company Vietnam Airlines is the national carrier of Vietnam‚ which was established in 1956 under the name Vietnam Civil Aviation. Vietnam Airlines offers excellent service‚ high quality products‚ relaxing atmosphere at competitive price to their customers. They also generate a hospitable‚ effective and dynamic working environment for all their employees to perform the best abilities and skills to the company. Vietnam Airlines mission: Their mission is to be one of the best airlines in the world
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understanding of the psychology of aggression‚ labels‚ and power dynamics. 22 mentally and physically healthy participants were recruited through a newspaper ad and randomly assigned the role of “prison guard” or “prisoner.” A portion of the basement of the Stanford University psychology building was converted into a makeshift “prison”. The “prisoners” were informed that most of their right right would be taken away and the “guards” were given minimal instructions. The results were so extreme that what they
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inflight services. This company is none other than Singapore airlines. The company was founded on 1st may 1947 and was known as Malayan Airways Limited which in 1972 split into Singapore airlines and Malaysian airline system. After this Singapore airlines went on to expand with newer aircrafts and airbuses. It went on to become worlds most awarded airline. With flights over 62 destinations in 35 countries over 6 continents. 0The airline is known for its excellent customer service‚ inflight service
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Stanford Prison Experiment The aim of the Stanford Prison Experiment was to investigate how readily people would conform to the roles of guard and prisoner in a role-playing exercise that simulated prison life. Zimbardo was interested in finding out whether the brutality reported among guards in American prisons was due to the sadistic personalities or had to do with the environment of prison itself. This two week experiment was abruptly ended after nine days due to the disturbing behaviour the guards
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CASE PREPARATION : SINGAPORE AIRLINES 1. WHAT IS THE ‘SERVICE CONCEPT’ OF SINGAPORE AIRLINES?Singapore Airlines handles a strategy of Service Excellence which means they have to deliver an outstanding service to their customers all the time and on every aspect of the flying-experience. Furthermore they want to provide this high quality service in a safe‚ reliable and economical way‚ so this excellence also has to be cost-effective. Singapore Airlines understands that to give their customers the
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LALA LAjpatrai College | | |AIRLINE INDUSTRY | |SERVICE SECTOR MANAGEMENT | | | |
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Deregulation of the airlines in 1978 forced the industry to rethink their business strategy in order to be successful during a period of widespread operating losses due to an economic recession‚ striking air traffic controllers and brutal price wars. The poster child for innovation during this period was Astro Airlines founded in 1980 by its charismatic leader‚ Arthur Burton. Enthusiasm‚ excitement and optimism were watch words used to describe the atmosphere at Astro Airlines in the initial years
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areas: • A critical review of its overall operations strategy. (15%) • A comprehensive evaluation of its service delivery system. (25%) • A detailed analysis of its operations management system. (25%) • Proposed changes to its operations strategy‚ service delivery system and operations management system for operational improvements. (35%) Contents 1. Introduction (business profile‚ vision‚ mission) 2. Corporate strategy 3. Operations strategy 3.1 Cost 3.2 Quality 3.3 Delivery speed 3.4 Delivery
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While the major airlines in the United Stated were making a lost of approximately $8 billion‚ Southwest was the only airline company that was profitable as well as facing a rapid grow-with a 25 percent sales increase in 1992. In 2005‚ Southwest was the sixth largest airline in United Stated. The success of Southwest is mainly linked to its pricing strategy‚ it positioned itself as a low-price‚ short hauls and bare bones operation. There are numerous distinctive characteristics that had lead to
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SID: 313019886 TPTM6160 Aviation Management and Logistics Assessment 2: Airline benchmarking Annotation This assignment deals with benchmarking of four different airlines. Each airline is compared to others in multiple different criteria and ranking is assessed. At the conclusion there is overall comparison and final ranking is presented. Table of contents Annotation ..................................................................................................................
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