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Coursework Header Sheet198322-169 | | Course | RESE1031: PPD3 - Thematic Independent St | Course School/Level | BU/UG | Coursework | Essay 1 | Assessment Weight | 35.00% | Tutor | N Stair | Submission Deadline | 14/12/2012 | Coursework is receipted on the understanding that it is the student’s own work and that it has not‚ in whole or part‚ been presented elsewhere for assessment. Where material has been used from other sources it has been properly acknowledged in accordance with the
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1. Discuss Porter’s Five Forces of industry competition‚ with relation to the entry of Southwest Airline in the airline market. The Porter’s Five Forces are as followed: Rivalry: The rivalry factors that could influence Southwest include high fixed costs‚ excess capacity‚ low differentiation‚ and price war. Fixed costs in the industry mean the costs of planes‚ fuel‚ pilots‚ flight attendants‚ and additional staff for luggage and customer service. All of these factors need to meet governmental
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Southwest Airlines Perhaps the main reason why Southwest Airlines was able to remain profitable following the 9/11 attacks was that it stuck to its strategy. In a time where industries (and many other parts of the world) were desperate and scrambling to adapt‚ Southwest simply vowed to stick to what made them a successful company to begin with. Ironically‚ this was how they had always garnered success – by positioning themselves differently from the competition – and this is exactly what they were
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Southwest Airlines is a low cost/low fare Airline that has been the market share leader in domestic air travel. It is the most traveled airline in the United States and offers a variety of flights for its travelers. The most important trait this Airline has however is the fact that they are the only airline to show profit consistently in an industry that‚ which has been almost impossible to achieve. Southwest had the enviable distinction of being the only major U.S. carrier that was consistently
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The Difference Between Short-Term and Long-Term Memory Short-term memory differs from long-term memory in two fundamental ways‚ with only short-term memory demonstrating temporal decay and capacity limits. Long-term memory however‚ can store vast amounts of information and is permanent. Short-term memory gives the ability for the human brain to keep information in the mind for a very short period of time‚ such as remembering a phone number long enough until you are able to dial it on our phones
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Challenges of part-time as opposed full-time study. In this fast pace technologically driven global society‚ where higher education forms the fundamentals for the attainment of that perfect career or promotion in your existing career‚ students are faced with a unique decision towards their educational advancement. Certainly the choices to pursue a part- time or full- time course of study are options that must be considered Therefore‚ with this in mind‚ it may be prudent to consider factors such
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In 1993‚ Southwest (SW) was faced with the decision of how to schedule two new uncommitted planes‚ and it evaluated three options for enabling either internal or external expansion—adding a new segment direct from Phoenix to Detroit‚ entering the Dayton market to contribute to growth goals for Midway‚ or entering an entirely new geographic market in Baltimore which would begin creating a presence for SW on the East Coast. SW sought conservative and controlled growth‚ and typically prioritized options
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History Test II There were many long-term causes and short term causes that aided and pushed forward the impending Civil War. The short term causes‚ however‚ were the most effective because they happened quickly and completely divided the nation in half. The causes were not only rapid and influential‚ but they were also all the consequences of the prior‚ creating an exponential rampage of divergence which led the country straight to Civil War. These short term causes were (in order of first to following):
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Kelly‚ the CEO of Southwest airlines‚ was contemplating what it would take for Southwest to survive the economic downfall‚ due to high oil prices and decline in demand‚ that was upon the airline industry. One might argue that in the face of many options Southwest both diversified in there solutions as well as stayed true to the brand they had created. We will argue they did both. They branched out in terms of expansion and customer service‚ while remaining true to their brand in terms of management
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