Gittell‚ J. (2003). The Southwest Airlines way. Using the power of relationships to achieve high performance. Retrieved September 12‚ 2012‚ from http://www.theclci.com/resources/TheSouthwestAirlinesWay.PDF Service Innovation. (2009). Service Innovation II: Designing the service delivery process. Retrieved September 12‚ 2012‚ from http://www.summersoc.eu/summersoc2011/wp-content/uploads/2011/01/Service-Innovation-II-Designing-Service-Processes-september-27-2009.pdf Southwest Airlines. (2006). The Freedom
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RELATIONSHIP BASED ON MUTUAL INFLUENCE AND COMMON PURPOSE BETWEEN LEADERS AND COLLABORATORS IN WHICH BOTH ARE MOVED TO HIGHER LEVELS OF MOTIVATION AND MORAL DEVELOPMENT AS THEY AFFECT REAL‚ INTENDED CHANGE.¡¨ LEADERS: HERB KELLEHER ¡V CHAIRMAN‚ SOUTHWEST AIRLINES BILL GATES ¡V FOUNDER OF MICROSOFT HERB KELLEHER NATIONALITY: American BORN: March 12‚ 1931‚ in Camden‚ New Jersey EDUCATION: Wesleyan University B.A 1953 New York University LL.B. 1956 FAMILY: Son
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hit their plan‚ JetBlue would employ nearly 5000 people within the next 4 years. She was charged with achieving this rapid growth while building a values-based‚ high commitment organizational culture. Her experience as head of human resources for Southwest Airlines from 1988 to 1994 provided her with both appreciation for the challenge and expertise to meet it. She was committed to attracting‚ developing and retaining outstanding people who could make the JetBlue concept a reality. Still‚ she recognized
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HOW MUCH SHOULD WE USE DERIVATIVES HEDGES? A Study in Airline Industry Changgull Song Fordham University‚ Deming Scholars MBA‚ changgull@gmail.com For managers of airlines‚ it is not always easy to predict the jet fuel costs‚ which affect the profitability of the firm. As a solution‚ some airlines aggressively hedge against the variability‚ but some others don’t. Here‚ we are trying to find an answer to a question‚ “How much should they hedge?” Variability in Earnings: Is it Bad? In a
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United Airlines Case United Airlines was founded in 1926‚ which gives the airline nearly 90 years of experience. United faced many challenges throughout its years of operation‚ however the airline has still managed to be relevant and competitive in its industry. Theses challenges include: mergers‚ acquisitions‚ war‚ the Great Depression‚ labor union strikes‚ buyout attempts‚ terrorist attacks‚ bankruptcy‚ and recessions. The Airline deregulation Act of 1978 was the genesis for the airline industry we know
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Assessment of the Internal (Micro/Operating) Environment What is the organization’s current strategic vision? * Southwest Airlines has a mission‚ vision‚ and Triple Bottom Line Commitment to performance‚ people‚ and the planet. * The mission of Southwest airlines is dedication to the highest quality of Customer Service delivered with a sense of warmth‚ friendliness‚ individual pride‚ and Company Spirit. * The strategic vision includes a low-price and no-frills strategy‚ with a low-cost
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still known for its expensive airfares‚ poor service‚ limited leg room on flights and use of out-dated inefficient processing systems. The airline industry became increasingly competitive with the arrival of the low-cost carriers‚ such as‚ JetBlue‚ Southwest‚ and Airtran. These competitors were taking customers away from the major airline companies. Delta projected that 40 percent of their customers chose low-cost carriers‚ which was a higher percentage than any other airlines. During 2002‚ 80 percent
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Employee Satisfaction & Southwest Airlines Long-established rewards systems usually have had a large proportion of the total package as base pay and just a small portion tied to performance. In today’s world new and more strategic rewards systems‚ have come to be implemented which are more aligned with overall organizational strategies. These new rewards include a performance based variable pay‚ skill base pay and recognition pay. In researching this new trend it has been shown to have a very
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Section 1 Presents some good guidelines for preparing cases in general. This information will help you prepare your group case to present to the class as well. Section 2 Describes specific questions that must be addressed in the course of your group presentation. Section 1 GUIDE TO CASE ANALYSIS Preparing a Case for Class Discussion If this is your first experience with the case method‚ you may have to reorient your study habits. Unlike lecture courses where you can get by without preparing intensively
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“Keep Climbing‚ Delta.” Executive Summary: How does the price of crude oil affect an airline’s profits? How can Delta respond to possible loss of profits from fluctuating oil prices? The airline mergers and consolidations over the past decade have shifted competitive focus from increasing market share to obtaining and preserving profitability. One expense over which airlines have little control is the price of oil. The volatility of its price is partially due to geopolitical uncertainty
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