In the late 1940s‚ Dick and Mac McDonalds were searching for a way to improve their little drive-in restaurant in San Bernardino‚ California. They invented an entirely new concept based upon speed service‚ low prices‚ and big volumes. Word of its success spread quickly and in 1952 they had more than 300 franchising inquires a month from all over the country. McDonald’s is now the largest and best-known foodservice retailer and one of the two best-known and powerful brands in the market. With more
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Introduction Marketing orientation is defined as the implementation or completion of a marketing concept that essentially caters to the customers. The term is otherwise known as marketing concept or consumer focus. With marketing orientation‚ a small business orbits it’s proper choices across the would like and requirements from the marketplace‚ such as potential prospects. A company which is marketing-orientated has got the commitment to valuing customers and also the customers’ needs. Actually
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The Cyprus Journal of Sciences The Journal of Americanos College Editor Charalambos Louca Americanos College Joseph S. Joseph‚ University of Cyprus‚ Cyprus Kalliope Agapiou-Josephides‚ University of Cyprus‚ Cyprus Krassimira Ilieva‚ Bulgarian Academy of Sciences‚ Sofia‚ Bulgaria Leonidas A. Phylactou‚ Cyprus Institute of Neurology & Genetics‚ Cyprus Marianna Sigala‚ University of the Aegean‚ Greece Mary Koutselini-Ioannidou‚ University of Cyprus‚ Cyprus Mary Vaxevanidou‚ Patras Greek Open University
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Background Aarong is an enterprise of BRAC and it’s a CSR based handicraft company established in 1978. Today‚ Aarong’s reach has spread beyond Manikganj to the rest of the country. At present Aarong is operating through 9 domestic outlets and one franchised outlet in London. Aarong has more than 488 products in their outlets. They have grown into a thriving international enterprise showcasing ethnic wear to beautiful crafts from silks‚ handloom cotton‚ endi to terracotta‚ bamboo‚ jute and much
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I’ll assume “him” doesn’t refer to me‚ but still help you out with some ideas for gifts for him. These gifts for him run from the practical to outrageous‚ but all make good gifts. Gifts for Him And here we go… 1. Brother MPrint Bluetooth Mobile Printer – A practical gadget‚ this mobile printer lets him print wherever he is from his Palm or PDA device. The printer is wireless and about a half inch thick and five or so inches long. This mobile printer will set you back $380‚ but look for rebates
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Introduction The Brent Spar was a storage buoy‚ commissioned on 1976 for oil storage and subsequent transfer to tankers. It was located in British territorial waters. This buoy belonged to Shell U.K. and Exxon; Shell was in charge of the operations. By 1989‚ Shell U.K. and Exxon finally had an operational pipe line so the Brent Spar was no longer useful. Both decided to decommission the Brent Spar on 1992 and Shell U.K. was going to be in charge‚ being the one who handled operations. Shell U
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Ford Consumer Marketing Introduction to Ford Ford Motor Company is a century old company that laid the foundation for American auto makers (Wikipedia‚ 2011). Henry Ford understood early on that to be successful his company would need to be self reliant; from that idea the assembly line was introduced. Ford now offers a variety of vehicles from cars and trucks to ambulances‚ buses‚ and tractors. Today‚ consumers have hundreds of options to choose from when selecting a vehicle from any one of
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The Brent Spar was an oil storage buoy located on the Brent oilfield in the North Atlantic Ocean‚ which was operated by Shell UK. It was used to store oil that was extracted from the under sea oilfield until an oil tanker transported the oil to land. The Brent Spar became obsolete around 1991 because of the building of an underwater oil pipeline that took the extracted oil directly to land. Shell UK then did a scientific‚ economic‚ and environmental study pertaining to the eventual disposal of
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The Brent Spar Case [1] What is the key learning’s from this Incident? List at least 5 and explain your reasons? -In February 1995‚ the British Government approved a proposal by Shell UK for deep sea disposal of the 14‚500 tone‚ 463ft Brent Spar oil storage and loading buoy in the north Atlantic. There followed a sustained‚ highly publicized campaign by Greenpeace‚ backed by European governments and public‚ which included occupation of the oil platform by Greenpeace activists. The incident proved
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2 Spar Applied Systems Spar Applied Systems (A): Organizational Change and Team Management Everybody is familiar with the cliché that the only constant in this world is change. In today’s fast-evolving environment‚ people attempt to manage change in their everyday lives‚ seeing its potential and enormous benefits. For business organizations managing change has become an important strategy to achieve competitive advantage and to position oneself on top of the competition. One of the critical success
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