A Financial Analysis of Southwest Airlines Co. Accounting for Financial Decisions BA812 Professor Wayne Drake May 20‚ 1998 Gillian Ainsworth Jennifer Goidell Christine Ledoux Tarak Modi Gerald Owens Robin Walters Southwest Airlines: Twenty-Six Years of “LUV” Twenty-six years ago‚ Rollin W. King scribbled three lines on a cocktail napkin‚ leaned across the table‚ and muttered to his longtime friend: “Herb‚ lets start our own airline”. Herbert D. Kelleher loosened his tie and knitted
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5 SWOT Analysis 5.1 Strengths A strength of Karuna Therapies is its highly trained staff‚ who all have a passion for Holistic Therapies. This is important as Karuna Therapies are a new business and it is essential to have a strong team of people to drive it forward. Holbeche (2015) identified the importance of employees in an organisation to build and maintain an agile business‚ highlighting that the workforce of Karuna is a strength which can be utilised to help the business to be successful. Furthermore
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Generic strategy The three generic strategies identified by Michael Porter‚ namely cost leadership‚ differentiation and focus are all options available to small businesses. cost leadership requires a tight set of interrelated tactics that include aggressive construction of efficient-scale facilities; vigorous pursuit of cost reductions from experience; tight cost and overhead control; avoidances of marginal customer accounts; cost minimization in all activities in the firms value chain. Differentiation
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Strengths: Whole Foods Market has managed to build a strong brand reputation and has achieved having unique products in their stores. They’ve mastered the ability to offer high quality organic food and carry a variety of products‚ which most organic markets are not able to achieve. Furthermore‚ when visiting their stores customers are welcomed into a positive employee environment (Whole Foods SWOT‚ n.d.). Weaknesses: Organic food is high priced and that causes a limitation in consumers. This only
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Strengths: • NFL Sunday Ticket – NFL Sunday Ticket gives DIRECTV exclusive rights to out of market NFL games. With the acquisition of DIRECTV by AT&T‚ NFL Sunday Ticket can be brought to even more people through digital streaming ( (Lieberman‚ 2015). • TV everywhere‚ anytime – allows customers to watch their favorite programs from anywhere. • Whole home DVR – record a show on one receiver and watch anywhere in the home. • Rural Customer base – A majority of DIRECTV’s customers live in rural areas;
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Strengths Jamba Juice is a well-known company. They have been around a short time‚ but have grown rapidly to become a top competitor in their industry. With many options for their customers‚ and their menu Situation Analysis and merchandise line continuously growing and changing‚ they have many selling points. Weaknesses Although they are a top competitor‚ they do still have those other companies in their indsutry. Competitors like Smoothie King industry and Planet Smoothie are quickly rising
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What strategies did Southwest Airlines developed earlier to gain market visibility? Southwest Airlines employed many strategies over the years with their fist strategy being ads run in the media. Southwest airlines utilized a number of campaigns including skimpily clad flight hostesses‚ free in-flight alcoholic beverages and a “Love” campaign using the tag line “Now There’s Somebody Else Up There Who Loves You” in an effort to attract passengers. (Leavenworth) Southwest Airlines developed a ground
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Southwest Airlines is a major airline company operating in the United States. The company was founded in 1967 in Houston‚ Texas by Herb Kelleher and Rollin King. The company’s vision was a low-cost‚ no-frills airline that was safe‚ affordable‚ and fun. Out of that vision‚ and following and arduous inception‚ the company has become one of the largest U.S‚ airlines‚ getting more travelers to their destinations than any other U.S. airline‚ and making a profit while doing it. Southwest Airlines
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pzc GEOGRAPHICA ANNONICA No7; p 21-26 Strengths and Weaknesses of Human Resources in Regional Development Planning of Vojvodina Province Djurdjev‚ B*‚ Kicošev S*‚ Vuksanović G.** Abstract Work on Regional development plan of Vojvodina province was an opportunity for the team members to articulate major strengths‚ weaknesses‚ opportunities and threats in an ex-post analysis and to depict them in a short and illustrative way in SWOT analysis. This paper presents major findings in
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Porter’s five forces framework 1. The threat of new entrants. In terms of economies of scale‚ Southwest fleet grew to 537 Boeing 737 aircraft providing service to 64 cities in 32 states throughout the United States‚ with 397 city pairs being served nonstop‚ by the end of 2008‚ thus has reached sufficient economies of scale. And Southwest Airline gains its cost advantage through the implementation of “low-cost strategy”. It not only flew planes point-to-point—short-haul flights bypassing the
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