losses? ANS: All sales of slendertone were through distributors except of home-market. Since the investments being made in research and production‚ the company¡¦s marketing resources were very limited‚ they thought it could develop new market for Slendertone more cost-effectively and quickly. However‚ there were some poorly resourced and inexperienced distributors. In France‚ the company was concerned about the growing dependence on one distributor. There are 5main basis causes of Slendertone¡¦s
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A SUMMER INTERNSHIP REPORT ON „EFFECTIVE IMPLEMENTATION OF SDS‟ AND „SEAMLESS OPERATIONS OF CHANNEL FINANCE‟ SUBMITTED BY VIDYUT PERTI PGDM ROLL NO. 131 BIMTECH 09-11 UNDER THE GUIDANCE OF CORPORATE GUIDE ACADEMIC GUIDE Mr. ANIL SAYAL BRANCH CONTROLLER DELHI BRANCH NESTLE INDIA LTD. Dr. ANSHUL VERMA ASSOCIATE PROFESSOR FINANCE BIMTECH Birla Institute of Management Technology Summer Project Certificate This is to certify that Vidyut Perti‚ Roll No. 131 ‚ a student
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cost of manufacturing and transportation is huge. These companies are likely to enter a brand war rather than enter a price war. Pepsi is known to give promotional discounts. For customers‚ as the container size rises‚ the discounts also rise. For distributors‚ the discount is based on the quantity as well as the payment terms. The better the payment terms or the higher the quantity‚ the more is the discount given
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What do you do to prepare for this meeting? In order to prepare for this meeting‚ apart from the usual prepaparation with regards to presentations‚ brochures and other information material‚ information about the product as well as the company‚ etc‚ I need to gather extensive information about the Japanese business culture as the peculiar characteristics of this particular trading company with whom we are meeting. It is extremely important in international business that one should pay attention
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Micro Fridge: Case Study:- 1. Central Issue: a) How to produce? b) For whom to produce? c) If he should go with the Sanyo offer? d) If he should only use distributors to supply his product to the market or go with house accounts? e) How much should be the cost of the micro fridge that could fetch him decent % of profit. 2. Objectives to be achieved: a) To be able to introduce the micro fridge the market with $50000 capital. b) To convince the dormitories
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person to introduce a compensation plan to market his nutritional products. His company was originally called California Vitamin Company and on latter it was renamed as Nutrilite Products Inc. Using a multi-tiered plan‚ it allowed any Nutrilite distributor to get a 3% commission from a downline on top of the regular commission from his own sales. With this system‚ Nutrilite Products Inc. achieved stunning results as compared to the other companies that were using direct selling method. Privately held
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through distributors. Your diagram will have four major sections: Barilla production‚ Barilla Finished Goods Inventory‚ Distribution Centers‚ and grocers. Indicate the flows of both physical goods and information. At appropriate places on your diagram‚ collect any relevant statistics mentioned in the case‚ for example on inventories‚ lead-times‚ etc. Please refer to the following page (page 2 of this document) for the process flow diagram for Barilla dry products sold through distributors.
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Power of Buyers Competitive Rivalry When there are large numbers of customers‚ no one customer tends to have bargaining leverage. Buying power is low-medium as Heinz products are very evenly distributed between large players in the market and small distributors. Entry barriers are law as raw materials are easily accessible‚ and there is no government policies prohibiting entry into the market Exit barriers are low: When exit barriers are low‚ weak firms are more likely to leave the market‚ which will
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success. Distribution Network of Soren Soren generally sold its products to the customers through three sources. 1) Through Formulators‚ who produced other pool products and delivered it to customers with added services. 2) Through wholesale distributors‚ who distributed the products to pool services professionals‚ pool speciality retailers‚ who served the residential pool owners. 3) Through Mass retailers‚ who directly served the Pool Owners? Competing products (In-house and external) Kailan
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CEMEX: TRANSFORMING A BASIC INDUSTRY COMPANY Case Study Questions 1. How is CEMEX Mexico providing added value to its customers? R: As cement is a commodity market‚ CEMEX realized that they should provide added value by developing customer services and offering solutions for the needs/wants of their customers. See Appendix 1: CEMEX - Customer Services 2. How has CEMEX developed and leveraged its strengths to enhance its market position and profitability? R: The Company was extremely
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