Weaknesses of Southwest Airlines Company Overview Southwest Airlines began operations in 1971‚ with the company’s initial service taking place between Dallas‚ Texas‚ Houston‚ Texas‚ and San Antonio‚ Texas (Southwest Airlines‚ 2006). Rollin King and Herb Kelleher started the company with a simple mission focused on being different than other airlines; their chief focus was to provide on time flights at a low cost‚ along with a bit of fun (Southwest Airlines). As Welch (2005) argued‚ Southwest Airlines
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History of the Company Southwest Airlines was founded by Rollin King and Herb Kelleher and was incorporated in 1967. The airline launched its first route in 1971‚ servicing Dallas‚ Houston and San Antonio. By 1975 Southwest went public on the American stock exchange. By 1979‚ the airline was flying outside of Texas to New Orleans and expanded its service to the West Coast in 1982. Beginning in 1990‚ Southwest’s revenues exceeded one billion dollars‚ making it a major airline company. On May 2‚ 2011
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Maslow’s hierarchy of needs is often portrayed in the shape of a pyramid with the largest‚ most fundamental levels of needs at the bottom and the need for self-actualization at the top.[1][8] While the pyramid has become the de facto way to represent the hierarchy‚ Maslow himself never used a pyramid to describe these levels in any of his writings on the subject. The most fundamental and basic four layers of the pyramid contain what Maslow called "deficiency needs" or "d-needs": esteem‚ friendship
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Southwest Airlines: Using Human Resources for Competitive Advantage Executive Summary Southwest was founded in 1971 with a fleet of three Boeing 737 aircraft. Headquartered at Love Field in Dallas‚ the airline followed a strategy of low fares‚ few frills‚ and excellent customer service. Early on‚ the airline faced many political and regulatory challenges including the Wright Amendment‚ which prohibited the carrier from offering direct service into Love Field from any state other than Texas
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of Southwest’s competitive advantage? Southwest Airlines’ successful and profitable business model has been driven by several strategies: high aircraft utilization; standard fleet; charismatic leadership; low fare carrier; excellent customer service practice; attractive frequent flier program; innovative and creative marketing program; performance focused organizational culture; strategic human resources management and a lean operations. Southwest fleet is made up of mainly Boeing 737 fuel
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Case Study Highlights Southwest Airlines case: 1993 (A) Behnam Tirandazi History In my opinion for operating management of a system like this three categories is important: geographic‚ economic and politic. Reason of Geographic category is locations and weather forecasting. The first thing I interested about that is location of Southwest’s corporate offices. It were located at Dallas’s Love Field. Love Field was located six miles from downtown Dallas. All Southwest flights out of Dallas originated
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Maslow ’s Hierarchy of Needs Maslow ’s Hierarchy of Needs is an important psychological theory originated by the American psychologist Abraham Maslow. Ref: A Theory of Human Motivation (1943). NEW: Add your comments to the Deepermind Blog Maslow ’s Hierarchy of Needs 1 Self Actualization Needs (full potential) 2 Esteem Needs (self respect‚ personal worth‚ autonomy) 3 Love and Belongingness Needs (love‚ friendship‚ comradeship) 4 Safety Needs (security; protection from harm) 5 Physiological
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Abraham Maslow: A Humanistic Phenomenon Abstract Abraham Maslow is considered to be the father of Humanistic Psychology. Though growing up in a cruel household‚ he accomplished much in his lifetime. An avid advocate of “Human Motivation”‚ Maslow developed many theories corresponding to the subject. This article goes into detail on his theory of Hierarchy of Needs and Self-Actualization. Maslow put forth the notion of a 5-level pyramid of needs. Psychological‚ Safety and Security‚ Love and
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For instance‚ Maslow’s need hierarchy theory which states some specific needs need to be fulfilled by an individual before needs that are higher in the hierarchy becomes salient. In this case‚ the interrelationship between the needs that individuals have in the society is specified. According to Maslow’s need hierarchy theory‚ the physiological needs come first‚ followed by security needs‚ social needs‚ self-esteem needs and finally the self-actualisation needs (Maslow‚ 1965). In the recent past‚
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Ora Rines PSY/211 04/11/13 Maslow Hierarchy of needs is the basic ways of living. We go by these methods to keep stability of ourselves. Some people didn’t know that there is an step by step method on how your life is suppose to be. Maslow Hierarchy needs is survival needs‚ that’s the need to keep us alive such as food‚ water‚ air with the exceptional of sex. I believe you will still be alive without sex I would use that in a different category. The next one is safety‚ the need to feel
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