Data Mining Weekly Assignment 6: LIFT; CRM; AFFINITY POSITIONING; CROSS-SELLING AND ITS ETHICAL CONCERNS. What is meant by the term “lift”? The term “lift” describes the improved performance of an exact or specific amount of effort on a modeled sampling‚ as opposed to a random sampling (Spang‚ 2010). In other words‚ if you are able to market via a model to say‚ a given number of random customers (e.g. 1000)‚ and we expect that 50 of them would be successful‚ then a model that can generate 75
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FORTUNE APRIL 4‚ 2005 "Inside the Shakeup at Sony‚": Sony replaces Nobuyuki Idei‚ its departing CEO with Sir Howard Stringer in 22 June 2005. The public previously had the impression that either Kunitake Ando (Idei ’s previous nomination) or Ken Kutaragi (Mr. Norio Ohga ’s favourite) would take over this position. Though Norio Ohga has given his title in 1999 to Nobuyuki Idei‚ he stills hold the title of Chairman and interferes with daily operation and influenced directors ’ board decision. Ohga
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CONTRACT – DISCHARGE (Pg 161) Discharge refers to a termination of a contract. After a contract is discharged‚ the parties are relieved of their obligations under the contract. There are four ways Performance‚ Breach‚ Agreement and Frustration. Performance Performance – discharging a contract by performing all obligations as stipulated in the contract. Precise Performance Cutter v Powell (1795) The court held that payment was conditional upon the completion of the voyage; payment even
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HATCO Data Set Description The HATCO data set gives data from a survey of customers of the HATCO company. The data set consists of 100 observations on 14 separate variables. Three types of information were collected. The first type of information is the perception of HATCO on seven attributes identified in past studies as the most influential in the choice of suppliers. The respondents‚ purchasing managers of firms buying from HATCO‚ rated HATCO on each attribute. Each of these 7 variables
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Data Processing During the collection of data‚ our group noted the effect that temperature change had on aquatic macro invertebrates. Our data was collected from three different ponds amongst the Lake Harriet/Lake Calhoun vicinity. We took samples from the bird sanctuary pond‚ Lake Calhoun holding pond and the Lake Harriet duck area. Prior to our procedure‚ we measured the temperatures of each pond area. We used the low-temperature climate (bird sanctuary pond) to compare to the higher-temperature
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HABIB BANK LIMITED PAKISTAN Introduction Habib Bank Limited (commonly referred to as "HBL") (Arabic: حَبيب بينك) is the largest bank in Pakistan and a thoroughly established banking chain throughout the world. An extensive network of 1425 branches in Pakistan and 55 international branches makes it one of the largest banks in Pakistan today. Habib Bank Plaza located in Karachi‚ Sindh is the formal headquarters of the bank. The bank has a network outside Pakistan including USA‚ UK‚ Middle East
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CHAPTER 17 DATA MODELING AND DATABASE DESIGN SUGGESTED ANSWERS TO DISCUSSION QUESTIONS 17.1 Why is it not necessary to model activities such as entering information about customers or suppliers‚ mailing invoices to customers‚ and recording invoices received from suppliers as events in an REA diagram? The REA data model is used to develop databases that can meet both transaction
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technique used to expedite the investigation of system requirements. ____ 16. A physical model shows what the system is required to do in great detail‚ without committing to any one technology. ____ 17. The modern structured analysis technique uses data flow diagrams (DFDs) and entity-relationship diagrams (ERDs). ____ 18. One of the
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it for any other purpose. DATE: 06/10/2013 Introduction: In data mining it is said that “success or failure often depends not only on how well you are able to collect data but also on how well you are able to convert them into knowledge that will help you better manage your business (Wilson‚ 2001‚ p. 26).” Tourism and hospitality industry generates massive amount of data. In each and every transaction there is set of data generated. In tourism and hospitality‚ knowing your customer is very
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Title: Data Analysis Word count: 1002 Contents: Introduction Procedure Findings Conclusion References Introduction: For my Data Analysis assignment I am required to present statistical data in an appropriate format. I will collect and analyse data using spread sheets‚ charts and graphs within a formal report. My report will present findings on how the internet has affected the UK economy and how is it transforming us as a nation? Procedure: I am going
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