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    Chapter 3 & 4

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    Chapter 3 #2 - When is a company’s competitive advantage most likely to endure over time? A company’s competitive advantage is most likely to endure over time when the company has built barriers to imitation‚ which make it difficult for a competitor to copy the company’s distinctive competencies. Another element needed is the ability to quickly react to changes in the customer’s needs and have a high absorptive capacity in order to identify‚ value‚ assimilate‚ and use new knowledge. Lastly‚ the

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    Low Cost Airlines

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    1. INTRODUCTION The Airline Industry has been growing persistently and consistently over the past decade. Central to the globalization taking place in many other countries is the Airline Industry as it facilitates world trade‚ economic growth‚ international investment and tourism. It’s growth has generated many new opportunities for the tourism development. The benefits of tourism to the national economies of the countries are being realized by the government of those countries. Because of the companies

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    Conscious Capitalism Paper

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    had a quick five minute conversation about how companies can be conscious of their employees‚ environment‚ shareholders‚ etc. We conversed about how she didn’t feel American Airlines was interested in its employees feedback‚ (too bad I wasn’t on Southwest Airlines)‚ and the employees felt underappreciated and that the company only cared about being profitable‚ even at the expense of their employees‚ customers‚ etc. She left me with the parting words of‚ “Well you are young and the world needs optimistic

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    that several of these CEOs are considered shining examples of the modern CEO. Krames takes an in-depth look at the modern icons of business leadership: Michael Dell of Dell Computer‚ Bill Gates of Microsoft‚ Andy Grove of Intel‚ Herb Kelleher of Southwest Airlines‚ Jack Welch of General Electric (GE)‚ Sam Walton‚ formerly of Wal-Mart (now deceased)‚ and Lou Gerstner of IBM. Krames uses interviews and expert analyses to describe their leadership styles and methodologies. He also utilizes interactive

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    Corporate Strategy Analysis Discussion In week 3 the team discussed corporate strategy. We identified 4 companies being Coca-Cola‚ Southwest Airlines‚ VF Corporation and Xerox‚ with the information we had we determined their type of corporate strategies in today’s economy. With the Coca-Cola Company the team agreed that the strategy used was Concentric Diversification. The reason we felt that the company used the strategy Concentric Diversification is because Coca-Cola develops products closely

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    American Airlines eliminating in-seat screens on new jet This article is about how American planes all around the world are starting or thinking about taking off all the seat screens. And their reason for that is that they have been studying that most people bring their own screens to the planes. And they don’t want the screens just there for looks so there deciding so take them off and it will be one more less thing to worry about in the future. For example‚ it says that 90% percent of passengers

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    JetBlue Valuation

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    Executive Summary JetBlue was started in 1999 by David Neeleman‚ whose vision is to give high-quality and reliable flying experience in a budget airline. Through sophisticated technology‚ brand new aircrafts‚ impeccable customer service and low fares‚ JetBlue was on its way to achieve this vision. Although the low-fare travel industry was gaining momentum‚ the September 11 attack brought a massive downturn to the already-risky airline industry. However‚ JetBlue was still able to deliver good performance

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    The U.S. airline industry has been in a chaotic state for a number of years. In 1993‚ a U.S. government report indicated that the industry had “Lost huge amounts of money in the past three years‚ and it has never made a sustained‚ substantial return on investment…” According to the Air Transport Association‚ the airline industry trade association‚ the loss from 1990 through 1994 was about $13 billion‚ while from 1995 through 2000‚ the airlines earned about $23 billion and then lost about $35 billion

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    Jetblue

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    Caribbean‚ South American and Latin America. At present‚ David Barger holds the post of president and CEO and Joel Peterson as chairman. Several of JetBlue’s executives‚ including Neeleman‚ are former Southwest Airlines employees. JetBlue Started by following low-cost‚ it is similar with Southwest Airlines’ approach. However‚ Neeleman

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    What Is Swot

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    suffer from a number of weaknesses related to internal efficiency‚ labor relations‚ and business models that cannot compensate for changes in customer preferences. These weaknesses are especially dramatic when compared to low-cost airlines such as Southwest‚ Allegiant Air‚ AirTran‚ and JetBlue. Initially‚ these carriers offered low-cost service in routes ignored by the big carriers. Their strengths in terms of internal efficiency‚ flexible operations‚ and lower cost equipment gave low-cost carriers

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