2014-2015 MBA 6503 Organizational Studies Case Report: DOW CHEMICAL: INNOVATING FOR SUSTAINABILITY By Vi Nguyen Student # 3503832 Instructor: Prof. Doug Flint October‚ 2014 Background on Dow Chemical Company (Dow) Dow‚ a multinational corporation based in Midland of Michigan in the United State‚ was R&D-intensive and diversified-industry leader in chemistries‚ advanced materials‚ and agro-sciences with technology-based products and solutions. Dow’s annual sale in 2010 was $53.7 billion
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CHEMICAL EQUILIBRIUM Reversible reactions and dynamic equilibrium Ammonia (NH3) is an important industrial chemical that is used in the manufacture of fertilisers. It is manufactured by reacting hydrogen with nitrogen. The reaction is said to be reversible and the conversion of reactants to products is never complete. N2 + 3H2 2NH3 A reversible reaction is a reaction which can take place in either direction When the concentrations of the reactants and product have become constant‚ a
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Setting: What has happened up to this point‚ and what is going to happen from now on. The NPD Process is that combination of steps/activities/decisions/goals‚ etc.‚ that‚ if performed well‚ will churn out the new products the organization needs. “It Doesn’t Work That Way” “It Doesn’t Work That Way in our firm.” A very common comment. You don’t have to follow the procedure described in this book in totality – follow the steps you need to follow; tailor it to your needs. The
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Chemical Equilibrium: Le Chatelier Principle By Sarah Ramos and Kristina Todorovic Chemistry 203 DEN Dr. Mohamed El-Maazawi Part A. Acid-Base Indicators Purpose In this part of the experiment‚ we will find a reagent that will shift the acid-base equilibrium reaction described by Equation (2) in one direction and then a second reagent that will cause the equilibrium position to shift back in the opposite direction. Introduction An acid–base indicator
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Introduction New product developments are one of the main sources of competitive advantage for companies today. Companies need new product to keep up with its’ competitors. New product development can be considered as activities that aim to bring new products to market. The objective of NPD is to minimize the risk of failure. As NPD absorbs both financial and human resources from a company‚ it is therefore necessary to develop and implement a methodology for assisting in the introduction of new products
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When New Products and Customer Loyalty Collide by Regina Fazio Maruca and Amy L. Halliday Harvard Business Review Reprint 93608 C A S E S T U D Y Pacer Shoes expanded its line and entered a new market. Now the returns are coming in‚ and they’re not good. When New Products and Customer Loyalty Collide by Regina Fazio Maruca and Amy L. Halliday Henry Carson‚ president and CEO of Baltimore-based Pacer Athletic Shoes‚ stood at the edge of the track behind company headquarters and watched as the
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in their production do not get a profit from the sale. This is the dilemma I had as weather or not I should buy bootlegged products because while they are cheaper‚ it is depriving the legitimate profits that companies who produce the music and movies would receive along with the actors and artists involved. The situation that I encountered was while I was walking around New York City with friends. Everywhere I went‚ I saw street vendors selling various music and movie titles‚ including titles were
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Discontinuous Innovation and the New Product Development Process Robert W. Veryzer‚ Jr. Although many new-products professionals may harbor hopes of developing “the next big thing” in their respective industries‚ most product development efforts focus on incremental innovations. Accordingly‚ most research on the new-product ‚development (NPD) process focuses on the development of evolutionary products. For new-products professionals seeking insights into the means for achieving breakthrough innovations
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do you mean by ‘new product’? List the steps in new product development process and the major consideration managing the process? New Products: New Products are goods or services that differ from its characteristics and new products produced by the firm. Types of Product: • New to world products: These are new inventions and discoveries like laser printers etc. • New category products: These are new for the company but not for the World. • Additions to product lines: These are new extensions to
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◾Identify each service and product specifically. For product‚ identify in terms of name‚ trademark‚ color‚ shape‚ and other characteristic‚ including packaging and labeling. ◾Differentiate products/services in terms of exclusive processes or superior ingredients and other features. ◾Describe product/service weaknesses. ◾Describe product lines‚ and new products/services that will be introduced. ◾Give cost of each product/service. ◾Give the price you plan to charge for each product/service ◾Identify
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