strategy to the approach it used in Jaguar. What was similar? What was different? In 2001‚ Teradyne made fundamental changes in their strategic direction and technology. In Jaguar project‚ Teradyne Corporation focused more on up-front planning and design‚ reorganization

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    Developing Creativity - Sony

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    Introduction……………………………………………………………………………4 Factors Affecting Creativity………………………………………………………….. 6 Stages of a Successful Problem Solving Programme…………………………………..7 CPS Framework……………………………………………………………………… 9 A critical look at creative problems facing Sony Corporation………………………..9 Application of CPS Models to Provide Solutions……………………………………12 Ways that Levels of Creativity Might be Measured & Assessed…………………….16 Abstract Creativity is the use of an original idea to create something. Businesses should encourage creativity and

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    Smart Car Case

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    SMART CAR CASE 1. What is Smart’s competitive advantage? Its brand image? The Smart Car‚ made by DaimlerChrysler‚ offers a cost focus and focused differentiation. It brand image is very narrowly focused. Smart appeals to single people (or families with no children)‚ who primarily do city driving and want a no frills automobile that is economical and eco-friendly. Some advantages that Smart brings to the table are as follows. First‚ the vehicle has an exceptional look that appeal to those who

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    Birla Corporation Case

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    Birla Corporation Case Business activities based on the recent developments The Given data states that Birla’s Profits had been increased from 4.19 crore in 2002-03 to 41.56 crore in 2003-04 and their 88.75% sales consist of sales from cement division. But this was the case in both years 2002-03 and 2003-04 which means those profits were achieved only by improvising on internal factors of the company like improvements in performance of Cement division by achieving the higher capacity utilization

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    Marriott Corporation Case

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    Marriott Corporation: The Cost of Capital (Abridged) 1. How does Marriott use its estimate of cost of capital? Does this make sense? Marriot use cost of capital as the hurdle rate (minimum rate of return required to accept the project) to discount future cash flows for the investment projects of the three lines of business (Lodging‚ Contract Services and Restaurants). They use this rate to calculate NPV and net present value over cost to decide for the profit rate. Since cost of the project

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    Market mix of Sony

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    prefer to use my reference to Sony Corporation. I will refer to this company how it has diversify its market products‚ the price range‚ places for distribution and the promotional strategies they have used to promote their products. SONY Corporation In Brief   Sony Corporation is a multinational conglomerate corporation headquartered in Tokyo‚ Japan‚ and one of the world’s largest media conglomerate with revenue of US$88.7 billion (as of 2008) based in Minato‚  Tokyo. Sony is one of the leading manufacturers

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    Sony Segmentation

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    Sony 1.0 Introduction 1.1 The Industry Sony‚ originally known as the Tokyo Telecommunications Engineering Company‚ dates back over half a century ago to post war Japan in 1946. Sony has since used product innovation and stringent marketing strategies to achieve massive growth to become the world’s leading consumer electronics manufacturer. The Sony brand is directly involved and dedicated to the design and development‚ manufacture and sale of a wide range of electronic devices‚ equipment and instruments

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    Deluxe Corporation Case

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    [pic] By: Michael Malone Statement of the Problem Rajat Singh‚ a managing director at Hudson Bancorp‚ needs to find a way to rejuvenate the paper check corporation. One main part that needs to be calculated is the appropriate mixture of debt and equity for the firm. The company needs to determine the correct mixture so that they can both minimize the cost of capital and increase the shareholders value. I will analyze the current and future situation of the company‚ trying to find the correct

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    Sony in Reinvention

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    Sony Overhaul Introduction: This paper will analyze how Sony is struggling to reinvent itself in the market by transforming its corporate culture‚ cutting costs and introducing new product lines in its ailing electronics division. Recommendation. Corporate culture needs to be cohesive and organic: The corporate culture at Sony is bureaucratic and the job for life mentality has created Empire building in departments. Each department or unit looks to gain control over key projects and ignores

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